- Departing GroupM Chief McDonald Joins Ziff Davis Board
MediaDailyNews, Joe Mandese - Thursday, November 16, 2023
"We are thrilled to welcome Kirk to our board of directors," sa ...
- And That's The Way It Wasn't: Why Social Media Is No Place To Get Your News
Red, White & Blog, Joe Mandese - Friday, November 17, 2023
"What is happening at TikTok is it is creating the biggest antisemit ...
- Former PHD Chief Sullivan Joins Advisory Board Of Ad-Tech Firm Equativ
MediaDailyNews, Joe Mandese - Wednesday, November 15, 2023
Catherine Sullivan, who stepped down as U.S. CEO of Omnicom Media Group ...
- Half A Billion Reasons Dobbs Is Pro-Ad Life Too
Red, White & Blog, Joe Mandese - Thursday, November 16, 2023
"It could be $500 million just right there," AdImpact's Kyle Roberts to ...
- IPG Mediabrands Deploys Internal 'My Bot' AI Assistant
Media 3.0, Joe Mandese - Wednesday, November 15, 2023
The generative AI tool is built on Google's large language model, a ...
- Wavemaker Retains Church & Dwight, Holistic Approach Cited
MediaDailyNews, Joe Mandese - Wednesday, November 15, 2023
The GroupM unit continues an 18-year relationship with the global consumer packag ...
- U.S. Creator Economy Estimated At 27 Million, Full-Timers Averaging $179,000 Annually
MediaDailyNews, Joe Mandese - Wednesday, November 15, 2023
The study from influencer marketing research pioneer Ed Keller is based ...
- 3.know: Omnicom Digital's Jonathan Nelson & Forrester's Jay Pattisall
Media 3.0, Joe Mandese - Tuesday, November 14, 2023
The Omnicom Digital chief and Forrester's principal analyst discuss the rapid infusi ...
- Omnicom Strikes First-Mover AI Deal With Getty Images
MediaDailyNews, Joe Mandese - Tuesday, November 14, 2023
Described as an alpha test, the agency holding company will integrate Getty ...
- Google Sues 'Scammers' Spreading Malware Via Bard Download Ads
MediaDailyNews, Joe Mandese - Monday, November 13, 2023
"Our first lawsuit targets bad actors who misled numerous people around t ...
- NewsGuard Weighs In On Deadly Gaza Hospital Blast: Says False Reporting, Social, Search Continue To Spread
Red, White & Blog, Joe Mandese - Monday, November 13, 2023
The news veracity ratings service is providing the incident's "misinformation fingerprint" fr ...
- The Presidential Debate, Brought To You By TikTok
Red, White & Blog, Joe Mandese - Thursday, November 9, 2023
If you watched the GOP debate last night, you probably heard ...
- Does Accreditation Still Matter? (Um, Yes)
Planning & Buying Insider, Joe Mandese - Tuesday, November 7, 2023
It's been six months since I stopped putting quotation marks around t ...
- 3.know: Shelly Palmer On Musk, xAI, And Biden's Exec Order
Media 3.0, Joe Mandese - Friday, November 3, 2023
In this week's conversation, Shelly Palmer discusses the good, the bad a ...
- Study Finds Most X Users Don't Know Blue Verification Marks Are Paid For
Marketing Politics Weekly, Joe Mandese - Thursday, November 2, 2023
The findings correlate with a NewsGuard analysis of the first week ...
- MediaRadar Acquires Competitive Ad Tracker Vivvix From Kantar
MediaDailyNews, Joe Mandese - Thursday, November 2, 2023
Terms were not disclosed, but the sale includes political ad tracking un ...
- Ascential Reveals Shareholders Could Pay As Much As $170M For Hudson Investment
MediaDailyNews, Joe Mandese - Thursday, November 2, 2023
And while Omnicom's role in Hudson's sale remains a mystery, the agen ...
- Analyst Upgrades Trade Desk: Cites End Of Ad 'Pause,' Potential Access To Netflix Inventory
MediaDailyNews, Joe Mandese - Thursday, November 2, 2023
New Street Research's Dan Salmon upgraded The Trade Desk from "sell" ...
- ANA Uses 'Theo's Story' To Launch Effort Combating Online Hate
MediaDailyNews, Joe Mandese - Thursday, November 2, 2023
The spot, created by Ogilvy, follows the story of an LGBTQ+ you ...
- Did You Hear The One About The Jews?
Red, White & Blog, Joe Mandese - Thursday, November 2, 2023
"If you scratch the surface of most conspiracy theories, not far undernea ...
- Ascential, Omnicom: Hudson Stake Not Part Of Deal, Remain Mum On How Omnicom Is Participating In Its Sale
MediaDailyNews, Joe Mandese - Tuesday, October 31, 2023
Spokespersons for both companies denied a MediaPost report that Omnicom could e ...
- Participation
MediaDailyNews, Joe Mandese - Wednesday, November 1, 2023
While I can't get any straight on-the-record facts about what Omnicom's "participatio ...
- How Omnicom Could End Up Owning More Than A Third Of Hudson MX, Maybe More
MediaDailyNews, Joe Mandese - Monday, October 30, 2023
Omnicom's agreement to acquire Ascential's digital commerce assets includes a 36.5% sta ...
- Nielsen, GWI Unveil Fused Data Product Representing 250M Americans
Planning & Buying Insider, Joe Mandese - Tuesday, October 31, 2023
Publicis Media helped develop the new service and is working on integrati ...
- Ascential Initiates Sale Of Hudson MX, Omnicom Participating
MediaDailyNews, Joe Mandese - Monday, October 30, 2023
As part of today's surprise announcement that Omnicom has acquired Ascential's Flywhe ...
- Mainardo de Nardis Named VidMob Exec Chair
MediaDailyNews, Joe Mandese - Thursday, October 26, 2023
De Nardis, who previously served as executive vice chairman of Omnicom Med ...
- Dentsu Forms Global Practices Structure, Taps Swayne For Media
MediaDailyNews, Joe Mandese - Friday, October 27, 2023
WIlliam Swayne, who began his career at Carat in 2000, will overs ...
- U.S. Ad Market Posts Third Consecutive Gain In September, Albeit Marginally
MediaDailyNews, Joe Mandese - Thursday, October 26, 2023
The U.S. ad market rose just 0.1% in September vs. the sa ...
- Who's Duping Whom?
Planning & Buying Insider, Joe Mandese - Thursday, October 26, 2023
Comscore claims it can now de-dupe social audience reach, but it's on ...
- MRC Continues Accrediting Adform's Stack
MediaDailyNews, Joe Mandese - Wednesday, October 25, 2023
The Media Rating Council this morning said programmatic ad platform Adform h ...
