- AI Startup Sued By Major Publishers Over Alleged Copyright Infringement
MediaDailyNews, Laurie Sullivan - Thursday, February 13, 2025
An AI startup based in Canada is being sued by 14 publishe ...
- Google Addresses Ad Platform: Transparency, Leads, Optimization Cited
MediaDailyNews, Laurie Sullivan - Thursday, February 13, 2025
Google Performance Max has become the hub of the company's advertising syste ...
- Ron Howard On Storytelling And AI
Performance Marketing Insider, Laurie Sullivan - Friday, February 14, 2025
Legendary filmmaker Ron Howard told the audience at the IAB ALM conferen ...
- Reddit Finanical Growth Attributed To Performance Ad Revenue
MediaDailyNews, Laurie Sullivan - Wednesday, February 12, 2025
Reddit released earnings on Wednesday, highlighting its search features. The company's performan ...
- Google Testing AI To Determine Age Of Users
MediaDailyNews, Laurie Sullivan - Thursday, February 13, 2025
Google has announced the technique of using AI to determine a user ...
- YouTube Citations In Google AI Overviews Rise 25%
Performance Marketing Insider, Laurie Sullivan - Thursday, February 13, 2025
BrightEdge has kept pace with identifying trends on how Google AI Overvie ...
- Critical Shifts In Consumer Behavior Changing Paid Media Buys
MediaDailyNews, Laurie Sullivan - Tuesday, February 11, 2025
Data released Tuesday suggests editorial sites are often overlooked and undervalued ...
- EU Commission Launches InvestAI Initiative, Urges Open-Source Approach
MediaDailyNews, Laurie Sullivan - Tuesday, February 11, 2025
The InvestAI initiative includes a European fund of EUR20 billion for ...
- Amazon Tests Product Shopping From Other Brand Sites
MediaDailyNews, Laurie Sullivan - Wednesday, February 12, 2025
Amazon said it is experimenting with helping customers find products from oth ...
- Microsoft Ads Notified About Invalid Traffic, Junk Leads
MediaDailyNews, Laurie Sullivan - Wednesday, February 12, 2025
An independent ad agency notified Microsoft it has encountered significant challenges wi ...
- Microsoft Research: AI Stifles Critical Thinking
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 12, 2025
Is something rewiring your brain? Microsoft Research finds that humans who increasing ...
- Cisco Webex COO: AI Agents Are About To Change Customer Service
MediaDailyNews, Laurie Sullivan - Monday, February 10, 2025
AI agents will rapidly become the next customer-service support system for bran ...
- Musk-Led Group Makes Bid For OpenAI
MediaDailyNews, Laurie Sullivan - Monday, February 10, 2025
"No thank you but we will buy twitter for $9.74 billion ...
- Apple, Google Remove Malicious Mobile Apps From Respective App Stores
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 11, 2025
SparkCat uses machine learning to scan image galleries and steal screenshots containi ...
- Programmatic Models Seeping Into Commerce Advertising
Data & Programmatic Insider, Laurie Sullivan - Monday, February 10, 2025
The evolution of online advertising and search has raised important questions abo ...
- Yahoo's Missed Opportunity In Bill Murray Super Bowl Ad
MediaDailyNews, Laurie Sullivan - Monday, February 10, 2025
Bill Murray appeared in a Super Bowl ad for Yahoo on Sund ...
- Google, OpenAI Back Nonprofit To Foster Online Child Safety
MediaDailyNews, Laurie Sullivan - Monday, February 10, 2025
Google, OpenAI and children's gaming platform Roblox are among the firms backi ...
- Do Super Bowl Scores Affect TV Ad Performance?
Performance Marketing Insider, Laurie Sullivan - Monday, February 10, 2025
Do advertisers get the attention they paid for when the big ga ...
- Google's Emotional Super Bowl Ad: Talk To Gemini
MediaDailyNews, Laurie Sullivan - Thursday, February 6, 2025
Google's Super Bowl ad highlights a dad's love for his daughter a ...
- Search, AI Engines Take On Specific Roles
MediaDailyNews, Laurie Sullivan - Thursday, February 6, 2025
Search behavior varies significantly based on the type of information required, a ...
- Amazon Q4 Ad Sales Jump 18% To $17.3B
MediaDailyNews, Laurie Sullivan - Friday, February 7, 2025
Amazon's online ad business generated $17.29 billion in Q4 2024, with $ ...
- Google Search Wacky Rankings Closely Watched
Performance Marketing Insider, Laurie Sullivan - Friday, February 7, 2025
It's not some nefarious, underhanded trick to float older content to t ...
- Privacy Brings Opportunity In App Installs
MediaDailyNews, Laurie Sullivan - Wednesday, February 5, 2025
A Mobile App Trends Report from Adjust, an AppLovin company, shows glob ...
- A Third Of Advertisers Struggle With Retail Media ROI
MediaDailyNews, Laurie Sullivan - Wednesday, February 5, 2025
Skai's State of Retail Media 2025 explores critical industry shifts in reta ...
- DeepSeek Code Capable Of Sending Data Direct To Chinese Government
Performance Marketing Insider, Laurie Sullivan - Thursday, February 6, 2025
Code hidden in DeepSeek's application has been found with the capability ...
- ANA/4A's AD-ID To Help Track Super Bowl Ad Effectiveness
MediaDailyNews, Laurie Sullivan - Tuesday, February 4, 2025
Fox will tag Super Bowl LIX ads this year with AD-ID ta ...
- Google Updates AI Principles Focused On Risk
MediaDailyNews, Laurie Sullivan - Tuesday, February 4, 2025
Google DeepMind's update to its Frontier Safety Framework outlines the ways ...
- YouTube Ad Growth Offsets Parent Google's Slide
MediaDailyNews, Laurie Sullivan - Tuesday, February 4, 2025
Ad revenue for YouTube provided some optimism for Alphabet in an otherwi ...
- Google Has 'Very Good Ideas' For Ads In Gemini
Performance Marketing Insider, Laurie Sullivan - Wednesday, February 5, 2025
What is the future of monetization for Gemini other than a subscripti ...
- Google Head Of Marketing Americas Stephen Yap Leaves For Perion Network
MediaDailyNews, Laurie Sullivan - Monday, February 3, 2025
Stephen Yap, who led Google Marketing platform in the Americas, has le ...
