- NEW! AXE Replaces Bro Mentality With 'Find Your Magic'
Out to Launch, Amy Corr - Friday, January 15, 2016
We're only two weeks into 2016, and I watched the first ...
- Idris Elba Campaign To Boost Awareness Of Britvic's Purdey's Brand
Around the Net In MAD London, Sean Hargrave - Friday, January 15, 2016
Britvic is launching a new campaign for Purdey's as it aims ...
- NEW! Celebrity Cruises Starts A Highbrow Game Of Marco Polo In Latest Ad Campaign
Out to Launch, Amy Corr - Thursday, January 14, 2016
Awaken your inner child by playing an adult version of Marco Pol ...
- Sainsbury's Hails Mog The Cat A Success
Around the Net In MAD London, Sean Hargrave - Thursday, January 14, 2016
Sainsbury's chief executive Mike Coupe says he believes its festive campaign featuri ...
- Wix's Super Bowl Spot To Feature Characters In Latest 'Kung Fu Panda' Film
MAD, Larissa Faw - Wednesday, January 13, 2016
The film, the third in the "Kung Fu Panda" franchise, debuts Janua ...
- Rokkan Is Tough Mudder's New AOR
MAD, Larissa Faw - Wednesday, January 13, 2016
The agency is designing a new global ad campaign for the extre ...
- Coinstar Exchange Targets Unhappy Gift Recipients
Marketing Daily, Tanya Gazdik - Thursday, January 14, 2016
The holidays are over and consumers everywhere are pondering what to ...
- NEW! Tough Mudder Launches First Global Ad Campaign
Out to Launch, Amy Corr - Wednesday, January 13, 2016
Tough Mudder, you're on my bucket list. The company launched its fir ...
- Campbell Ewald Helps Atkins Reposition Its Brand
MAD, Larissa Faw - Tuesday, January 12, 2016
A new campaign with actress Alyssa Milano is designed to reposition t ...
- Heineken Targets Millennials In Responsibility Effort
Marketing Daily, Tanya Gazdik - Wednesday, January 13, 2016
Heineken found that Millennials prefer to enjoy their beers by drinking responsib ...
- NEW! Dirty Clothes In A Dirty Street Fight Promote LG Twin Wash Machine
Out to Launch, Amy Corr - Tuesday, January 12, 2016
How much visible chest hair is too much? Color a memory. Let ...
- BEHR Lets People Color A Memory And Rename Paint Colors
Out to Launch, Amy Corr - Wednesday, January 13, 2016
BEHR paint launched a great user-generated campaign that gives people the chan ...
- How Much Chest Hair Is Too Much?
Out to Launch, Amy Corr - Wednesday, January 13, 2016
How much visible chest hair is too much? Apparel company Johnnie-O h ...
- Cutting Back On Mobile Usage May Improve Your Health
MAD, Larissa Faw - Monday, January 11, 2016
At least one health care company believes cutting back mobile usage wi ...
- The Death Of A Rock Legend/Pitch Man Drives New Campaign Strategy
MAD, Larissa Faw - Monday, January 11, 2016
Dairy giant Valio had signed heavy metal rock legend Lemmy Kilmister ...
- NEW! Snickers Intros New Snack And Symptoms Of Hangry People
Out to Launch, Amy Corr - Monday, January 11, 2016
Forget hangry, have you ever felt "Confulish" or "Dimpatient?" Snickers is banki ...
- NEW! Valio Releases Tribute Ad To Lemmy, Filmed One Month Before His Death
Out to Launch, Amy Corr - Friday, January 8, 2016
Available only on YouTube and Vimeo, Valio, a Finnish dairy company, launch ...
- AOL Email Users More Likely To Donate To Political Campaigns
Email Marketing Daily, Jess Nelson - Thursday, January 7, 2016
AOL email subscribers represent an overabundance of donating power in the 20 ...
- Honda's Fabulist Ads For Civic Go Deep On Digital
Marketing Daily, Karl Greenberg - Thursday, January 7, 2016
Honda's new campaign for the 2016 Civic features high-art visuals plus ...
- NEW! Geico Gets 'Flextacular' In Latest TV Spot
Out to Launch, Amy Corr - Thursday, January 7, 2016
Get ready to add new words to your brocabulary after watching Geico ...
- School's Recruitment Campaign Promise: We'll Make You Famous
MAD, Larissa Faw - Wednesday, January 6, 2016
Developed by the Try Advertising Agency, the goal of the effort ...
- NEW! John Cleese Resurrects Basil Fawlty Character In Ad For Specsavers
Out to Launch, Amy Corr - Wednesday, January 6, 2016
Specsavers launched an amusing 60-second spot with John Cleese resurrecting Basil Fawlt ...
- Voya Enlists TV Actors For Campaign
Marketing Daily, Tanya Gazdik - Tuesday, January 5, 2016
Voya Financial has hired actors Allison Janney and Jesse Tyler Ferguson ...
- NEW! 'It Doesn't Take A Genius To Do Your Taxes,' Says TurboTax
Out to Launch, Amy Corr - Tuesday, January 5, 2016
Remnant holiday campaigns. The Naked Cowboy briefly leaves New York. Let's lau ...
- National Park Foundation Launches 'You Are The Parks'
Out to Launch, Amy Corr - Wednesday, January 6, 2016
The National Park Foundation launched "You Are The Parks," a 60-second ...
- Lexus Touts RX With Multicultural Campaign
Marketing Daily, Karl Greenberg - Monday, January 4, 2016
The ads will run on broadcast, digital, print and out-of-home media. Spo ...
- NEW! Nike Basketball Asks Fans To Pick Their Favorite Player In 'Bring Your Game'
Out to Launch, Amy Corr - Monday, January 4, 2016
There are so many good basketball players, how do fans choose the ...