by Steve McClellan
The U.S. Bankruptcy Court Judge handling the KSL Media case authorized the trustee, David Gottlieb, to subpoena both of the former KSL executives. Gottlieb … Read the whole story
by Gavin O'Malley
Buying into the promise of personalization, AOL has agreed to buy technology start-up Gravity for about $83 million. In addition to its technology, Gravity … Read the whole story
by Wayne Friedman
Liberty Media Corp. -- a major instigator in Charter Communications' takeover attempt of Time Warner -- finally weighed in on the unwanted offer. The … Read the whole story
by Wayne Friedman
Most TV viewers are not fully focused on the second screen when it comes to multitasking while watching traditional TV programs. More than three-quarters … Read the whole story
by Steve McClellan
Writing in The World Post, Sorrell said marketers have to embrace "opt-in" strategies that must be "clarified and simplified for the consumer." Businesses and … Read the whole story
by Tanya Gazdik
Nissan North America and TBWA Worldwide have settled charges of deceptive advertising. The spot in question, "Hill Climb," which aired in 2011, showed the … Read the whole story
by Erik Sass
MPA-The Association of Magazine Media and the American Society of Magazine Editors are joining forces to launch a new, coordinated conference and awards junket … Read the whole story
by Wayne Friedman
Global pay TV subscribers will grow 20% over the next five years -- with Internet Protocol TV-based operators seeing higher gains. The worldwide pay … Read the whole story
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by Mark Walsh
Global online advertising spending increased 10.2% to $28 billion in the third quarter of 2103 from $25.4 billion in the year-earlier period. U.S. online … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Word on the street is that among the better-known shills to be featured in Super Bowl commercials are Scarlett Johansson, Ben Kingsley, David Beckham, … Read the whole story
COMMENTARY
by Brian Wieser
It's January, so it must be time to start thinking about national TV buys that run from October 2014 to September 2015.No, seriously. It's … Read the whole story
COMMENTARY
by Joe Mandese
The other day I broke a news story reporting that Google is now one of Madison Avenue's "Big 5." That's an old school Madison … Read the whole story