- Anthropic's Legal Wins, IPO, Next-Gen 'Mythos' Leap
Performance Marketing Insider, Laurie Sullivan - Friday, March 27, 2026
Following a rush to beat OpenAI to an IPO and a judge ...
- Human Traffic Slows, Automation Grows 8 Times Faster
MediaDailyNews, Laurie Sullivan - Thursday, March 26, 2026
Automated online traffic from bots conducting agentic searches and purchases grew 23.5 ...
- Nearly 80% Of Businesses Struggle To Measure AI Search Impact
Performance Marketing Insider, Laurie Sullivan - Thursday, March 26, 2026
In 2025, 26% of companies received more than half their traffic fr ...
- Yahoo Reinvents Ad Formats, AI Experiences
MediaDailyNews, Laurie Sullivan - Wednesday, March 25, 2026
At its 2026 NewFronts, Yahoo repositioned as an AI-first platform, highlighting Yah ...
- Amid AI Shakeup, Trump Names Big Tech Advisory Panel
MediaDailyNews, Laurie Sullivan - Wednesday, March 25, 2026
President Trump appointed 13 members to the panel as advisors on h ...
- OpenAI Prepares For IPO
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 25, 2026
It makes sense for OpenAI to focus on products and tools th ...
- Apple Creates Ad Platform For Maps
MediaDailyNews, Laurie Sullivan - Tuesday, March 24, 2026
Apple will launch an ad platform for Maps this summer, allowing agenci ...
- Gap Becomes First Retailer To Launch AI Checkout In Google Gemini
MediaDailyNews, Laurie Sullivan - Tuesday, March 24, 2026
Gap became the first major fashion retailer Tuesday to announce a checko ...
- OpenAI Admits Commerce And Advertising Are Not Easy
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 24, 2026
OpenAI continues to work out glitches on its "Instant Checkout" tool. T ...
- OpenAI Hires Former Meta Ad Lead
Data & Programmatic Insider, Laurie Sullivan - Monday, March 23, 2026
OpenAI's hiring of ad veteran David Dugan as its VP/head of glob ...
- Gen Z Leading AI Agent Shopping
MediaDailyNews, Laurie Sullivan - Friday, March 20, 2026
Shopping queries on AI platforms are growing faster than any other catego ...
- Google Ventures Europe Mostly Invests In AI-Related Start-ups
MediaDailyNews, Laurie Sullivan - Friday, March 20, 2026
Eighty percent of Google Ventures Europe investments in Europe are in ...
- What White House AI Policy Means For Advertisers
MediaDailyNews, Laurie Sullivan - Friday, March 20, 2026
The White House released policy guidelines on Friday that call for blocki ...
- Google Unveils Agentic Media-Buying Tools At NewFront
MediaDailyNews, Laurie Sullivan - Monday, March 23, 2026
Google has brought new, agentic media-buying capabilities to YouTube with Google Displ ...
- Google Integrates Kroger First-Party Shopper Data
Performance Marketing Insider, Laurie Sullivan - Monday, March 23, 2026
Google has begun working with Kroger Precision Marketing to integrate the reta ...
- Google, American Airlines Use AI To Create More Sustainable Flight Paths
MediaDailyNews, Laurie Sullivan - Thursday, March 19, 2026
The research and trial are a sustainability initiative that can significantly impa ...
- Perplexity Launches iOS Browser App With Google As Default Search Engine
MediaDailyNews, Laurie Sullivan - Thursday, March 19, 2026
Perplexity this week launched its browser app Comet for iOS with Goog ...
- Google AI Pivot Chases OpenClaw
Performance Marketing Insider, Laurie Sullivan - Friday, March 20, 2026
Google's quest to create a universal assistant could be the reason ...
- Archive-Backed AI Finds Its Way Into Marketing, Advertising
MediaDailyNews, Laurie Sullivan - Wednesday, March 18, 2026
History Factory has created a niche using AI to help marketers a ...
- Inside A Model Intended To Fix Overspending
MediaDailyNews, Laurie Sullivan - Wednesday, March 18, 2026
Research led Prescient AI to develop and launch new marketing mix mode ...
- Agents Ran Entire Butler/Till Campaign, They Share Results
Performance Marketing Insider, Laurie Sullivan - Thursday, March 19, 2026
As industry conversation focuses on whether AI will actually run media buyin ...
- Microsoft Heads Toward AI Superintelligence, Reorganizes Copilot Teams
MediaDailyNews, Laurie Sullivan - Tuesday, March 17, 2026
Microsoft made several announcements on Tuesday around reorganizing Copilot teams that wo ...
- Google Preparing For AI Agents To Leave The Building
MediaDailyNews, Laurie Sullivan - Tuesday, March 17, 2026
AI agents that leave the building means a shift from using ...
- Google Develops Opt-Out Search Generative AI Feature For U.K.
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 18, 2026
In its response to the U.K.'s Competition and Markets Authority's goals, Goog ...
- Meta Digital Ad Tax Billing Could Confuse Small Businesses
MediaDailyNews, Laurie Sullivan - Monday, March 16, 2026
Meta's "location fee" tax applied to ad buys in certain countries m ...
- Acquisition Sprint Bridges Pixels To Pavement For Retail Media Network
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 17, 2026
This is what happened when a North African on-demand daily services compa ...
- AI Will Soon Run An Entire Ad Campaign
Data & Programmatic Insider, Laurie Sullivan - Monday, March 16, 2026
An agentic platform launched last week to help brands and agencies pl ...
- OpenAI Courts Private-Equity Firms, Ads Showing Initial Intent
Performance Marketing Insider, Laurie Sullivan - Monday, March 16, 2026
OpenAI CEO of applications Fidji Simo described a new venture as "buildi ...
- Microsoft Reshuffles Ad Parent Division, Jha To Retire
MediaDailyNews, Laurie Sullivan - Thursday, March 12, 2026
Microsoft has announced a shakeup in its Experience + Devices division th ...
- IAB Sweden Expels Meta: Warns Advertisers About Fraud, Brand Safety
MediaDailyNews, Laurie Sullivan - Friday, March 13, 2026
The Interactive Advertising Bureau in Sweden at a recent board meeting mov ...