MediaPost Publications

OMMA Today Editions for December 2015

OMMA Today - Wednesday, Dec. 2, 2015: Advertisers Pause Campaigns As They Struggle With Billions In Online Sales; Google Protects Advertisers, Cracks Down On Ad Fraud; Digital Ad Industry Loses $8.2B Via Fraud And Flaws In Supply Chain; DoubleVerify, Ubimo Team Up For In-App Viewability Solution; Verizon Exec Harrobin Named CMO For NBCU's Content Innovation Agency; OpenRTB Vs. Social APIs: The Upcoming Mobile AdTech Divide; Streaming Apps Grow, Spotify Dominates Music Services; Bluecore Raises $21 Million for Email Personalization

OMMA Today - Tuesday, Dec. 1, 2015: Undertone Acquired By Perion For $180M In Cash; Data Saver Updated On Google Chrome Android; Motorsport.com, AOL's Autoblog.com Share Content; Mashable-Visa Deal Signals New Hybrid Of Ecommerce Plus Native; Fallon Helps Fathead Unveil Its New Cloud Platform For Artists; Codewise And Digital Element Partner For Real-Time Ad Tracking; Facebook Is Teens' Top Social Net Preference; Digital Rights Group Accuses Google Of Violating Student Privacy Promises