OMMA Today Editions for June 2016
OMMA Today - Thursday, June 30, 2016
Watchwith Acquires ARRIS's Media Analysis Framework, Enhances Data Capabilities
Fund-Raising Emails Land Trump In Hot Water With FEC
Experian, Neustar Partner On Data Onboarding Cross-Platform
Unruly Partners With 'WSJ' On Outstream Viewable Video Ad Formats
Facebook Defeats Class-Action For Allegedly 'Leaking' Users' Names To Advertisers
Thrillist Launches Supercall To Cover Lifestyle Of Drinking
Upproxx, BroBible Publisher Raises $18.5M, Boosts Video Efforts
AT&T: Tough Privacy Rules May Result In Higher Broadband Prices
More Americans Have Connected TVs, But Mobile Often First Video Choice
MediaCom Wins $50 Million BRP Account
OMMA Today - Wednesday, June 29, 2016
Facebook Revamps News Feed For Brands
Brands Take YouTube Talent To Television To Connect With Millennials
Mobile Ad Spend Nears $100 Billion
Google Kills Off Flash, Reminds Advertisers Of Deadline
PredictSpring Raises $11.4 Million To Help Brands, Retailers Build Apps
AdMore Partners With Videology On Programmatic Access To 100 Million+ Nielsen-Monitored Homes
Google Expands Ad Tracking, Offers Opt-In Options, 'My Activity'
Yahoo On The Key Ingredients Of Successful Native Advertising
'HuffPo' Launches 'Reclaim' Campaign To Highlight Food Waste
OMMA Today - Tuesday, June 28, 2016
Gannett Buys ReachLocal To Boost Digital Revs
Facebook Chrome Extensions Redefine Save, Share From Across The Web
IBM Releases Next Gen MobileFirst Foundation For The Cloud
MRC Outlines Mobile Viewability Metrics
Google Partner Program Badges Highlight Expertise In Search Ads, Video
TapFwd Partners With Cuebiq, Brings Location Intel To DMP
In Flip-Flop, Facebook Denies Suggesting Friends Based On Location
Mobile Messaging Revolutionizes Business Communication
LinkedIn Launches Programmatic Buying
Why Is Facebook So Beloved?
OMMA Today - Monday, June 27, 2016
Digital Ads To Exceed $285B By 2020, $27B Lost With Ad Blockers
Adults Consume More Media, Smartphone Biggest Gain
Google Reportedly Working On Series Of Smartphones
Facebook Releases Slideshow On Core App
Yahoo Mail Update Allows Users To Unsend Emails
Samsung Pushes Virtual Reality To Advertisers, Content Creators
Nielsen Stats Say Half Use DVR, Half Are VOD Subs
Why Long-Tail Keywords Are Your Biggest Missed Opportunity - Part II
OMMA Today - Friday, June 24, 2016
YouTube Brings Mobile Live Streaming To App
Twitter Updates Location Feed
Deloitte Finds Ecommerce Isn't Causing Retail Volatility
Instagram Offers More Video Channels
Snapchat And The Prisoner's Dilemma Of Programmatic
Social Media Failed To Predict #Brexit
Email Fraud Linked To A Drop In Engagement Rates
My Prediction: Mobile Ads Will Be Blocked More Than Those On Desktop
Rachael Ray's Nutrish Partners With BuzzFeed
OMMA Today - Thursday, June 23, 2016
AOL's Kanvas Brings Facial Recognition Into Switch App
Sports Illustrated Play To Launch New Platform
Google Fiber To Acquire Webpass Internet Services
Search Still Too Difficult For Some To Prove ROI
Clinton Gains Obama's Email Juggernaut
Canon USA Names YouTube Creator Anna Akana Next Rebel
Hearst Tells Advertisers What's Buzzing
The Future Of Ecommerce And How Search Fits In
More Skewering, Smearing And Trash-Talking Of The Competition In Brand Video, Please
OMMA Today - Tuesday, June 21, 2016
'NYT' Plans Ad-Free Subscriptions
Olapic Launches Customer-Generated Video Ad Solution
Tumblr Launches Video Support For Media Partners
Google Attempts To Solve Painful Media Authentication Processes
CRM Data Increases Email Marketing ROI
News Corp Invests Heavily In Online Video
Ads Near Premium Content Get More Attention
Tencent To Acquire 84% Of Mobile Game Maker Supercell
U.S. Media Spend Up 8%
For Publishers, Not all Mobile Advertising Created Equal
OMMA Today - Monday, June 20, 2016
Yahoo In Cannes Puts Emphasis On Branded Content, Storytelling, Mobile
iHeartMedia Launches Programmatic Digital Radio Marketplace
Tribune Publishing Becomes Tronc, Debuts New Site
Mobile Ad Spend Nears $100 Billion!
Twitter Acquires Magic Pony, Strengthens Video Options
Conde Nast Launches Spire For Consumer Purchase Insights, Targeting
TV Offers Scale For Mobile Apps To Expand Audience
PubMatic Launches Private-Marketplace Guaranteed Deals And Curated Audiences Offerings
Digital Ad Fraud: Perhaps The Most Fixable Problem Today
Most People Share Content Without Reading It
OMMA Today - Friday, June 17, 2016
Conde Nast Buys Backchannel, Beefs Up Tech Reach
Chocolate By Vdopia Partners With Pixalate On Mobile Video Technology
Microsoft Buys Wand Labs For Better Bots
What Is Predictive Modeling -- And Why Should Publishers Take Notice?
China Orders A Halt To iPhone 6 Sales After IP Ruling
Email Mobile Adoption Jumps
AI Coming To A Content Search Engine
Would You Read This If You Knew A Brand Paid For It?
OMMA Today - Thursday, June 16, 2016
Samsung Buys Joyent To Expand Cloud Computing Offering
Apple To Use 'Differential Privacy' To Collect Data From iPads, iPhones
Gawker Will Survive, Vows Denton
Messenger App Gets Homepage To Hold Users
Vidyard Brings Video To Email
Sports Illustrated Launches 'Tech & Media' Vertical
Verizon Users Want To Continue Privacy Battle With Turn In Court
As More Companies Make Programmatic Inventory Available, CPMs Are Rising
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