- Drink Up: PUR Tackles Water Quality
MAD, Larissa Faw - Tuesday, October 18, 2016
Developed with agency Arnold Worldwide, the "Water Should Be PUR" integrated-marketing effo ...
- Droga5 Adds Media Planning To Its Skill Set
MAD, Larissa Faw - Tuesday, October 18, 2016
The new offering will be delivered via Droga5's communications strategy department l ...
- With Declining Enrollment, LaSalle Retools Marketing Effort
MAD, Larissa Faw - Monday, October 17, 2016
Developed with agency Allen & Gerritsen (A&G), the "Explorers are Never Los ...
- Virgin America Auctions Pricey One-Of-A-Kind Shoes
MAD, Larissa Faw - Monday, October 17, 2016
The shoe auction, developed with agency Eleven, is designed to showcase t ...
- NC Agency And Artists Rally Against Bathroom Bill
MAD, Larissa Faw - Monday, October 17, 2016
They're celebrating (sort of) North Carolina governor Pat McCrory's 60th birthday wi ...
- Char Roseblade To Oversee Space150 Clients
MAD, Larissa Faw - Friday, October 14, 2016
Most recently, Roseblade was SVP, group account director, at BBDO, where s ...
- Y&L Refreshes Champagne Velvet Beer Brand
MAD, Larissa Faw - Friday, October 14, 2016
The brand, once sold nationwide, was shuttered decades ago before being reviv ...
- Horizon Media Signs With Ad/Fin Verification Service
MAD, Larissa Faw - Friday, October 14, 2016
As result, the agency claims that its programmatic trading desk HX ...
- Real Beauty, Mary Kay Style
MAD, Larissa Faw - Thursday, October 13, 2016
Developed with agency McBeard, the "I Can" campaign was created in collaborati ...
- PlayStation Adds VR To Its 'Greatness Awaits' Campaign
MAD, Larissa Faw - Thursday, October 13, 2016
The new PlayStation VR headset hits store shelves today. Ads supporting t ...
- It's A Snap: 'Girl On The Train' Is 'Unlocked'
MAD, Larissa Faw - Wednesday, October 12, 2016
Universal Pictures is supporting the thriller "The Girl On The Train" wi ...
- Mcgarrybowen Elevates Maureen Falvey To Account Services MD
MAD, Larissa Faw - Wednesday, October 12, 2016
Her new role will include setting the direction for account services, improvi ...
- Keep On Truckin: iCrossing Wins Swift Transportation
MAD, Larissa Faw - Wednesday, October 12, 2016
iCrossing will be responsible for all digital marketing disciplines such as med ...
- Nature Conservancy Takes New Marketing Tack, Depicts Future
MAD, Larissa Faw - Tuesday, October 11, 2016
A year ago, agency enso started working with the Conservancy to piv ...
- Gusto Launches First Brand Campaign
MAD, Larissa Faw - Tuesday, October 11, 2016
The San Francisco-based human resources services provider is working with agency Eri ...
- Hoppy Holidays: RTO+P, Distiller Gin Up Seasonal Brand Extensions
MAD, Larissa Faw - Tuesday, October 11, 2016
Red Tettemer O'Connell + Partners (RTO+P),and craft spirit brand Peach Street Distille ...
- Navy Deploys VR Combat Simulators To Engage Potential Recruits
MAD, Larissa Faw - Tuesday, October 11, 2016
Developed with agency Wunderman Chicago, the "There is no Tech, Like Na ...
- USAA Finds 'Power Of One' With Publicis Groupe Agencies
MAD, Larissa Faw - Tuesday, October 11, 2016
Financial company USAA has consolidated marketing and communications responsibilities with Publicis Grou ...
- BIZ DEV: TMW Unlimited Wraps Up Ferrero Chocolates
Accounts on the Move, Larissa Faw - Monday, October 10, 2016
Ferrero selected TMW Unlimited to serve as one of its digital a ...
- Activision Uses Kids To Sell To Kids In 'Skylanders' Campaign
MAD, Larissa Faw - Monday, October 10, 2016
"The first line in our casting spec was 'We want kids wi ...
- Beep Beep: Don't Get Screwed, Pay By The Mile
MAD, Larissa Faw - Monday, October 10, 2016
That's the essence of a new ad campaign from Metromile for i ...
- New Honor Society Adds President, CCO Roles
MAD, Larissa Faw - Friday, October 7, 2016
Holly Aguirre will shift from co-managing director client services to serve ...
- Foot Locker's Eastbay Unit Celebrates Hardworking Athletes
MAD, Larissa Faw - Friday, October 7, 2016
With its agency The Vault NYC Eastbay is launching an ad campai ...
- Citing 'Opaque Big Agency Fatigue' Creative Shop Walrus Offers Media
MAD, Larissa Faw - Friday, October 7, 2016
Industry veteran Mel Stern will head up the new unit as med ...
- You're The Boss: New Avon Recruitment Campaign
MAD, Larissa Faw - Friday, October 7, 2016
New Avon is seeking recruits as the beauty brand launches the "Th ...
- Dickies Campaign Touts New Denim Line
MAD, Larissa Faw - Thursday, October 6, 2016
A TV ad features a voiceover detailing how Dickies has clothed m ...
- Project Acquires Digital Shop Wondersauce
MAD, Larissa Faw - Thursday, October 6, 2016
Founded in 2011, the New York-based, strategic and creative digital agency Wondersau ...
- Beautiful Destinations Launches 'The World's Coolest Job' Search
MAD, Larissa Faw - Thursday, October 6, 2016
The agency currently has a team of four creators (19 to 28-years-ol ...
- Talent Exec Randy Duax Departs WPP For MDC
MAD, Larissa Faw - Thursday, October 6, 2016
Based in New York, he reports directly to chairman/CEO Scott Kauffman. Mo ...
- Garanimals: You Wore Them Once, Now It's Your Kids' Turn
MAD, Larissa Faw - Wednesday, October 5, 2016
Developed with The Gate I New York, a campaign for the kid ...