- Quicken Loans $400 Million Media Business In Play
MAD, Steve McClellan - Friday, January 19, 2018
The firm has not had a formal media agency review in near ...
- Bose Selects WPP Team After Consolidation Review
MAD, Steve McClellan - Friday, January 19, 2018
The selection comes after a review that began last year with t ...
- Report: Data, Research Key Elements In Winning New Business Pitches
MAD, Larissa Faw - Thursday, January 18, 2018
A new report from Vennli found that only 13% of agencies belie ...
- Mars Puts $1.5 Billion Media Business In Review
MAD, Steve McClellan - Thursday, January 18, 2018
Mars currently has a three-agency structure operating globally across its three busine ...
- EBay Looks Again For A European Ad Agency
Around the Net In MAD London, Sean Hargrave - Thursday, January 18, 2018
"Campaign" is reporting that after only recently appointing VCCP before consolidating i ...
- Why Is There Such A 'Stink' In The Briefing Process?
MAD, John Roberts - Wednesday, January 17, 2018
It's no secret that the creative process needs a refresh. I ha ...
- Generator Media + Analytics Awarded Perdue Foods U.S. Media Account
MAD, Steve McClellan - Wednesday, January 17, 2018
Generator's remit includes digital and offline media research, strategic planning, buying a ...
- McCann Worldgroup Wins Pizza Hut Assignment
Accounts on the Move, Steve McClellan - Tuesday, January 16, 2018
McCann Worldgroup has been appointed Pizza Hut’s new creative agency for Lat ...
- Expedia Consolidates Global Ad Account Into Saatchi & Saatchi
Around the Net In MAD London, Sean Hargrave - Wednesday, January 17, 2018
Expedia has consolidated its global advertising requirements into Saatchi & Saatchi. "Campaig ...
- Publicis Groupe's "Power Of One" Offering Prevails In McD's GCC Pitch
Accounts on the Move, Steve McClellan - Friday, January 12, 2018
McDonald’s has selected Publicis Groupe, including Leo Burnett as lead creative agenc ...
- Giant Spoon Wins San Diego Zoo Media Business
Accounts on the Move, Steve McClellan - Thursday, January 11, 2018
Creative media agency Giant Spoon has been awarded media planning and buyi ...
- Solve Wins U.S. AOR Duties For Raymond James
Accounts on the Move, Steve McClellan - Wednesday, January 10, 2018
Financial services firm Raymond James has awarded agency-of-record duties for its nation ...
- Grant's Picks Pablo As Global Agency
Around the Net In MAD London, Sean Hargrave - Thursday, January 11, 2018
Grant's has selected Pablo as its integrated ad agency, Campaign reports. T ...
- General Mills Calls Creative Review
Around the Net In MAD London, Sean Hargrave - Thursday, January 11, 2018
US food giant General Mills is kicking off a review of i ...
- Republica Named Strategic Global Agency For Azamara Club Cruises
Accounts on the Move, Steve McClellan - Tuesday, January 9, 2018
Independent marketing and communications agency Republica has been selected as the glob ...
- New Business Showed Flat Growth In 2017
Around the Net In MAD London, Sean Hargrave - Friday, January 5, 2018
The latest New Business Pulse report by AAR shows that new busine ...
- Zenith Awarded Media Duties For Ride-Hailing Giant DiDi Chuxing
MAD, Larissa Faw - Thursday, January 4, 2018
The Publicis Groupe-owned agency will develop a bespoke agency -- D+Z ...
- Deutsch Wins AOR Duties For Disney-backed Atom Tickets
MAD, Steve McClellan - Thursday, January 4, 2018
As the brand's first AOR, Deutsch's scope of work will include bra ...
- DonerLA Wins Del Monte Foods
MAD, Larissa Faw - Thursday, January 4, 2018
Effective immediately, the MDC Partners-owned agency will lead the brand strategic proce ...
- Hovis Hands Pablo Its Creative Brief
Around the Net In MAD London, Sean Hargrave - Wednesday, January 3, 2018
Hovis has picked Pablo to be in creative agency in a shoot-o ...
- R2C Group Is LendingTree's New Media Agency
MAD, Larissa Faw - Tuesday, January 2, 2018
LendingTree spent $126.56 million on advertising in 2016. During the first s ...
- Jaguar Land Rover Selects Dentsu Aegis For Global Media
Accounts on the Move, Steve McClellan - Tuesday, December 26, 2017
Dentsu Aegis Network has been selected by Jaguar Land Rover to servi ...
- McCann Wins Global Chivas Regal Account
Accounts on the Move, Steve McClellan - Friday, December 22, 2017
McCann has won global ad duties for Chivas Regal, the Scotch whisk ...
- The Martin Agency Recaptures Virginia Tourism Account
MAD, Steve McClellan - Friday, December 22, 2017
Word of the win comes as the agency is emerging from ...
- McCann London Wins Chivas Regal Global Account
Around the Net In MAD London, Sean Hargrave - Thursday, December 21, 2017
Chivas Regal has awarded its global advertising account to McCann London, "Campaig ...
- Peroni Appoints New Global Creative Agency To Regain Youth Credentials
Around the Net In MAD London, Sean Hargrave - Wednesday, December 20, 2017
Peroni has explained that it has appointed Leagas Delaney to its glob ...
- Royal British Legion Calls Creative Review Ahead Of 100th Armistice Anniversary
Around the Net In MAD London, Sean Hargrave - Wednesday, December 20, 2017
The Royal British Legion has called a review of its creative accoun ...
- Baldwin& Wins Creative, Strategy And Media Planning Duties For Long John Silver's
Accounts on the Move, Steve McClellan - Monday, December 18, 2017
Long John Silver’s, the quick-service seafood restaurant chain has tapped independent sh ...
- Paddy Power Switches To Chime From Lucky Generals
Around the Net In MAD London, Sean Hargrave - Tuesday, December 19, 2017
Paddy Power has split with Lucky General after four years, "Campaign" report ...
- Dentsu Rumoured To Be In 'Pole Position' For JLR $500m Global Media Account
Around the Net In MAD London, Sean Hargrave - Monday, December 18, 2017
"Campaign" is speculating this morning that Dentsu is in the driver's se ...