- ABC Appoints Dean As First VP Of Programmatic And Data-Driven Sales
Real-Time Daily, Tyler Loechner - Thursday, July 10, 2014
ABC on Thursday announced the appointment of Mike Dean as its vi ...
- 300 Trillion Bytes, 300 Million Sites, 200 Neophytes & 0 Brand Masters
RTBlog, Tyler Loechner - Friday, July 11, 2014
What do you get when 200 brands and agencies advertise on millio ...
- Don't Let The Machines Take Over
Around the Net in Real-Time, Tyler Loechner - Wednesday, July 9, 2014
AdNews has posted an article featuring thoughts from Esther Carlsen, Xaxis' gener ...
- Accordant Expands To Europe With London Office
Real-Time Daily, Tyler Loechner - Wednesday, July 9, 2014
Accordant Media, an independent trading desk headquartered in New York City, ...
- Adaptive Inks Deal With SpotXchange, Turn With Millennial Media
Real-Time Daily, Tyler Loechner - Wednesday, July 9, 2014
Adaptive Media, a supply-side platform (SSP), on Wednesday announced it has tapp ...
- PubMatic Appoints Maekawa As Country Manager, Japan
Real-Time Daily, Tyler Loechner - Wednesday, July 9, 2014
Supply-side platform (SSP) PubMatic this week announced the appointment of Yosuke Maeka ...
- Vserv.mobi Hires 5 For Southeast Asia Growth
Real-Time Daily, Tyler Loechner - Wednesday, July 9, 2014
Mobile ad exchange Vserv.mobi on Wednesday announced the appointments of five n ...
- Hyperbabble Of The Day
Real-Time Daily, Tyler Loechner - Wednesday, July 9, 2014
"The innovative ad-tech platform is already home to the largest online insuran ...
- Real-Time With WebSpectator's Parreira On Using Time As A Metric
RTBlog, Tyler Loechner - Thursday, July 10, 2014
Nearly one year ago, "Real-Time Daily" made note of WebSpectator, a real-ti ...
- Programmatic Isn't Ready To Deliver For Brands
Around the Net in Real-Time, Tyler Loechner - Tuesday, July 8, 2014
Advertising Age has posted an article arguing that programmatic advertising isn't rea ...
- Adbrain Lands Abraham As Director Of Data Platforms
Around the Net in Real-Time, Tyler Loechner - Tuesday, July 8, 2014
Ad tech company Adbrain has appointed Tim Abraham as director of da ...
- TapSense Releases Ebook With Focus On Private RTB Exchanges
Real-Time Daily, Tyler Loechner - Tuesday, July 8, 2014
TapSense, a mobile ad exchange, has released a short e-book titled ...
- Buzzstarter Chosen For Disney Mentorship Program
Real-Time Daily, Tyler Loechner - Tuesday, July 8, 2014
Buzzstarter, a programmatic content marketing platform, was one of 11 startup compani ...
- Mobile SSP PubNative Launches After Raising Over $1M
Real-Time Daily, Tyler Loechner - Tuesday, July 8, 2014
Despite being considered strange bedfellows by some, native and programmatic continue ...
- West Cary Group Taps MediaMath, Launches In-House Trading Desk
Real-Time Daily, Tyler Loechner - Wednesday, July 9, 2014
West Cary Group, a Richmond, VA.-based marketing agency, this week announced ...
- 'Inflection Point' Calls For Publisher Mobilization
RTBlog, Tyler Loechner - Wednesday, July 9, 2014
No, not "mobile-ization," but that's part of it. Chris Karl, chief strate ...
- Green Turns To Yahoo7
Around the Net in Real-Time, Tyler Loechner - Monday, July 7, 2014
AdNews has reported that Ben Green, a former Fairfax executive who le ...
- ABC Taps Google For Private Exchange Featuring Mastheads
Around the Net in Real-Time, Tyler Loechner - Monday, July 7, 2014
ABC is working with Google to promote the new TV show "Risi ...
- 2020 Headlines: Programmatic Killed The Salesperson
Around the Net in Real-Time, Tyler Loechner - Monday, July 7, 2014
Forbes recently posted an article dated July 5, 2020, suggesting that programmat ...
- TubeMogul To Hit NASDAQ At $11 To $13 Per Share
Real-Time Daily, Tyler Loechner - Monday, July 7, 2014
TubeMogul, a programmatic video ad platform, has again updated its S-1 fili ...
- Making Noise When Twitter Goes 'Silent'
RTBlog, Tyler Loechner - Tuesday, July 8, 2014
Just before the holiday weekend, Miguel Rios, data science manager at Twitte ...
- Sizmek Partners With comScore, Nielsen For Audience Data
Real-Time Daily, Tyler Loechner - Thursday, July 3, 2014
Ad management firm Sizmek has partnered with comScore and Nielsen for audien ...
- Industry Reacts To Facebook's LiveRail Buy
Real-Time Daily, Tyler Loechner - Thursday, July 3, 2014
With its LiveRail acquisition, Facebook has set itself up well to compe ...
- AP Employs Robot Writers
Around the Net in Real-Time, Tyler Loechner - Wednesday, July 2, 2014
AP is using "automation technology from a company called Automated Insights ...
- Bidstalk Plugs Into AppFlood Exchange To Reach Chinese Market
Real-Time Daily, Tyler Loechner - Thursday, July 3, 2014
Bidstalk, a mobile demand-side platform (DSP), has plugged into AppFlood, a China-bas ...
- Rocket Fuel Names Shantz VP Of Marketing
Real-Time Daily, Tyler Loechner - Wednesday, July 2, 2014
Rocket Fuel on Wednesday announced the appointment of Rhonda Shantz as vi ...
- Facebook Buys Programmatic Video Ad Platform LiveRail
Real-Time Daily, Tyler Loechner - Wednesday, July 2, 2014
LiveRail, a programmatic video advertising supply-side platform (SSP) that many projected ...
- Burst Media Inks Deal With Integral Ad Science
Real-Time Daily, Tyler Loechner - Thursday, July 3, 2014
Burst Media on Thursday announced a partnership with Integral Ad Science. Throu ...
- Pandora Opens Programmatic Box: Real-Time With Jeremy Randol
RTBlog, Tyler Loechner - Thursday, July 3, 2014
Pandora, a large company that has been relatively quiet in the programmat ...
- Tiwari Leaves Vserv To Pursue Own Venture
Around the Net in Real-Time, Tyler Loechner - Tuesday, July 1, 2014
Medianama.com this week reported that Binay Tiwari, director of global marketing a ...