- Streaming's Share Of TV Viewing Time Down For 2nd Month
Digital News Daily, Karlene Lukovitz - Tuesday, May 16, 2023
But streaming still retained the largest share in April, at 34%. ...
- Amazon Prime Video Subs Forecast To Nearly Match Netflix's By 2028, Easily Surpass Disney+
Video Insider, Karlene Lukovitz - Tuesday, May 16, 2023
Amazon Prime Video will be just 12 million behind Netflix, and ...
- Google To Pay $8M To Settle Texas Deceptive Ads Charges
Digital News Daily, Karlene Lukovitz - Monday, May 15, 2023
The FTC and six other states also settled separately with Google ov ...
- Netflix To Cut Spending By $300M Following Password Crackdown Delay
Digital News Daily, Karlene Lukovitz - Monday, May 15, 2023
No layoffs or hiring freeze planned. ...
- Amazon Fire TV Devices Add NBC/Telemundo Local News
Digital News Daily, Karlene Lukovitz - Monday, May 15, 2023
U.S.-based users of Fire TV devices can use FAST apps to acce ...
- Ex ByteDance Exec Claims China's Communist Party Had Full Access To TikTok Data
Digital News Daily, Karlene Lukovitz - Monday, May 15, 2023
Lawsuit alleges that ByteDance is a "useful propaganda tool" for the Chine ...
- CTV Now Generates Over Half Of Global Video Ad Impressions, Dynamic Ads Outperform
Digital News Daily, Karlene Lukovitz - Thursday, May 11, 2023
Interactive CTV ads generated a more than 600% lift in engagement compar ...
- Turnaround: Consumers Reduce Video Services Stacking, FAST Adoption Growth Stalls
Digital News Daily, Karlene Lukovitz - Friday, May 12, 2023
The percentage subscribing to three or more 'Big 5' SVODs is dow ...
- BET+ To Launch Ad-Supported Tier Next Month
Digital News Daily, Karlene Lukovitz - Friday, May 12, 2023
The launch comes as Paramount Global has been exploring a potential sa ...
- Buyers Share Views On Integrating Streaming, Addressable Linear Data
Advanced TV Insider, Karlene Lukovitz - Thursday, May 11, 2023
Marketing execs weigh in on the benefits and challenges. ...
- Fubo Taps iSpot.tv For Reach Measurement
Digital News Daily, Karlene Lukovitz - Thursday, May 11, 2023
The cross-platform measurement solution enables reporting impressions to households not reachable v ...
- Apple TV+, Sports Chief Pete Distad Is Exiting
Digital News Daily, Karlene Lukovitz - Thursday, May 11, 2023
Distad is the third senior Services executive to leave Apple since Januar ...
- Paramount Cuts 25% Of Studio/Networks' Division Staff, Folds MTV News
Digital News Daily, Karlene Lukovitz - Wednesday, May 10, 2023
The latest impacts of Paramount Global's reorganization, as it moves to mer ...
- Amazon To License Many Originals To Third Parties For First Time
Digital News Daily, Karlene Lukovitz - Tuesday, May 9, 2023
Newly created MGM Studios Distribution will sell shows including "The Marvelous Mr ...
- Mobile During Streaming Is Key To Reaching Gen Z
Video Insider, Karlene Lukovitz - Tuesday, May 9, 2023
Gen Z's unique, multiscreen ways of engaging with TV offer advertisers n ...
- Carlson Reportedly Moving To 'Torch' Fox, In Talks With Musk
Digital News Daily, Karlene Lukovitz - Monday, May 8, 2023
Ousted host Tucker Carlson is said to be marshaling allies to pressu ...
- PubMatic Enables Non-Bidded CTV, Video Buys, Bypassing DSPs
Digital News Daily, Karlene Lukovitz - Monday, May 8, 2023
PubMatic's new Activate, like Magnite's recently launched ClearLine solution, aims to he ...
- Marketing Partners Weigh In On This Year's Upfronts
Advanced TV Insider, Karlene Lukovitz - Friday, May 5, 2023
Thoughts on what needs and variables will dominate 2023's negotiations, from ad-te ...
- Warner Bros. Discovery Turns Surprise $50M D2C Profit, But Sustains $1B Overall Loss
Digital News Daily, Karlene Lukovitz - Friday, May 5, 2023
Streaming business turned a profit a year early, but company lost $1 ...
- Paramount+ Hits 60M Subs, D2C Revenue Up 39% But Losses Up 12%
Digital News Daily, Karlene Lukovitz - Thursday, May 4, 2023
But widening D2C operating losses and an 8% decline in TV med ...
- Privacy Update: ATT Opt-In Rate Now Up To 29%
Mobile Insider, Karlene Lukovitz - Thursday, May 4, 2023
The opt-in rate for Apple's consent scheme was 25% a year ag ...
- NewFronts: Roku Channel Intros AI-Driven Contextual Ad Placement
Digital News Daily, Karlene Lukovitz - Wednesday, May 3, 2023
Roku also announced new ad opportunities tied to its home page a ...
- NewFronts: Disney To Report Always-On Ad Performance Insights, Starting With Hulu
Digital News Daily, Karlene Lukovitz - Wednesday, May 3, 2023
Disney has teamed with Innovid to enable actionable insights in digital a ...
- IAB: U.S. Digital Video Ad Spend Up 21% In 2022, Set To Rise 17% In 2023
Digital News Daily, Karlene Lukovitz - Wednesday, May 3, 2023
CTV grew 22% in 2022 and is projected to grow 21% th ...
- 93% Of Video Buyers Are Using Attention Metrics, 81% Want Multiple Currencies
Digital News Daily, Karlene Lukovitz - Wednesday, May 3, 2023
Half of video buyers are using biometric attention metrics. When it com ...
- 64% Of Buyers Consider Creator-Generated Videos 'Premium'
Digital News Daily, Karlene Lukovitz - Wednesday, May 3, 2023
Most TV/video buyers are treating "creator-driven" and professional video content much ali ...
- Hollywood Writers Now On Strike: Expect Picketers At Upfronts
Digital News Daily, Karlene Lukovitz - Tuesday, May 2, 2023
The Writers Guild plans to picket at least some of the upfro ...
- Millennials: The Canary In The SVOD Coal Mine?
Video Insider, Karlene Lukovitz - Tuesday, May 2, 2023
Millennials drove the rapid growth of paid video-on-demand services, but they're n ...
- As Ratings Tumble, How Long Can Fox Keep Carlson From Competing?
Digital News Daily, Karlene Lukovitz - Monday, May 1, 2023
Can Fox hold Tucker Carlson to his contract, and if so, f ...
- Disney Fires Several Streaming Execs, Amazon Cuts 100 Video, Studio Jobs
Digital News Daily, Karlene Lukovitz - Monday, May 1, 2023
Some of the high-level Disney execs helped launch Disney+. ...