Coterie's SVP Brand Marketing, Partnerships + Business Development also shares advice on earning consumer trust through parent-first strategies, authentic influencer partnerships, and building lasting connections.

At our Performance Marketing Insider Summit in New Orleans, top brands Mastercard, Coca-Cola, Lenovo, GE Appliances, and Potbelly shared insights on seamless shopping, influencer engagement, human-centric search, team collaboration, and modern loyalty strategies.

Learn about Corrina Cohen, Manager CRM & Technical Marketing Operations from NBCUniversal as she lets us know her favorite tentpole sports event, media channels, and more.

Medtronic's Senior Paid Media Specialist writes "Building a brand is hard work. We should also not pretend that the payoff for that hard work will come immediately, rather the payoff will often come years later."

At our CPG Brand Insider Summit in Nashville, Liquid Death, Planters, Utz, Stanley 1913, and CLR Brands shared insights on top-of-funnel campaigns, cultural drops, omnichannel alignment, and refreshed audience strategies.

Katie Thoms, VP of Marketing at FAT Brands, shares how she balances efforts across Great American Cookies, Marble Slab, and Pretzelmaker while offering insights on loyalty, AI, and co-branding without cannibalization.