The Omnicom media shop was awarded U.S. media agency of record duties for BK and sibling restaurant chains Tim Horton's and Popeye's. The Popeye's remit also includes Canada. The company … Read the full story by Steve McClellan
"We're still very happy and pleased with the way the advertising team is performing and how advertising has been valued by both sellers and vendors," CFO Brian Olsavsky said. Read the full story by Joe Mandese
When is a 14% increase in quarterly ad spending a bad thing? When it's for YouTube. Read the full story by Joe Mandese
First- and second-quarter TV scatter ad inventory is showing weak "visibility" in activity, resulting in some soft pricing -- a trend that may portend a weaker-than-expected upfront market. John Muszynski, … Read the full story by Wayne Friedman
Meta, the parent of Facebook, Instagram and other apps, said ad impressions rose 15% during the quarter, but the average price per ad sold fell 8%. Read the full story by Joe Mandese
We're "seeing a major shift in feeds from being almost exclusively curated by your social graph... to now having more of your feed recommended by AI, even if the content … Read the full story by Joe Mandese
Google executives throughout the call reported "volatility" during the end of the third quarter after suspending advertising and other services in Russia early in March. Read the full story by Laurie Sullivan
Elon Musk's takeover of Twitter is the issue du jour on the battling cable "news" channels. Read the full story by Adam Buckman
Telsa CEO Elon Musk might soon own Twitter, but must still comply with a 2018 order that prohibits him from spontaneously tweeting about his car company. Read the full story by Wendy Davis
Despite global uncertainties in geopolitics and economics, IPG has updated its revenue target for 2022. It also reported a 13.8% increase in Q1 total revs to $2.57B. Read the full story by Fern Siegel
The funding "will help fuel the next generation of innovations and accelerate our ability to be the trusted cross-screen currency of choice," says CEO Sean Muller. Read the full story by Wayne Friedman
Comscore said it is making methodological changes to deal with Google's deprecation of web browser cookies. Read the full story by Joe Mandese
"This upcoming device coverage replaces slim proxies with comprehensive and stable currency-grade measurement," says CRO Mark Rotblat. Read the full story by Joe Mandese
Kudos to "Adweek" for using print media the way it was intended: to inspire and evoke emotions -- in this case, about Ukraine. Read the full story by Joe Mandese
Like so many in our industry and around the world, I want to help. Read the full story by Dave Morgan
It's a culture that's very much at home in Silicon Valley, where the example of Niccolo Machiavelli has gone from being a cautionary tale to a how-to manual. Read the full story by Gord Hotchkiss
The spot promoting the brewer's Green Energy Project, was shot without light, consumed 34% less energy -- enough to power a small city for a few hours. Read the full story by Joe Mandese
The Group said it is merging MediaCom with Essence, completing the integration of Mindshare with Neo and forming a new performance media operation called GroupM Nexus. Read the full story by Steve McClellan
The Dove Self-Esteem Project found that one in two girls said idealized beauty advice on social media causes low self-esteem. Read the full story by Colin Kirkland
This weekend, home shopping gets a satirical going-over with the arrival of the Showtime comedy "I Love That For You." Read the full story by Adam Buckman
Released on the eve of Holocaust Remembrance Day, it finds the majority of Republicans are cool with anti-Semitic candidates. Read the full story by Joe Mandese
Truth No. 1 (which has remained No.1 for as long as I can remember): Accept that a percentage of your digital ad dollars will go to waste. Read the full story by Maarten Albarda
The two largest cable companies are joining the streaming wars with a platform they say will provide an integrated, state-of-the-art experience. Read the full story by Karlene Lukovitz