Meta is accelerating its shift of in-stream advertising labels from “Sponsored to Ad,” Social Media Today reports. Instagram has already changed its labeling to
“Ad.” However, “ad” is smaller and may be harder for users to note as they scroll through the feed. Meta states: ““We are replacing the ‘sponsored’
label with ‘ad’ on Instagram, maintaining our commitment to users for ad transparency while delivering a cleaner, simpler experience.”
Read the whole story at Social Media Today »