Search & Performance Marketing Daily
Friday, May 24, 2013
  • Real-Time Web Turns Consumers Into Impulse Buyers

    Video, mobile, social, and better search capabilities continue to make it easy for consumers to buy online -- not just kids, but also older … Read the whole story

  • Tips For Using Title Tags

    Amanda Massello believes the value of title tags is understated. She points to ecommerce businesses that have begun to differentiate themselves within the search … Read the whole story

  • Yahoo Search Experiments With New Look

    Yahoo Search has been experimenting with colors, features and layouts, as the company tries to determine the correct mix to boost clicks across properties … Read the whole story

  • Mobile Important For Hispanic Shoppers

    According to the survey, 16% of Hispanic consumers use their mobile devices for their purchases, compared with 12% of general market consumers. According to … Read the whole story

  • Online Content: Hey, That's Not So Inferior!

    Yesterday's Starcom report that shows audiences really seem to be a lot more interested in content than where the content originated should be good … Read the whole story

  • Mugnier Shares M&C Saatchi's Mobile Approach

    Eric Mugnier, senior vice president at M&C Saatchi Mobile, sounds off on the agency's approach to mobile and broader topics -- from Facebook to … Read the whole story

  • Missing the Mobile Commerce Revolution

    While a large percentage of actual shopping transactions may not happen on a smartphone, it doesn't mean the mobile device isn't having a significant … Read the whole story