- Microsoft Sees Higher Desktop Searches, Opportunity For Brands To Jump In
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 31, 2020
Rik van der Kooi, Microsoft Advertising corporate vice president, said brands mu ...
- Google Pauses April Fools Messaging
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 30, 2020
Google plans to cancel posting its annual April 1 jokes out ...
- Verily, Google's Sibling, Releases COVID-19 Screening Guide For Community Test Sites
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 30, 2020
Verily Life Sciences on Monday released a guide to set up communi ...
- Microsoft Advertising Adds More Pages To Redesigned Platform
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 30, 2020
One day ahead of Microsoft Advertising's Elevate virtual conference, the company announc ...
- GroupM Sees Paid Search, SEO Performance Improving
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 31, 2020
In an unexpected move, GroupM sees demand for SEO rapidly increasing ...
- Google Search Console Adds Performance Report, Updates Email Preferences
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 30, 2020
Google Webmaster announced Monday the launch one feature and one upgrade in Google Sear ...
- IPG Acxiom Global CEO Learned To Love Marketing From Rock Band KISS
Data & Programmatic Insider, Laurie Sullivan - Monday, March 30, 2020
Engelgau's love for marketing began with music and the way the ba ...
- Google Uses Search Home Page To Thank Medical Community, Raise Funds
Performance Marketing Insider, Laurie Sullivan - Monday, March 30, 2020
Google is using its search engine home page to thank all doctor ...
- Absence Of Google Ads In Search Leads RBC To Lower Estimates For Third Time In 3 Weeks
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 27, 2020
In what appears to be a broader trend in online advertising, R ...
- Desktop Search Leading Trend In Higher Content Consumption For Most Categories
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 27, 2020
Shelter-in-place mandates in the U.S. have given desktop searches a jump, especial ...
- Google Donates $800M To Support Small Businesses, Facilitate Mask And Ventilator Production
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 27, 2020
Google said those with active advertising accounts during the past year wi ...
- Organic Travel Links Serving Up Higher In Google SERPs
Around the Net in Search Marketing, Laurie Sullivan - Thursday, March 26, 2020
Free links from travel companies like TripAdvisor now appear higher in Goog ...
- Pinterest Launches Today Tab, As Searches Related To Current Topics Rise
Around the Net in Search Marketing, Laurie Sullivan - Thursday, March 26, 2020
Pinterest launched the Today tab, allowing people to find daily inspiration with curated topics a ...
- Passover, Easter Virtual Dinner Ideas For Challenging Times
Performance Marketing Insider, Laurie Sullivan - Friday, March 27, 2020
This might be a good time to plan a virtual dinner ...
- Facebook, Microsoft, Twitter Organize Virtual Hackathon With WHO To Fight COVID-19
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 26, 2020
The virtual event also provides guidance from scientists at the Chan Zuckerbe ...
- Citing Survival Of Small Businesses, Analysts Fear For Facebook, Google
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 26, 2020
Small business advertising is a major revenue driver for companies like Faceboo ...
- DoubleVerify Makes Rare Move With Ad Council, Recommends How To Address COVID-19
Digital News Daily, Laurie Sullivan - Wednesday, March 25, 2020
DoubleVerify will use its media authentication technology to extend the reach a ...
- Survey Analyzes Agency Team Morale, Challenges, Future Business
Performance Marketing Insider, Laurie Sullivan - Thursday, March 26, 2020
The most challenging aspects of remote work include communication and collaboration wi ...
- Advertisers Ask Digital's Big 3 To Extend Payments During COVID-19 Crisis
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 25, 2020
Advertisers are asking Google, Facebook and Microsoft to assist them in providi ...
- Kre8 Takes Drastic Steps Adjusting To Media Buys Amidst DOOH Shutdown
MediaDailyNews, Laurie Sullivan - Wednesday, March 25, 2020
COVID-19 shook the Las Vegas economy by forcing restaurants, bars, and casin ...
- How Challenger Brands Gain, Keep Market Share During COVID-19 Crisis
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 25, 2020
A Shopkick survey reveals that brand names no longer matter to ma ...
- TransUnion: Social Distancing Predicted To Increase Online Fraud As Ecommerce Purchases Rise
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 24, 2020
TransUnion identified a 23% increase in ecommerce transactions in the week aft ...
- Tech Titans Continue To Donate Millions In Urgent Push To Resolve COVID-19 Crisis
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 24, 2020
Amazon and Microsoft researchers separately are working to develop solutions, using the ...
- Affiliate Advertising, Marketing Rising In Performance
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 24, 2020
The Affiliate Marketing Sales Index analyzes brands' performance in 10 retail categori ...
- Yelp Partners With GoFundMe -- Just How Creative Can Businesses Get?
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 24, 2020
Yelp's partnership with GoFundMe will provide a fast way for independent business ...
- Amazon, Google, IBM, Microsoft Bring Supercomputing Resources To White House For COVID-19 Research
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 23, 2020
The 16 systems will bring together more than 330 petaflops, 775,000 C ...
- Google Sibling Verily Supports Two New California COVID-19 Testing Sites
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 23, 2020
Verily Life Sciences is helping the government and California to support t ...
- Consumers Hoard Cash As Brands Appeal To Work-From-Home Situation
Data & Programmatic Insider, Laurie Sullivan - Sunday, March 22, 2020
A McKinsey & Company study released this weekend reveals that 42% belie ...
- Amazon, AT&T, Google, Facebook, ON24 Rush To Increase Support For Live Events
Digital News Daily, Laurie Sullivan - Monday, March 23, 2020
Country band Brian Lynn Jones & the Misfit Cowboys took to Facebo ...
- Ecommerce Ad Spending Rising Globally
Performance Marketing Insider, Laurie Sullivan - Monday, March 23, 2020
Ecommerce ad spending in the U.S. jumped from $4.8 million the we ...