- Whistleblower Of The Year: Erez Levin
Planning & Buying Insider, Joe Mandese - Monday, January 19, 2026
Three years after coming up with a simple fix for separating low-quali ...
- The Boy Who Prompted Wolf
Red, White & Blog, Joe Mandese - Friday, January 16, 2026
I was sitting on Amtrak Wednesday on my way to Washington, D. ...
- The First - And Probably Last - Omnicom Media Global Landscape
Planning & Buying Insider, Joe Mandese - Tuesday, January 13, 2026
In what will likely prove to be Magna Global's last -- a ...
- If Your Agent Doesn't Read This Blog, We'll Kill It
Media 3.0, Joe Mandese - Tuesday, January 13, 2026
The good news is AI experts don't believe agents will automate readi ...
- Media Agency Of The Year: MRM's AI Relationship Management
Agency of the Year, Joe Mandese - Friday, January 9, 2026
In an AI-mediated world, the MRM practice is engineering how to mana ...
- Comscore, Trade Desk Integrate 'Contextual,' Audio Content-Level Targeting
Planning & Buying Insider, Joe Mandese - Thursday, January 8, 2026
Based on initial test, the integration has been boosting incremental reach ...
- Holding Company Of The Year: WPP Media
Agency of the Year, Joe Mandese - Wednesday, January 7, 2026
It may have started with vision and sizzle, but the year evolv ...
- Havas Touts Second-Mover Agent Deal, Did It Book A Meeting Through The First?
Media 3.0, Joe Mandese - Tuesday, January 6, 2026
The deal, announced today at CES, comes a year after Horizon stru ...
- Agency Tech Giants Mediaocean, Basis Announce 'Foundational' Partnership
MediaDailyNews, Joe Mandese - Tuesday, January 6, 2026
The companies declined to disclose terms of the deal, but said ...
- Omnicom Reveals New Big 3 Influences: People, AI, Influencers - In That Order
Planning & Buying Insider, Joe Mandese - Tuesday, January 6, 2026
Omnicom Media's new "Future of Brand Influence" study implies a new "multi-microphon ...
- In Memoriam Addendum: The Corporation For Public Broadcasting
Red, White & Blog, Joe Mandese - Monday, January 5, 2026
The corporation's board voted Monday to dissolve it to "protect the futu ...
- Executive Of The Year: Horizon's Bob Lord
Agency of the Year, Joe Mandese - Sunday, January 4, 2026
In year one, Lord transformed Horizon's data stack into an "OS," stru ...
- Happy New Epoch
Planning & Buying Insider, Joe Mandese - Monday, January 5, 2026
Agentic media-buying may only have started a few months ago, but it ...
- The 2.8% Solution
Red, White & Blog, Joe Mandese - Sunday, January 4, 2026
Is that too much of a trade publisher's total coverage? Not enoug ...
- Court Bars Nielsen From Anticompetitive Radio Rates, At Least Temporarily
MediaDailyNews, Joe Mandese - Friday, January 2, 2026
The order enjoins Nielsen from charging its so-called network radio rates "tyi ...
- In Memoriam: Who And What We Lost In 2025
MediaDailyNews, Joe Mandese - Wednesday, December 31, 2025
Industry legends like Dennis Holt, Alan Cohen and Dominic Proctor, as we ...
- 2025 Ad Market Came In Like A Lion, Going Out Like A Lamb
MediaDailyNews, Joe Mandese - Wednesday, December 31, 2025
Despite two tough 2024 Olympic comp months (July and August), the fir ...
- 2025's Most-Read '3.0' Was About A Question I Asked Agency Honchos About 2030
Media 3.0, Joe Mandese - Tuesday, December 30, 2025
The question: What share of your ad budget will be spent targeti ...
- Most-Read News Of The Year: Microsoft, Retail, Google, WPP
MediaDailyNews, Joe Mandese - Monday, December 29, 2025
The top "MediaDailyNews" stories included news about a Microsoft report looking ba ...
- The Most Red - Er, I Mean Read - White & Blogs
Red, White & Blog, Joe Mandese - Monday, December 29, 2025
My "It's Moron Again In America" column about Canada using Ronald Reag ...
- Death, Synthesis, Precision: Most-Read Posts Of The Year
Planning & Buying Insider, Joe Mandese - Friday, December 26, 2025
The death of GroupM, followed by Brian Wieser's assertion that the cra ...
- PwC Expands Marketing Partnership With MSG
MediaDailyNews, Joe Mandese - Wednesday, December 24, 2025
The deal includes 'The Official Business Consulting Partner' naming rights, as we ...
- I Resign!
Media 3.0, Joe Mandese - Tuesday, December 23, 2025
And by "I," I mean my unsecure agent resigned for me. A ...
- Guess Who Tops Newsom's Just-Released Most-Wanted List
Red, White & Blog, Joe Mandese - Monday, December 22, 2025
The California governor last week unveiled the state's own "Top 10 Crimin ...
- The Suite Smell Of Nielsen's Big Data Success
TV Watch, Joe Mandese - Monday, December 22, 2025
"New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite," Niels ...
- Dentsu Finds Differing Priorities, Obstacles In Regional Org Culture
MediaDailyNews, Joe Mandese - Friday, December 19, 2025
The study, which comes as the Japanese hold co. is weighing t ...
- Mapping What's On The Mind Of Havas Media Network
Planning & Buying Insider, Joe Mandese - Friday, December 19, 2025
I uploaded HMN's just-released "2026 Predictions Report" into NotebookLM to map t ...
- Misinformer Of The Year: Nick Fuentes
Red, White & Blog, Joe Mandese - Friday, December 19, 2025
I'm disappointed Media Matters didn't second my vote for misinformer of t ...
- The ANA's Paradox Of The Year
Media 3.0, Joe Mandese - Thursday, December 18, 2025
"It's getting harder to determine what is real and what is performativ ...
- And The Winner Is YouTube: Exclusive Oscars Broadcaster, Effective 2029
MediaDailyNews, Joe Mandese - Wednesday, December 17, 2025
After more than five decades on Disney's ABC unit, the Oscars wi ...