- Google Play Gets Analytics, Tag Manager
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 18, 2014
The latest release of Google Play services began rolling out with featur ...
- Obamacare Campaign Utilizes Data, Cross-Platform Campaign To Reach Uninsured
MediaDailyNews, Laurie Sullivan - Monday, March 17, 2014
Data plays a major role in how President Barack Obama's administration targe ...
- Trulia Sinks $45 Million Into First National Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 17, 2014
Trulia launched its first national campaign Monday dubbed the Moment of Trul ...
- Brands Could Capitalize On Google's Money Machine Printing Press
SearchBlog, Laurie Sullivan - Tuesday, March 18, 2014
Most CEOs spend many waking minutes thinking about industry challenges and h ...
- Apple Designer Speaks About His Work
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 17, 2014
In a rare in-depth interview as part of U.K. publication The Sund ...
- Foursquare Maps Interests, What It Means For Mobile Search
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 17, 2014
Foursquare cofounder Dennis Crowley envisions a future where mobile devices learn from hum ...
- Scientific Adviser Suggests Mobile Hijack For Missing Malaysia Airliner Real Possibility
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 17, 2014
British anti-terror expert Dr Sally Leivesley told the Express the missing Malays ...
- Wildfire Folds Into Google
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 17, 2014
Wildfire will roll into Google's services, per Wildfire's team. It's another examp ...
- Really - Only 1% Of Search Advertisers Drive 82% Of Clicks
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 14, 2014
If you believe the results of a recent study conducted by AdGoor ...
- Courtyard's Road Trip Began Its Yearlong Journey At SXSW
SearchBlog, Laurie Sullivan - Monday, March 17, 2014
The craziness at SXSW makes having a place to unwind midday extreme ...
- How To Make A Shareable Explainer Video
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 14, 2014
Think of an explainer video similar to a how-to video -- on ...
- Google Acquires Green Throttle, Puts Search Giant In The Game
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 14, 2014
Remember the Palm Pilot? The lead engineer Karl Townsend joins Google ...
- Google's Flu Tracker Misses Data
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 14, 2014
NPR points to a hiccup in Google's flu tracker. The news agen ...
- Google Thwarts NSA By Encrypting Web Search Globally
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 14, 2014
Google said it has begun to routinely encrypt Web searches in Chi ...
- Latinum Connects Major Brands With Hispanics Through Mobile App
Mobile Marketing Daily, Laurie Sullivan - Thursday, March 13, 2014
Mobile app makers often talk about connecting with a specific audience. Latin ...
- BrightTag Appoints Forrester Analyst Stanhope As SVP Marketing
Real-Time Daily, Laurie Sullivan - Thursday, March 13, 2014
Marketers keep hearing how connected devices will change real-time strategies and t ...
- Mobile Search Budgets Shift From Desktop. Will Consumers Click Through?
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 13, 2014
Google will see its cash cow desktop search advertising business decline th ...
- BrightEdge Puts Focus On Content Analyses
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 14, 2014
It takes terabytes of data and the correct analyses to determine t ...
- TED Finds The No.1 Reason Behind Great Content
SearchBlog, Laurie Sullivan - Friday, March 14, 2014
Ads today exist for reasons other than to sell stuff. Content ma ...
- Google Capital Leads $85M Credit Karma Funding Round
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 12, 2014
Credit Karma's ad-based free services model has attracted Google Capital as le ...
- Yahoo Search Integrates Yelp Ratings
SearchBlog, Laurie Sullivan - Thursday, March 13, 2014
Local query results and content from neighborhood stores have become the foc ...
- Marketers To Shift Balance From TV To Digital In 2018
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 12, 2014
eMarketer predicts that television will remain the dominant advertising channel through 201 ...
- Spanish Government Could Give Okay To Charge Search Engines To Display Content
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 12, 2014
In a draft of an intellectual property law, Reuters reports that ne ...
- Microsoft Blends Complex Data And Social Media To Create HereHere
Data and Targeting Insider, Laurie Sullivan - Wednesday, March 12, 2014
What if you take complex data and present it in ways ...
- Google DoubleClick Search Gets Closer To Automating Search Ads Across Engines
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 11, 2014
Google has begun pushing four key strategies to support DoubleClick Search aim ...
- 3 Reasons Why Search Marketers Should Prepare For Mobile Wearable Devices
SearchBlog, Laurie Sullivan - Wednesday, March 12, 2014
With Google announcing plans to launch its first software development kit (SD ...
- Driverless Car Debate Comes To California
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 11, 2014
The Department of Motor Vehicles in California Tuesday will hear ideas ...
- YouTube Exec Lands At Twitter
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 11, 2014
What's next for Twitter? Obviously video. Twitter has hired former YouTube executi ...
- Google Identifying Links In Apps
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 11, 2014
Rolke Winker describes it well when he writes "Google Inc. is sudden ...
- Samsung's Eight Campaigns Creating Buzz
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 11, 2014
Samsung has generated buzz his week by announcing a Kanye West a ...
