- Finlandia Evolves Trade Event To Engage Consumers
Marketing Daily, Karlene Lukovitz - Monday, December 19, 2011
Bartenders entered their favorite Finlandia cocktail recipes on a local basis, th ...
- GE "Stories" More Self-Serving Than Educational
Video Critique, Larry Dobrow - Tuesday, December 20, 2011
What did corporate monoliths do in the days before they could a ...
- Media Merchants Uses Lamborghini As Very Expensive Video Canvas
Creative Media Blog, Amy Corr - Monday, December 19, 2011
Last month, Vancouver-based production agency The Media Merchants used a Lamborghini Revent ...
- The Inception of Apple's 'Think Different'
Around the Net In Brand Marketing, Karl Greenberg - Thursday, December 15, 2011
Herein, Rob Siltanen, chairman and chief creative officer at Siltanen & Partne ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, December 14, 2011
Talking dogs, yodeling cats and singing fruit. Let's launch! ...
- GoCharge Kiosks Lets Advertisers Take Advantage Of A Universal Need
Creative Media Blog, Amy Corr - Monday, December 12, 2011
If love means never having to say you're sorry, then goCharge brand ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, December 7, 2011
Online auctions. AXA Equitable retires 800-pound gorilla in the room. Let's lau ...
- Kikkoman Coupon Promoted On 'Super Chefs'
Marketing Daily, Karlene Lukovitz - Monday, December 5, 2011
Kikkoman, a sponsor of Food Network's "The Next Iron Chef: Super Chef ...
- NHL Launches Campaign With NBC
Marketing Daily, Karl Greenberg - Monday, December 5, 2011
The National Hockey League and NBC Sports are producing a national ...
- Colorado-based HealthOne Launches Ad Campaign
Marketing Daily, Karl Greenberg - Monday, December 5, 2011
HealthONE, Denver, a network of 9 Colorado hospitals owned by Nashville, Tenn.-bas ...
- Pillsbury Targets Tech-Savvy Mom With App Campaign
Online Media Daily, Steve Smith - Monday, December 5, 2011
General Mills' Pillsbury believes the generation of moms raised on email, W ...
- Reports Of The Death Of The Campaign Have Been Greatly Exaggerated
Online Spin, Jason Heller - Tuesday, December 6, 2011
We hear the proclamation of the death of the campaign regularly the ...
- Bank of America's Video Campaign Walks a Fine Line
Video Critique, Larry Dobrow - Tuesday, December 6, 2011
On a narrow, personal level, I am a satisfied Bank of Ameri ...
- Framestore's 3D Karaoke: Singers Work Hard for the Lyrics
Creative Media Blog, Amy Corr - Monday, December 5, 2011
Attendees at last month's Internet Week Europe in London put their voc ...
- Jaguar Says 'Welcome To Our Jungle'
Marketing Daily, Karl Greenberg - Friday, December 2, 2011
Jaguar is edging into a new advertising position in the U.S. wi ...
- Fiat Sponsors 'Wainy Days' Web Series
Marketing Daily, Karl Greenberg - Monday, December 5, 2011
Fiat today launches a web-based sponsorship of New York comic/writer David Wain ...
- Correction: BBDO Not In Lincoln Financial Pitch
MediaDailyNews, Steve McClellan - Wednesday, November 30, 2011
In the story "Gyro 'In 'Charge' Of Lincoln Financial Campaign" published ...
- Louis Vuitton's "Journeys" Campaign: Where Is It Going?
Video Critique, Larry Dobrow - Thursday, December 1, 2011
Most of Sunday's "60 Minutes" profile of Angelina Jolie traversed familiar groun ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, November 30, 2011
"Share the fun." Unbundle your bundle. HP ad screams for zombies. Let ...
- Hamilton Beach Bows First Ads Since '09
Marketing Daily, Karl Greenberg - Monday, November 28, 2011
Appliance maker Hamilton Beach is launching three new household products-a new li ...
- Gyro 'In 'Charge' Of Lincoln Financial Campaign
MediaDailyNews, Steve McClellan - Monday, November 28, 2011
Lincoln Financial ads are getting a makeover from the client's new ...
- Coca-Cola Taps Natasha Bedingfield For Holiday Campaign
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 28, 2011
Coca-Cola has tapped pop star Natasha Bedingfield for its 2011 fully integrat ...
- Samsung Mobile Campaign Mocks 'Gotta Haves'
Marketing Daily, Aaron Baar - Thursday, November 24, 2011
"We've already got millions of people using [it] as their smartphone ...
- Outcast, USDOT Partner For Driver Safety PSAs
MediaDailyNews, Erik Sass - Sunday, November 27, 2011
Of the fatal incidents resulting from distraction, 18% involved cell phones. ...
- Muppets Launches Racy Ad Campaign For Movie
Around the Net In Brand Marketing, Karl Greenberg - Friday, November 25, 2011
In hopes of luring in a wider audience, including parents who lov ...
- Sega Launches Demo Ad For 'Samurai Bloodshow'
Around the Net In Brand Marketing, Karl Greenberg - Friday, November 25, 2011
Sega of American has released a rich media mobile ad campaign f ...
- Progressive Insurance's Messenger Is The Message
Marketing Daily, Karl Greenberg - Wednesday, November 23, 2011
CMO Jeff Charney tells "Marketing Daily" that the raffish charisma of act ...
- PUMA Unveils Pumagility Brand
Marketing Daily, Sarah Mahoney - Tuesday, November 22, 2011
The German shoe company says the launch is the largest investment ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, November 23, 2011
Holiday ads. Cowbell. What the Fiat? Let's launch! ...
- Coldwell Banker Focuses On Crowded Holidays
Marketing Daily, Tanya Gazdik - Tuesday, November 22, 2011
A TV spot breaking Nov. 22 features a family devising their holid ...