by Barbie Romero on Sep 16, 2:00 PM
Mikey Sadowski, Vice President, Global Communications, Intrepid Travel shares his take on the Instagram vs TikTok debate, turning travelers into advocates, and type of destination to travel to.
by Barbie Romero on Sep 16, 2:00 PM
Mitsubishi, Carl's Jr., Rhone, T&P (Snickers), and NP Digital shared how they're rethinking their targeting, are using AI to engage fans, leveraging 1PD, and building buzz ahead of tentpole events.
by Barbie Romero on Sep 9, 2:00 PM
Tisha Bartlett shares how Fazoli's is modernizing with AI-powered drive-thrus, a refreshed loyalty program, consumer-driven menu innovations, and the addition of their newest character, Dr. Lee Zagna.
by Barbie Romero on Sep 9, 2:00 PM
At our Data & Programmatic Summit in Lake Tahoe, leaders from Spark Foundry, Exverus Media, Covered California, Canvas Worldwide, and KSM Media shared strategies on reaching Gen Z and Alpha, audio and DOOH channels, seasonal media spend, and blending AI with human touch.
by Chris Potts on Sep 9, 2:00 PM
Chris Potts writes "In today's "do more with less" environment, holistic measurement is essential. Measurement doesn't just validate the past. It informs what to do next, why it matters, and how it drives the business."
by Barbie Romero on Sep 9, 2:00 PM
Genaro Perez, Chief Marketing Officer from Peter Piper Pizza shares his take on the local campaigns, the performance vs brand debate, and his favorite pizza.
To read more articles use the ARCHIVE function on this page.