Search & Performance Marketing Daily
Friday, May 24, 2013
  • Real-Time Web Turns Consumers Into Impulse Buyers

    Video, mobile, social, and better search capabilities continue to make it easy for consumers to buy online -- not just kids, but also older ... Read the whole story

  • Tips For Using Title Tags

    Amanda Massello believes the value of title tags is understated. She points to ecommerce businesses that have begun to differentiate themselves within the search ... Read the whole story

  • Yahoo Search Experiments With New Look

    Yahoo Search has been experimenting with colors, features and layouts, as the company tries to determine the correct mix to boost clicks across properties ... Read the whole story

  • Mobile Important For Hispanic Shoppers

    According to the survey, 16% of Hispanic consumers use their mobile devices for their purchases, compared with 12% of general market consumers. According to ... Read the whole story

  • Online Content: Hey, That's Not So Inferior!

    Yesterday's Starcom report that shows audiences really seem to be a lot more interested in content than where the content originated should be good ... Read the whole story

  • Mugnier Shares M&C Saatchi's Mobile Approach

    Eric Mugnier, senior vice president at M&C Saatchi Mobile, sounds off on the agency's approach to mobile and broader topics -- from Facebook to ... Read the whole story

  • Missing the Mobile Commerce Revolution

    While a large percentage of actual shopping transactions may not happen on a smartphone, it doesn't mean the mobile device isn't having a significant ... Read the whole story