- Pandora: Programmatic Buying "Valuable," But Early Days
Show Daily, Gavin O'Malley - Wednesday, May 22, 2013
Despite the obvious opportunities, don't expect Pandora to unveil an ad netwo ...
- Apple Embracing More Social Networks?
Show Daily, Gavin O'Malley - Wednesday, May 22, 2013
Apple reportedly plans to give third-party social networks -- including Flickr a ...
- Explainding Pandora's Mobile Content Cap
Show Daily, Gavin O'Malley - Wednesday, May 22, 2013
Earlier this year, when Pandora began capping mobile content consumption, founder T ...
- Are Apps "Bullshit?"
Show Daily, Gavin O'Malley - Wednesday, May 22, 2013
Yes, apps are "bullshit!" -- or, at least according to Jason Baptist ...
- Apple Losing Luster Among Mobile Users
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, May 21, 2013
Adding to suspicions that Apple is losing its luster, new data sho ...
- Yahoo Redoes Flickr
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, May 21, 2013
On the heels of its agreement to buy Tumblr, Yahoo on Tuesd ...
- Fab Could Flaunt $1B Valuation
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, May 21, 2013
Fab Inc. is reportedly close to raising $250 million to $300 millio ...
- Microsoft Bows Xbox-Exclusive Series
Around the Net In Online Marketing, Gavin O'Malley - Tuesday, May 21, 2013
Microsoft this week debuted “The Music Room” -- a new interactive ...
- Digital Boost: Ziff Davis Acquires NetShelter
Online Media Daily, Gavin O'Malley - Monday, May 20, 2013
Ziff Davis on Monday announced the acquisition of content network NetShelter fr ...
- LikeableAds.com Launches, With Focus On Social Media Ads
Online Media Daily, Gavin O'Malley - Monday, May 20, 2013
To keep up with growing demand from Madison Avenue, the social marketi ...
- TD Bank Takes Video To The, Well, Bank
Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
How is TD Bank's new campaign doing? (The one it launched la ...
- Perk Up! Comparing GRPs To Coffee
Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
Perhaps in an effort wake up OMMA Video attendees, Josh Chasin, Chi ...
- Shorter (Video) Is Better
Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
Setting the record straight once and for all, Adam Shlachter, SVP ...
- Are Content Aggregators Eating Creators' Lunch?
Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
As more aggregators (think Google) get into content production, "Are content creato ...
- Subway Serves Up Original Content
Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
Subway knows something about product placement, but don't tell that to Caitl ...
- The Bull That Was The Rumored $1B NewFront
Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
In the run-up to this year's Digital NewFront events, it was predict ...
- One Video Agency To Watch
Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
In the market for a video agency capable of creating ads th ...
- How Social Is Transforming TV
Show Daily, Gavin O'Malley - Tuesday, May 21, 2013
Live from OMMA Video, Viacom Media Networks is unveiling its findings fr ...
- Yahoo Kicking Tumblr's Tires
Around the Net In Online Marketing, Gavin O'Malley - Friday, May 17, 2013
Yahoo is reportedly considering partnering with, investing in, or buying Tumblr. “Sourc ...
- Pinterest Brings Brands Into The Fold
Around the Net In Online Marketing, Gavin O'Malley - Monday, May 20, 2013
Don’t call it advertising, but Pinterest just debuted a new type ...
- YouTube Users Upload 100 Hours Of Video Every Minute
Around the Net In Online Marketing, Gavin O'Malley - Monday, May 20, 2013
In honor of its eighth birthday, YouTube has released some viewership da ...
- Chinese Hackers Pose New Threats
Around the Net In Online Marketing, Gavin O'Malley - Monday, May 20, 2013
After a short pause, Chinese hackers have reportedly resumed their attacks ...
- Cheaper Nook's Getting Web Browsers, Email
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Monday, May 20, 2013
Nook Simple Touch, Barnes & Noble’s inexpensive line of e-readers, is getti ...
- Gigya Improves Marketing, Adds 21 Social, Tech Partners
Online Media Daily, Gavin O'Malley - Monday, May 20, 2013
Social services startup Gigya on Monday is expected to announce the additi ...
- Ask And They Shall Retweet
Show Daily, Gavin O'Malley - Monday, May 20, 2013
How do you get consumers to retweet your messages? Just ask, G ...
- DON'T SCREAM AT CONSUMERS!!!!
Show Daily, Gavin O'Malley - Monday, May 20, 2013
At least via tweet, when marketers scream at consumers (THINK EXCLAMATION POINTS!!!! ...
- To Engage Or Not To Engage
Show Daily, Gavin O'Malley - Monday, May 20, 2013
Getting into the nitty-gritty of brand strategy at OMMA Social, we're discussi ...
- Paid Media Can No Longer Be Separate From Social
Show Daily, Gavin O'Malley - Monday, May 20, 2013
The days when a brand could get by without a paid soci ...
- The Potentially Perilous Intersection Of Pharma & Social
Show Daily, Gavin O'Malley - Monday, May 20, 2013
For a massive pharmaceutical company like Johnson & Johnson, a social strate ...
- Social Success Requires Clear Goals
Show Daily, Gavin O'Malley - Monday, May 20, 2013
While flying blind can be a thrill, successful social media strategies requi ...