- Mercedes-Benz Lets Neistat Play With the CLA
Marketing Daily, Karl Greenberg - Friday, March 29, 2013
Bernie Glaser, VP marketing at Montvale, N.J.-based MBUSA, says the automaker ...
- Chevrolet Wears A Tux For Impala
Marketing Daily, Karl Greenberg - Friday, March 29, 2013
Chevrolet is launching a campaign for the 2014 Chevrolet Impala beginning th ...
- Video Pushes Neft Vodka To Top Of Viral Chart
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 29, 2013
Ever heard of Neft vodka? Neither had Ad Age until it check ...
- Hispanics Top Coffee Consumption
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 29, 2013
Coffee is most popular among Hispanic consumers. According to the newly releas ...
- Consumers Eating Out Less
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 29, 2013
Higher payroll taxes may be having an impact on American consumers' eati ...
- Volkswagen Golf Rules The World
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 29, 2013
Capping a rapidly expanding string of honors, the seventh-generation Volkswagen Golf w ...
- Greco Resigns As Sbarro CEO
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 29, 2013
After spending a little more than a year as president and chi ...
- Lindt Can't Trademark Golden Easter Bunnies
Around the Net In Brand Marketing, Karl Greenberg - Friday, March 29, 2013
A federal court in Germany has settled a legal skirmish that h ...
- Kia Does Interactive Dunk With Blake Griffin
Marketing Daily, Karl Greenberg - Thursday, March 28, 2013
Kia has crossed the court a few times with NBA All-Star Bla ...
- Q&A: Lexus' Bolain On The Entry-Luxury Sandbox
Marketing Daily, Karl Greenberg - Thursday, March 28, 2013
Lexus, which launched its CT compact car last year to compete ...
- Chevrolet Gets A Tux Guy For Impala
Raw, Karl Greenberg - Friday, March 29, 2013
Chevrolet is launching a campaign for the 2014 Chevrolet Impala starting th ...
- Who Are The Highest Paid U.S. Marketing Execs?
Around the Net In Brand Marketing, Karl Greenberg - Thursday, March 28, 2013
The executive compensation data firm Equilar did an analysis for Forbes ...
- Jim Farley Apologizes For Ford India Ads
Around the Net In Brand Marketing, Karl Greenberg - Thursday, March 28, 2013
Ford's chief global marketer, Jim Farley, made a point of apologizing f ...
- Customer Service Is Proactive Marketing
Around the Net In Brand Marketing, Karl Greenberg - Thursday, March 28, 2013
Hulya Aksu, CEO of CriticMania.com, writes that, selling and listening excepted, mo ...
- Park City Mountain Resort Taps Marketing Chief
Around the Net In Brand Marketing, Karl Greenberg - Thursday, March 28, 2013
Park City Mountain Resort has tapped Matt Gebo as director of marketi ...
- Brand Matt Vs. Brand George
Around the Net In Brand Marketing, Karl Greenberg - Thursday, March 28, 2013
"Today" show host Matt Lauer is heading down in popularity as riv ...
- Nissan's Ghosn Puts On Game Face For Leaf
Around the Net In Brand Marketing, Karl Greenberg - Thursday, March 28, 2013
Put on the defensive by the slow ramp-up of the maker's batte ...
- Robert Carter On Toyota Firsts
Marketing Daily, Karl Greenberg - Wednesday, March 27, 2013
In the first two months this year the automaker's three divisions ...
- Affluents Will Spend, With Optimism In Check
Marketing Daily, Karl Greenberg - Thursday, March 28, 2013
The survey-based study finds that a bigger chunk of consumers in thr ...
- Hyundai Takes On OnStar With Blue Link Assurance
Marketing Daily, Karl Greenberg - Wednesday, March 27, 2013
Hyundai Motor America is launching Assurance Connected Care. No, it doesn't gi ...
- Gas Prices Heading Down
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 27, 2013
Gas prices are dropping across the United States. The current national avera ...
- Mustang Prepares To Celebrate Its 50th
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 27, 2013
Ford Motor Co. is saddling up to celebrate the 50th anniversary ...
- Cadillac Introduces New CTS
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 27, 2013
Cadillac on Tuesday introduced its third-generation CTS sedan for the 2014 mod ...
- 10 Smartest Things Tim Cook Has Done At Apple Helm
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 27, 2013
Everyone wonders if Apple is Apple without Jobs. But Tim Cook h ...
- Sonic Looking At Loyalty, New Ads
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, March 27, 2013
Sonic Corp. executives said they are developing a loyalty program to he ...
- Infiniti, Lincoln: Same Goals, Different Languages
Marketing Daily, Karl Greenberg - Tuesday, March 26, 2013
Luxury automakers are focusing both on old-fashioned relationships at the dealership a ...
- J.D. Power's O'Neill: Strong Auto Year In Offing
Marketing Daily, Karl Greenberg - Tuesday, March 26, 2013
Finbarr O'Neill, president of of J.D. Power and Associates, is betting ...
- Auto Sales Look Good For March
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, March 26, 2013
New car sales have remained steady in March and are expected ...
- Female Breadwinners Changing American Families
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, March 26, 2013
Gender roles and the economy are both changing, and that has radical ...
- McDonald's, Wendy's Introduce Sandwiches
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, March 26, 2013
McDonald's and Wendy's next week will introduce new mid-price chicken sandwiches ...