- 3.know: Shelly Sets The Stage For All The AI Talk Fit For Cannes
Media 3.0, Joe Mandese - Monday, June 16, 2025
In this pre-festival interview, Shelly Palmer sets the stage for what wi ...
- PMG To Brands: Now There's An App For That
MediaDailyNews, Joe Mandese - Monday, June 16, 2025
CANNES, France -- It's called "Alli Marketplace" and it's akin to ...
- Magna Revises Global Ad Outlook Down Slightly
MediaDailyNews, Joe Mandese - Sunday, June 15, 2025
The IPG Mediabrands forecasting unit also boosted its U.S. ad growth outlo ...
- Dentsu Goes All-In With MiQ, Claims Industry-First Integration
MediaDailyNews, Joe Mandese - Thursday, June 12, 2025
Dentsu this morning announced a deal making it the first holdco ...
- Marriott Launches Bespoke Retail Media Net
MediaDailyNews, Joe Mandese - Thursday, June 12, 2025
"Marriott Media" will utilize first-party data to target travelers across digital a ...
- PMG Acquires Momentum Commerce
MediaDailyNews, Joe Mandese - Wednesday, June 11, 2025
PMG continues its expansion, acquiring Boston-based Momentum and adding its team ...
- Fear And Loathing In, Well, Just About Everywhere
Red, White & Blog, Joe Mandese - Wednesday, June 11, 2025
"The economic pressures force brands to keep their heads down and ju ...
- WPP Media 3.0
Media 3.0, Joe Mandese - Tuesday, June 10, 2025
The agency found two-thirds of industry experts believe most brand/consumer interaction wi ...
- At Mid-Year, WPP Downgrades Global Ad Outlook 1.6 Points To 4.8%
MediaDailyNews, Joe Mandese - Tuesday, June 10, 2025
Citing "disruptions to global trade and continued de-globalization pressures," WPP Media th ...
- Alt Currency Provider iSpot To Measure GSTV's Fueling Station Network
MediaDailyNews, Joe Mandese - Tuesday, June 10, 2025
The move follows previous audience-measurement deals with Nielsen and Comscore, and GS ...
- IAB Releases Invoice API Specs For Public Comment
MediaDailyNews, Joe Mandese - Tuesday, June 10, 2025
The draft represents "a unified, system-agnostic set of API specifications designed ...
- WPP Cut U.S. Ad Outlook For Next Several Years
MediaDailyNews, Joe Mandese - Tuesday, June 10, 2025
WPP Media this morning released a revised mid-year update to its annu ...
- When The Going Gets Weird, Content Turns Non-Pro
Planning & Buying Insider, Joe Mandese - Tuesday, June 10, 2025
As part of a new ad forecasting taxonomy, WPP says amateur conte ...
- Media 3D, Oh!
Media 3.0, Joe Mandese - Monday, June 9, 2025
Covering digital media, I sometimes feel like I've entered Rod Serling's "fif ...
- The Showrunner
Red, White & Blog, Joe Mandese - Monday, June 9, 2025
During a podcast interview Friday, actor Jason Bateman revealed Trump 2.0's anti ...
- Effie Names Omnicom Most Effective Holdco For Second Year In A Row
MediaDailyNews, Joe Mandese - Thursday, June 5, 2025
Effie Worldwide also named AB InBev the most effective marketer, McDonald's t ...
- WPP Media Unveils 'Open Intelligence For Retail,' Names Data Partners
MediaDailyNews, Joe Mandese - Thursday, June 5, 2025
WPP Media, which earlier this week unveiled Open Intelligence, its new AI-power ...
- Partisan Pocketbooks: Dems Put Money Where Their Politics Are
Red, White & Blog, Joe Mandese - Thursday, June 5, 2025
Many polls indicate Americans look askance at brands taking political and social ...
- Dentsu Integrates Consumer Eye-Tracking Into Global Retail Media Planning
MediaDailyNews, Joe Mandese - Wednesday, June 4, 2025
The agency claimed the deal with Lumen Research and Co-op Media Netwo ...
- Citing Strong Half, Brian Wieser Surprisingly Turns Bullish For 2025
MediaDailyNews, Joe Mandese - Wednesday, June 4, 2025
"Although we continue to believe this take is accurate in the mi ...
- Talon Taps OOH Media Vet Male For U.S. Expansion
MediaDailyNews, Joe Mandese - Wednesday, June 4, 2025
The independent out-of-home media shop retained Male's strategic advisory, which he form ...
- Me, My Brand, And Why I'm Poking Fun At AI News
Media 3.0, Joe Mandese - Tuesday, June 3, 2025
The most interesting marketing-related AI news I received this morning was ...
- WPP Achieves Media Singularity, Unveils Industry-First 'Large Marketing Model'
MediaDailyNews, Joe Mandese - Tuesday, June 3, 2025
"It's always-on, predictive intelligence, active everywhere, refined in real-time by the resul ...
- Exitus Acta Probat
Red, White & Blog, Joe Mandese - Sunday, June 1, 2025
Fun fact: nearly half our presidents had a family coat of arm ...
- Ad Growth Decelerates Again, April Weakest In 19 Months
MediaDailyNews, Joe Mandese - Friday, May 30, 2025
Following a surprising uptick in March, the U.S. ad market expanded ju ...
- Here's Why GroupM Is Now WPP Media
MediaDailyNews, Joe Mandese - Wednesday, May 28, 2025
Or so says a sizzle reel attached to a press release announci ...
- Starcom's Saville First Buy-Side Stanton Award Recipient
MediaDailyNews, Joe Mandese - Thursday, May 29, 2025
Starcom U.S. CEO Shelby Saville has been named the 2025 recipient ...
- In Memoriam: GroupM, Other Media Agency Brands Too
Planning & Buying Insider, Joe Mandese - Thursday, May 29, 2025
This column begins with a conversation I had with Horizon Media's Bi ...
- This Just In... America 2.0
Red, White & Blog, Joe Mandese - Wednesday, May 28, 2025
This morning, CivicScience released new data showing social media outlets now a ...
- Dennis Holt Branches Out, Propagates Kingstree -- New Kind Of Holdco
MediaDailyNews, Joe Mandese - Thursday, May 22, 2025
Independent media agency pioneer Holt is at it again, rolling up US ...
