- Joe Montana Calls Plays For Joint Juice Supplement National Push
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 19, 2011
Joe Montana has signed to be marketing spokesperson for Joint Juice, Inc ...
- WNBA Signs With IHG's Hotel Indigo
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 19, 2011
InterContinental Hotels has signed a multi-year deal that makes IHG's Hotel Indi ...
- General Mills Plans To Buy Controlling Interest In Yoplait
Around the Net In Brand Marketing, Karl Greenberg - Thursday, May 19, 2011
General Mills is planning to buy controlling interest in France-based Yoplait f ...
- Honda Puts Music In The Tank For Civic
Marketing Daily, Karl Greenberg - Wednesday, May 18, 2011
The contest, for which Honda is taking submissions until June 5, wi ...
- Approach To Hispanic Consumers Needs Revision
Marketing Daily, Karl Greenberg - Thursday, May 19, 2011
The Futures Company says "navigation" -- where to go, how to g ...
- Sears Auto Center Brings Back Summer Road Trip
Marketing Daily, Karl Greenberg - Wednesday, May 18, 2011
The company is featuring eight such road trips as prizes in ...
- Disney Branding Of Seal Team 6: NPR Comments On The Takeaway
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 18, 2011
Not everyone is happy about Disney's decision to apply trademark ownership ...
- Amylin Is Suing Eli Lilly Over Diabetes Drug
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 18, 2011
Amylin has filed a suit in the U.S. District Court for t ...
- Hermann Deininger Is New Adidas Brand CMO
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 18, 2011
Adidas AG has tapped Hermann Deininger to be CMO for the bra ...
- Merck, Roche To Collaborate On Marketing Hepatitis C Treatment
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 18, 2011
The two pharma companies will work together to market treatments for hepatit ...
- Ad Expert: Putting A Hit On 'Detroit Murder 1-8-7' Is Mercy Killing
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 18, 2011
ABC's cancellation of the show "Detroit 1-8-7" means the state will st ...
- Supermarket Profitability Slips To New Low
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 18, 2011
Supermarket profitability hit a new low in 2010. Consumers looked to bargain ...
- Battle Lines Drawn At Grammys, Santana Weighs In
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, May 18, 2011
A huge battle is brewing at the world's biggest, most established mus ...
- Infiniti Extends Time, AmEx Publishing Deal
Marketing Daily, Karl Greenberg - Tuesday, May 17, 2011
"Last year we also had inserts in Time, Inc. books but ...
- Kimberly-Clark GoodNites Effort Includes TV
Marketing Daily, Karl Greenberg - Tuesday, May 17, 2011
The company says the campaign touts GoodNites' design and fit, with ...
- Five Ways To Win On Facebook For Fashion Retailers
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 17, 2011
How best to do social media if you are a fashion retaile ...
- Critics: Ivy League Makes Incremental Revenue Through Direct Marketing To Students It Has No Intention Of Accepting
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 17, 2011
Application fees to schools like Harvard and Princeton can reach $90 ...
- Nvidia CEO Says Android Tablet Marketing Needs To Be Better
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 17, 2011
Android tablets aren't selling well so far and the head of graphi ...
- Media Matters: Orbitz Should Stop Advertising On Fox
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 17, 2011
Media Matters will launch a campaign to try to get travel si ...
- Michigan Economic Future Rosier
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 17, 2011
Michigan has entered a period of sustained economic rebound. Largely because t ...
- Saab Meets New Suitor
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, May 17, 2011
Pangda Automobile Trade Co. Ltd, China's largest listed car distributor, will resc ...
- High Gas Prices Drive Up Motorcycle Sales
Marketing Daily, Karl Greenberg - Monday, May 16, 2011
A first-quarter analysis of retail activity by the Motorcycle Industry Council (MI ...
- Nissan Races On With 'Innovation for Endurance'
Marketing Daily, Karl Greenberg - Monday, May 16, 2011
Nissan will have a presence at a dozen major races around t ...
- Mystic Connecticut Launches New Campaign
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 16, 2011
The Greater Mystic Visitors Bureau and the Eastern Regional Tourism District, whi ...
- Tech-Industry Marketing Vet Facing Problems In Marketing Oregon's Wines
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 16, 2011
Jeanette Morgan has been executive director of the Oregon Wine Board f ...
- The Seven Deadly Marketing Sins Of Startups
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 16, 2011
Blogger Matt Heinz says tech startups face unique challenges when it com ...
- Major Brands Boost Online Spend In The U.K.
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 16, 2011
A theme at a conference organized by the Chartered Institute of Marketing ...
- Boomers Finally Getting Attention From Advertisers
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 16, 2011
Marketers, advertisers and media buyers are looking at over-55 consumers after decad ...
- Nordstrom Uses Mobile Checkout Devices
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 16, 2011
The retailer Nordstrom is introducing mobile checkout devices to stores nationwide th ...
- General Motors Has A Challenge In China
Around the Net In Brand Marketing, Karl Greenberg - Monday, May 16, 2011
Luxury cars in booming China mean a huge business opportunity for automake ...