- Fox Q2: Network Fall Ratings Growth Means Higher Ad Revenue
MediaDailyNews, Wayne Friedman - Wednesday, February 8, 2012
News Corp. said its fiscal second-quarter 2012 financial results reflected a boo ...
- Less Lying On Fox As 'House' Comes To End
TV Watch, Wayne Friedman - Thursday, February 9, 2012
It's official: Fox TV will have fewer shows with characters looking f ...
- Prime-Time Spots Up 2%, Fox Leads Network Pricing
MediaDailyNews, Wayne Friedman - Tuesday, February 7, 2012
The price of network prime-time commercials inched up 2% in the four ...
- Belo: Revs Down, But Spot Ads Up
MediaDailyNews, Wayne Friedman - Tuesday, February 7, 2012
Big TV station owner Belo Corp. witnessed lower advertising revenue in t ...
- 'Smash' Produces Solid Performance, 'Voice' Sings
MediaDailyNews, Wayne Friedman - Tuesday, February 7, 2012
A big-budgeted multiplatform marketing effort for "Smash," NBC's new workplace drama abo ...
- First Super Bowl Webcast Draws Over 2 Million Viewers
Online Media Daily, Wayne Friedman - Tuesday, February 7, 2012
The first-ever webcast of the Super Bowl pulled in more than t ...
- NBC's "Smash": Looking for cable high notes
Raw, Wayne Friedman - Wednesday, February 8, 2012
Network-cable programming synergy -- it's possibly the only real marketing tool t ...
- Facebook Needs Creativity To Look More Like A TV Network
TV Watch, Wayne Friedman - Wednesday, February 8, 2012
Should Facebook look more like a TV network, say CBS? Maybe ...
- Super Bowl Hits 111 Million Viewers
MediaDailyNews, Wayne Friedman - Monday, February 6, 2012
For the third year in a row, the Super Bowl set ...
- Super Bowl Ad Retention Highest Before Last Play Of Game
MediaDailyNews, Wayne Friedman - Monday, February 6, 2012
The best-retained Super Bowl commercials for TV viewers came moments before t ...
- Super Bowl Ads Score Digital Response, H&M, 'Voice' Big Draws
Online Media Daily, Wayne Friedman - Monday, February 6, 2012
When it comes to consumers' digital responses to Super Bowl XLVI's ...
- That's A Wrap: Oscars Sold Out
Raw, Wayne Friedman - Tuesday, February 7, 2012
ABC has sold out the "The 84th Academy Awards" telecast to advertiser ...
- NFL Brings Residual And Ongoing Gifts To Viewers And Marketers
TV Watch, Wayne Friedman - Tuesday, February 7, 2012
You have lingering complaints about the Super Bowl? A bad throw ...
- Media Companies: Stock Value Doesn't Reflect Profitability
MediaDailyNews, Wayne Friedman - Friday, February 3, 2012
The value of broadcast TV companies, as well as integrated media compani ...
- Super Bowl Draws 46% Women, Expands Demo Reach
MediaDailyNews, Wayne Friedman - Friday, February 3, 2012
The Super Bowl brings all types of viewers to its annual Sund ...
- Super Messaging: Bowl-ed Over Again, Like A Prayer
TV Watch, Wayne Friedman - Monday, February 6, 2012
I'm super-exhausted. A plethora of contests, activities, mobile apps and social med ...
- Viacom's Mixed Report: Media Networks, Affiliate Fees Up, Cable Ads Dip
MediaDailyNews, Wayne Friedman - Thursday, February 2, 2012
Advertising revenue for Viacom's media networks, including MTV and Nickelodeon, decreased ...
- 'Battleship' Super Bowl Ad Pushes Ticket Sales
MediaDailyNews, Wayne Friedman - Thursday, February 2, 2012
NBC Universal's Universal Pictures and its digital movie ticket company Fandango ha ...
- I can't hear you Eli:Where is that VW commercial?
Raw, Wayne Friedman - Friday, February 3, 2012
For about a third of women watching the Super Bowl, they mig ...
- Does Early And Conflicting Upfront News Make You Hungry? Dig In!
TV Watch, Wayne Friedman - Friday, February 3, 2012
Sift all the TV advertising news in one big pot. Hmmm... spic ...
- Forecast: Network CPMs Hiked 8%, Media Stocks Up
MediaDailyNews, Wayne Friedman - Wednesday, February 1, 2012
Media stocks will gain "positive sentiment" in the coming months from expect ...
- 'Glee', 'New Girl' Grab Key Demos
MediaDailyNews, Wayne Friedman - Wednesday, February 1, 2012
Fox's "Glee" made a big return on Tuesday night, thanks to i ...
- With Universal Sports & NBC Sports, Two Networks Make For One Confusing Situation
TV Watch, Wayne Friedman - Thursday, February 2, 2012
Too many wannabe sports networks for the average viewer? There might ...
- Oscar-Venue Theater May Lose Kodak's Name
Raw, Wayne Friedman - Wednesday, February 1, 2012
Kodak's bankruptcy means extra marketing and brand enhancing deals could be stopp ...
- As 'X Factor' Exes Out Big-Time Talent, Will Big Advertisers X In?
TV Watch, Wayne Friedman - Wednesday, February 1, 2012
It's all about "business" at Fox's "X-Factor," according to outgoing judge Pau ...