- Ben & Jerry's Serves Up Tweets
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 12, 2011
Noelle Pirnie, senior global marketing manager at Unilever's Ben & Jerry's, offe ...
- GM's Joel Ewanick Seeks Apple In Chevrolet
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 12, 2011
On Tuesday, General Motors held its second annual Global Business Conference f ...
- Youth Protest Targets Tobacco
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 12, 2011
Young people from across New York marched in Niagara Square on Thursda ...
- But Later That Day ...
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 12, 2011
Thursday afternoon, the L.A. Times reported that LinkedIn has nixed the id ...
- Is LinkedIn Making You A Marketer?
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 12, 2011
LinkedIn's privacy changes raised a storm. Columnist John Mello wrote early ...
- SAB Miller Readies Big Loan For Fosters Bid
Around the Net In Brand Marketing, Karl Greenberg - Friday, August 12, 2011
Global brewer SABMiller is putting together a bank group for a multibillion-doll ...
- Chrysler's Ram Says No Guts, No Glory
Marketing Daily, Karl Greenberg - Thursday, August 11, 2011
Ram Brand CEO Fred Diaz and advertising chief Marissa Hunter talked abo ...
- U.S. Soccer Goes Solar With Yingli Deal
Marketing Daily, Karl Greenberg - Thursday, August 11, 2011
Yingli's sponsorship activities started with Wednesday night's U.S. Men's National Team mat ...
- Mazda Tries New Digital Ads In UK
Online Media Daily, Karl Greenberg - Thursday, August 11, 2011
Mazda is launching a UK digital effort, via Vibrant Media, that us ...
- Mohegan Sun Names Paul Wright CMO
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 11, 2011
The Mohegan Sun has a new CMO in Paul Wright, most recent ...
- Not Sure This Needs Elaboration
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 11, 2011
A single mom from St. Louis (who's in the investment banking busines ...
- Tablets For Babies, And It's Not Etch-A-Sketch
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 11, 2011
Dan Yang, founder of the Santa Monica, Calif.-based Vinci, likes iPad f ...
- CVS To Sell Line Of Salma Hayek-Branded Beauty Products
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 11, 2011
CVS/pharmacy is launching a new beauty collection called Salma Hayek, developed wi ...
- Apples Top Exxon For The First Time
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 11, 2011
Apple has topped Exxon Mobil Corp. as the world's most valuable compan ...
- Gap Expands Its Athleta Line
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 11, 2011
San Francisco-based Gap has opened its third Athleta location. The store, ...
- Chrysler Launches 'No Payment For 90 Days'
Around the Net In Brand Marketing, Karl Greenberg - Thursday, August 11, 2011
Chrysler has a new "No Payments for 90 Days" incentive program f ...
- KBB To Open Inventory To Aftermarket Parts, Services
Marketing Daily, Karl Greenberg - Wednesday, August 10, 2011
Typically, advertising on auto sites is centered on OEM efforts targeting competiti ...
- N.Y.'s Hospital For Special Surgery, PGA Ink Deal
Marketing Daily, Karl Greenberg - Wednesday, August 10, 2011
The Hospital for Special Surgery (HSS), a New York orthopedic hospital cente ...
- San Fran Giants To Host A "Star Wars" Day
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 10, 2011
The San Francisco Giants are fêting the dweebs on Sunday, Sept. ...
- Auto Fans On Social Networks
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 10, 2011
Detroit area auto fans are hitting social networks and online forums ...
- Junk Food Still Bulk Of TV Ads Viewed By Kids
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 10, 2011
A new study says that while kids are seeing fewer sugary, fat ...
- 7-Eleven And Orbit Gum Offer Free Redbox Rentals
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 10, 2011
7-Eleven and Orbit Gum are offering codes for free movie rentals fr ...
- VisitBritain Pulls Video
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 10, 2011
Visit Britain, the UK's tourism authority, has pulled a video promoting Brita ...
- London Riots Abort Levi's UK Leg Of Global Launch
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, August 10, 2011
Levi's global ad push, "Go Forth," may be postponed as the laun ...
- BMW Group Financial Makes A Point About Parts
Marketing Daily, Karl Greenberg - Tuesday, August 9, 2011
BMW Group Financial Services is touting its extended-vehicle protection program with ...
- Brand-Sponsored Water Conservation Effort Gets Weird
Marketing Daily, Karl Greenberg - Tuesday, August 9, 2011
The campaign, for which the Knoxville, Tenn.-based agency secured backing from t ...
- Spotify Gets Warm Welcome To These Shores (Obviously Did Not Arrive By Plane)
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 9, 2011
Spotify, which has entered the U.S. market, has just boosted its overa ...
- AIG To Bank Of America: 'They Had It Coming, They Had It Coming, They Only Had Themselves To Blame'
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 9, 2011
If the government can't do it, leave it to the musical "Chicago" ...
- Barnes & Noble Sweetens Nook Deal For Back-To-Schoolers
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 9, 2011
Barnes & Noble is offering a back-to-school deal on its Nook e-reade ...
- Colorado Hires New Agency To Boost Tourism
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, August 9, 2011
Colorado wants a big boost in tourism and has tapped Denver-based Kar ...