LAGUNA NIGUEL, CA -- In a surprising development, Association of National Advertisers chief Bob Liodice used his opening remarks Monday morning at the ANA's … Read the whole story
Sasha Savic, who joined MediaCom USA in April as CEO, is quickly putting his stamp on the agency. The WPP shop is merging its … Read the whole story
LAGUNA NIGUEL, CA --The Media Rating Council has emerged as the ad industry's central entity for coordinating and executing the main components of Madison … Read the whole story
WPP innovations unit GroupM Next has hired Patrick Monteleone to the new post of director research and insights. Monteleone will work closely with GroupM … Read the whole story
The Coalition for Innovative Media Measurement (CIMM), a trade group created by Madison Avenue and big media companies to research and develop better methods … Read the whole story
Local digital media revenues will climb at a modest double-digit rate this year -- with online video and mobile search two of the biggest … Read the whole story
LAGUNA NIGUEL, CA - If content truly is king, then be prepared for Madison Avenue's brand-generated content to be held for a $3 billion … Read the whole story
A mid-July Sunday night brought back the long-awaited return of AMC's "Breaking Bad" to higher levels in season five versus the previous year. The … Read the whole story
Gannett Co. revealed that total revenues declined 2.1% to $1.3 billion in the second quarter of 2012. This was due entirely to declines in … Read the whole story
Emmis Communications saw total revenues slip 7% from the second quarter of 2011 to $56.8 million in the second quarter of 2012, per the … Read the whole story
A Maine U.S. senator has written a rather benign letter to the heads of Time Warner Cable and the Hearst station group encouraging them … Read the whole story
Firming up its social strategy, Meredith Xcelerated Marketing has officially named Jack Macleod as SVP and general manager of its Social Practice. Meredith Corp.'s … Read the whole story