• by Fern Siegel , 6 hours ago

Guesthouse just kicked off its first campaign for Flexcar, a month-to-month car lease company.

The creative runs across TV, social, digital and OOH channels. The new tagline: "You drive everything."

Guesthouse won the account after a competitive review.

Drivers can choose from over 200 makes and models, including luxury vehicles. Pricing includes insurance, maintenance, loyalty perks and roadside assistance. 

“We love working with brands that have real news to share, and a mission of helping people fight back against unfair situations,” said Mitch Bennett, Guesthouse creative director Mitch Bennett. “Flexcar helps people avoid buying something that instantly hemorrhages value or getting tangled in a costly lease, and we can’t wait to help them get the word out.”

Based in Atlanta and Chapel Hill N.C., Guesthouse's clients include Every Man Jack, SAS, Citizens Trust Bank and Soccer.com.