- Google Adds Gemini To Chrome, AI Browsing Goes Mainstream
MediaDailyNews, Laurie Sullivan - Thursday, September 18, 2025
Google is adding agentic capabilities to Gemini in Chrome, allowing AI ...
- Google Ad-Tech Remedies Trial Begins Monday
MediaDailyNews, Laurie Sullivan - Friday, September 19, 2025
The trial will determine penalties to restore competition across online advertising. T ...
- Ecommerce Growth Shifts To Apps And AI From Websites
Performance Marketing Insider, Laurie Sullivan - Friday, September 19, 2025
Apps win loyalty, marketplaces dominate, and specialty brands win consumer choices, accordi ...
- Attribution Tool Used In 2.3B Fraudulent Bid Requests Daily
MediaDailyNews, Laurie Sullivan - Wednesday, September 17, 2025
An ad-fraud operation called SlopAds discovered by Human's Satori Threat Intelligence te ...
- Reasoning Models Enabling Brands To Generate 'Cinematic' Content
MediaDailyNews, Laurie Sullivan - Thursday, September 18, 2025
"Our goal is to build multimodel general intelligence," Luma AI CEO Am ...
- Amazon Giving Free Cloud Cleanroom Service To All Sponsored Campaign Advertisers
MediaDailyNews, Laurie Sullivan - Thursday, September 18, 2025
Amazon Ads will give advertisers running any of its sponsored ad campaig ...
- Meta Seeking Media Deals To License AI Content
Performance Marketing Insider, Laurie Sullivan - Thursday, September 18, 2025
Meta is seeking content deals with publishers, which seems to support i ...
- Google Agentic Shopping Launches With 60 Partners
MediaDailyNews, Laurie Sullivan - Tuesday, September 16, 2025
Those participating in the rollout include fintech companies like Revolut, Coinbase, a ...
- Amazon Launches Agentic Ad Creative Tool
MediaDailyNews, Laurie Sullivan - Wednesday, September 17, 2025
A click in Creative Studio enables a conversational chat that provides acce ...
- Verve Aquires Captify And All Its Search Data
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 17, 2025
Search-intelligence firm Captify has been acquired by ad-tech company Verve Group, whi ...
- Amazon Ads Presses Vinyl, Coffee Too, For Nespresso Campaign
MediaDailyNews, Laurie Sullivan - Monday, September 15, 2025
Nespresso and Abel Tesfaye (The Weeknd) unveiled a first-of-its-kind collaboration celebrating t ...
- Best Buy Reimagines Advertising, Retail Media Buys
MediaDailyNews, Laurie Sullivan - Tuesday, September 16, 2025
Best Buy Ads held its first ad-technology event on Tuesday, showcasing n ...
- GAI Ad Production Costs Vs. Traditional, Estimated By NP Digital
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 16, 2025
Blockchain.com head of marketing James Maddison describes how the company worked wi ...
- Walmart Gives Data Tool Search Metrics, An Update
Data & Programmatic Insider, Laurie Sullivan - Monday, September 15, 2025
Search metrics were added to Walmart Data Ventures' Scintilla Digital Landscapes to ...
- Amazon, Google Reportedly Being Investigated For Search Ad Practices
MediaDailyNews, Laurie Sullivan - Friday, September 12, 2025
The consumer production division of the FTC reportedly is investigating whether Amaz ...
- TikTok Shares Search Ad Campaign Data As U.S. Ban Looms
MediaDailyNews, Laurie Sullivan - Friday, September 12, 2025
TikTok this week released search ad campaign data to demonstrate its wor ...
- 'Rolling Stone' Owner Sues Google, Alleges AI Overviews Hurt Revenue, Traffic
Performance Marketing Insider, Laurie Sullivan - Monday, September 15, 2025
Penske Media, owner of "Rolling Stone," "Billboard" and "Variety," alleges Google ...
- Will Agentic Commerce Encourage 'Omnicontact' Strategies During The Holidays?
MediaDailyNews, Laurie Sullivan - Thursday, September 11, 2025
AI is changing holiday strategies this year, with the technology influencing eve ...
- Blockchain.com, Dallas Cowboys Launch Partnership's First AI-Generated Ad
MediaDailyNews, Laurie Sullivan - Friday, September 12, 2025
The AI ad featuring Rowdy, the Dallas Cowboys' mascot, is a fir ...
- AI Traffic To Web Sites Accounts For Less Than 1%, Data Shows
Performance Marketing Insider, Laurie Sullivan - Friday, September 12, 2025
BrightEdge's data gives the industry a reality check. Here's why AI sear ...
- Google: How AI Helps Consumers Research, Make Impulse Buys
MediaDailyNews, Laurie Sullivan - Wednesday, September 10, 2025
Consumers are researching more, asking completely new types of questions, and getti ...
- Adobe Launches Suite Of AI Agents, Agentic Partnerships
MediaDailyNews, Laurie Sullivan - Thursday, September 11, 2025
Cognizant, Google Cloud, Havas, Medallia, Omnicom, PwC, and VML are some ...
- What Albertsons Media Collective Means For Performance
Performance Marketing Insider, Laurie Sullivan - Thursday, September 11, 2025
Albertsons Companies, parent company of Albertsons Media Collective, became the first retail ...
- Google Responds To Reports That AI Chats Leak Into Search
MediaDailyNews, Laurie Sullivan - Tuesday, September 9, 2025
Conversations with Anthropic's Claude became the latest public information from generative ...
- Seiler Joins Converge Board, Finds Poetry In AI 'Agency'
MediaDailyNews, Laurie Sullivan - Wednesday, September 10, 2025
Matt Seiler, a leader in performance-based compensation and automation, has joined t ...
- Google Adds AI To 'Asset Studio' - Turns Images, Prompts Into Content
MediaDailyNews, Laurie Sullivan - Wednesday, September 10, 2025
Google has added generative AI capabilities into Asset Studio, a creative to ...
- Criteo Retail Ads Bought Through Google In New Partnership
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 10, 2025
Criteo has announced a partnership with Google Search Ads 360 - ...
- PubMatic Sues Google, Claims Illegal Ad-Tech Monopoly
MediaDailyNews, Laurie Sullivan - Monday, September 8, 2025
The lawsuit is the second by an ad exchange since a jud ...
- WPP Media Report Predicts Increase In Biometric Data, Agentic Ads In 2030
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 9, 2025
WPP Media's updated Advertising in 2030 report highlights trends as well ...
- OpenAI, Google Investors Infused Cash Into Former Trade Desk Execs' AI Startup
Data & Programmatic Insider, Laurie Sullivan - Monday, September 8, 2025
Analysis of August mega-investment rounds showed late-stage funding indicates no signs ...