Top Story
Once brand pins have been "promoted," partners can then review or edit their campaigns using Pinterest's Ad Manager self-service ad tool. For Pinterest, the change is part of an aggressive … Read the full story by Gavin O'Malley
News
Dentsu Aegis Network, which has been on a strategic acquisitions tear -- acquiring performance and data-mining shop Merkle and formerly independent agency trading desk Accordant in recent weeks --
continues … Read the full story by Joe Mandese
Commentary
With Apple building a form of ad limitation into its latest mobile operating system, watch out, ad tech. Read the full story by John Motavalli
Commentary
When Instagram launched link ads, late last year, the plan was to help brands elicit more "actions" from users -- like driving Web site clicks, mobile app installs and site … Read the full story by Gavin O'Malley
News
Marketron, a provider of B2B software solutions, said it will integrate data from Nielsen, Strata, and Katz Radio Group's programmatic exchange, Expressway from Katz. Marketron will integrate the data
into … Read the full story by Tobi Elkin
News
Zoho's online contact management software, Zoho ContactManager, is now compatible with MailChimp thanks to a product integration announced on Wednesday. Read the full story by Jess Nelson
News
'The Hill' is launching a new paid subscription vertical, The Hill Extra: Healthcare, which focuses on healthcare regulation and policy information. Read the full story by Sara Guaglione
Commentary
Testifying at a Senate hearing, FCC Chairman Tom Wheeler hinted that the final broadband privacy regulations could differ from a proposal he put forward earlier this year. Read the full story by Wendy Davis
News
In the same week as his promotion to president and CEO of Time Inc., Rich Battista today announced that Jen Wong has been named the company's first COO. She will … Read the full story by Sara Guaglione
Commentary
In the Austrian province of Carinthia, an 18-year-old filed a lawsuit against her parents for breach of privacy for sharing around 500 photos of her on Facebook. Read the full story by Erik Sass
News
Videology, a software provider for converged TV and video advertising, announced an alliance with Screenvision Media that will enable advertisers to plan, buy, and execute data-enabled cinema ad
campaigns with … Read the full story by Tobi Elkin