The new planning tool, dubbed Fusion, was developed by GroupM Nexus and is a refinement of proprietary data it developed to benchmark the performance … Read the whole story

The Ad Council this week breaks a national PSA campaign for animal protection organization "Pets and People Together" utilizing delivery bots as an ad … Read the whole story

"Pee-wee's Playhouse" was one of the wonders of 1980s TV, and it is what Paul Reubens is being remembered for most this week. Read the whole story

X Corp. (formerly Twitter) late Monday followed through on its threat to sue the nonprofit Center for Countering Digital Hate over reports about objectionable … Read the whole story

Action is in response to passage of the Online News Act Read the whole story

"Replica" allows museum visitors to scan artwork and bring wearable elements of the works digitally into the Roblox platform via augmented reality. Read the whole story

New Zealand capital Wellington recruits job talent with a NYC pop-up featuring 375-pound "ESC" key that will search through job postings. Read the whole story

The update began with the mobile app. Google will reorganize the teams working on Assistant, eliminating dozens of jobs out of the thousands who … Read the whole story

About half of marketers are shifting budgets from connected television to addressable campaigns. Read the whole story

The new features include a vertical live video feed, allowing users to watch a livestream and scroll through other streams. Creator monetization features including … Read the whole story

About 16% to 17% of viewers said they "can't tolerate ads, no matter what," according to Hub Entertainment Research data, while around 34% to … Read the whole story

A new report says Disney is hiring back two of Iger's most loyal lieutenants as advisors to handle some of its efforts to sell … Read the whole story

Time spent with an app per month is directly correlated with how long users keep an app -- and advertising can help increase time … Read the whole story