- More Latinos See Themselves As Bicultural
Marketing Daily, Karl Greenberg - Wednesday, February 20, 2013
With more than half the population of many U.S. cities who a ...
- Harley-Davidson, Best Western Extend Partnership
Marketing Daily, Karl Greenberg - Wednesday, February 20, 2013
Best Western International and Harley-Davidson Motor Company are extending their seven-year-old partnersh ...
- Zip Car Taps Campbell-Ewald As AOR
Marketing Daily, Karl Greenberg - Wednesday, February 20, 2013
The Detroit Office ofCampbell Ewaldhas been selected as brand strategy and creati ...
- Zipcar Taps Campbell-Ewald As AOR
MediaDailyNews, Karl Greenberg - Wednesday, February 20, 2013
The Detroit Office of Campbell Ewald has been selected as brand strate ...
- Harley-Davidson, Best Western Extend Partnership
MediaDailyNews, Karl Greenberg - Wednesday, February 20, 2013
Best Western International and Harley-Davidson Motor Company are extending their 7-year-old partnersh ...
- Vespa: Hipster With Huge Digital Vibe Wanted
Raw, Karl Greenberg - Thursday, February 21, 2013
Piaggio USA is hiring. If you think that's a boxer whose fir ...
- Best Buy's Marketing Chief Says We Need HTC
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 20, 2013
Best Buy is the main retail partner for the newly announced H ...
- First Burger King, Now Jeep?
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 20, 2013
Let the hacking continue. Barely a day after a hacker attack ...
- Brilliant Or Gross? McDonald's Woos Bavarian Tastes
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 20, 2013
McDonald's says business has been sluggish in Deutschland. But, not a compa ...
- Best Buy Kills Showrooming
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 20, 2013
Starting on March 3, Best Buy will price match all local reta ...
- Dell, Going Private, Beats Street
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 20, 2013
Computing giant Dell just reported profits that beat the expectations of analyst ...
- NHL Goes Social To Restart Fan Passion
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 20, 2013
The National Hockey League is operating in a lockout-shortened season, and t ...
- Ford Puts Social At Center Of Fiesta Movement Program
Marketing Daily, Karl Greenberg - Tuesday, February 19, 2013
"Fiesta Movement: A Social Remix" will feature 100 "agents" with a b ...
- New Milk Board Campaign: The Natural Rozerem
Marketing Daily, Karl Greenberg - Monday, February 18, 2013
The effort, via Huntington Beach, Calif.-based advertising partner Grupo Gallegos, centers ...
- NASCAR Set To Launch First Integrated Campaign
Marketing Daily, Karl Greenberg - Tuesday, February 19, 2013
NASCAR is set to launch its first ever all out brand campai ...
- Lionsgate Taps Mindshare
Marketing Daily, Karl Greenberg - Tuesday, February 19, 2013
Lionsgate has tapped Mindshare as its media planning and buying agency ...
- How Culture Makes Zappos Tick
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 19, 2013
Zappos makes well over a billion dollars in sales, and is ...
- In Retail, Demand-side Platforms Top Ad Networks In Q4
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 19, 2013
Last holiday season, retailers with e-commerce sites went bigger on marketing technologi ...
- Chinese Auto Startup Qoros To Surface In Geneva
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 19, 2013
Chinese automakers are like Nessy: people swear they exist but few peop ...
- Social Media Fuels 'Fast & Furious 6'
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 19, 2013
Universal's "Fast & Furious" franchise has sold over $1.8 billion in ticke ...
- Hmm, Buy A Car Or Have Appendix Removed With Corkscrew...?
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 19, 2013
No surprise that people rank buying a car right up there wi ...
- China Is Biggest IOS And Android Market
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 19, 2013
It's gonna happen this month: China will (probably) overtake the U.S. ...
- BlackBerry Reportedly Mulling Korea Exit
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 19, 2013
Last month BlackBerry said BlackBerry 10 devices won't be in Japan a ...
- GE Social Campaign A Shout-Out For Inventions
Marketing Daily, Karl Greenberg - Tuesday, February 19, 2013
Paul Marcum, GE's director of global digital marketing and programming, tells Marketi ...
- Florida Reports Record Tourism
Marketing Daily, Karl Greenberg - Monday, February 18, 2013
Florida's official tourism organization Visit Florida is reporting stats from last yea ...
- Ford Brings Back Fiesta Movement
Raw, Karl Greenberg - Tuesday, February 19, 2013
Ford bringing back Fiesta Movement. ...
- Angry Birds Make Brand Move
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 18, 2013
Angry Birds games maker Rovio is expanding its brand advertising partnership te ...
- Adidas' Stamminger Talks Innovation
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 18, 2013
Adidas has unveiled Energy Boost, which just might turn the running a ...
- Lindsey Vonn On Marketing Run Despite Knee Surgery
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 18, 2013
Lindsey Vonn, skiing gold medalist (and close, personal friend of Tiger Woods ...
- Henry Ford's Great-Granddaughter Shifts Roles
Around the Net In Brand Marketing, Karl Greenberg - Monday, February 18, 2013
Elena Ford has held a number of marketing jobs at Ford Mot ...