- Agency-Produced Film About Surfing Documentarian Bruce Brown Hits Theaters
Mediapsssst, Richard Whitman - Wednesday, June 16, 2021
Irvine, CA-based ad agency SCS produced the film-"A Life Of Endless Summer ...
- 180 NY Adds Two To Expanding Leadership Ranks
People on the Move, Steve McClellan - Wednesday, June 16, 2021
Omnicom’s 180 New York has added two senior hires. Angela Kosniewski h ...
- 'Mad Men'-Era Ad Man Marvin Sloves Dies At 88
MAD, Steve McClellan - Tuesday, June 15, 2021
In 1967, Sloves teamed with Ed McCabe, Sam Scali, Alan Pesky, a ...
- TBWA Taps Publicis Media, IPG Execs For Global Data, Intelligence Roles
MAD, Steve McClellan - Tuesday, June 15, 2021
Alyson Stevens has been appointed Global Head of Connected Intelligence and Micha ...
- TBWA\Chiat\Day Names Erin Riley Its First CEO
Mediapsssst, Richard Whitman - Tuesday, June 15, 2021
The Omnicom agency also promoted Jen Costello to Chief Strategy Officer. T ...
- MullenLowe Builds Out LA Creative Team
People on the Move, Steve McClellan - Tuesday, June 15, 2021
MullenLowe Los Angeles Executive Creative Directors Carlos Alija and Laura Sampedro w ...
- New Campaign Tackles Delicate Subject Of Pregnancy Loss
MAD, Steve McClellan - Monday, June 14, 2021
It's called #UnsilenceTheConversation, and includes public service ads as well as ...
- Marketing Agency Tinuiti Unveils Plan For Influencer Unit
MAD, Amy Corr - Monday, June 14, 2021
The new operation will be developed by influencer marketing veteran Crystal Dunc ...
- Stagwell Submits Revised Offer For MDC Partners Which Shareholder Indaba Has Rejected
Mediapsssst, Richard Whitman - Monday, June 14, 2021
With a week to go until shareholders are set to vote ...
- Crumbling Cookies Lead To Performance Challenges, But Better Customer Experiences
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 15, 2021
How can marketers meet performance challenges as cookies crumble? "Everyone who com ...
- Publicis To Support American Family, The General For U.S. Media Strategy, Planning, Buying
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 14, 2021
American Family Insurance and The General have selected Publicis to support the ...
- Magna Boosts 2021 U.S. Ad Forecast To +15%, Strongest Growth Rate In 40 Years
Digital News Daily, Karlene Lukovitz - Monday, June 14, 2021
Magna now projects 15% U.S. advertising growth this year, to $259 billio ...
- Magna More Than Doubles U.S. Ad Growth Estimate For 2021
MediaDailyNews, Joe Mandese - Sunday, June 13, 2021
On the heels of GroupM's update, IPG Mediabrands' Magna unit has mo ...
- Publicis Groupe Wins American Family Insurance, The General Media Account
Mediapsssst, Richard Whitman - Saturday, June 12, 2021
The holding company has formed a custom unit to handle the assignme ...
- Edelman Taps Gyro Co-Founder Becker For New Integration Role
MAD, Steve McClellan - Thursday, June 10, 2021
As global chair of integration, Christoph Becker is tasked with driving integrati ...
- AMV BBDO London Named The One Show's Agency Of The Year
MAD, Steve McClellan - Thursday, June 10, 2021
The UK shop won all of its 12 Gold Pencils this ye ...
- Office Depot Unit Selects Omnicom's Doremus To Lead Creative, Strategy
MAD, Steve McClellan - Thursday, June 10, 2021
The assignment comes as Office Depot is pivoting to an increased foc ...
- McCann Worldgroup Promotes Simpson To Global Chief Intelligence Officer/President, Truth Central
MAD, Steve McClellan - Thursday, June 10, 2021
Concurrently MWG announced the launch of the agency's "Truth Engine," a proprieta ...
- In Latest Campaign, Domino's Nemesis The Noid Is Selling NFTs, Making TikToks
MAD, Amy Corr - Thursday, June 10, 2021
The Noid, a 1980s nemesis of Domino's Pizza resurrected in 2020, ...
- It's Miller, Er, Make That Fundays, Time!
Mediapsssst, Richard Whitman - Thursday, June 10, 2021
When folks at the Minneapolis commerce agency The Stable finish a lo ...
- Merkle's Cookie-Crumble Guide To The Future
Performance Marketing Insider, Laurie Sullivan - Friday, June 11, 2021
The deprecation of third-party cookies continues to intensify, along with confusion. Merk ...
- IPG Creates DEI Jobs Program In Detroit
MAD, Steve McClellan - Wednesday, June 9, 2021
It's designed to develop diverse talent for the company's agencies working ...
- Mercado Libre Campaign Recreates Iconic Kisses With LGBTQ+ Couples
MAD, Amy Corr - Wednesday, June 9, 2021
The ecommerce platform shot memorable scenes from "The Notebook," "Spiderman," "Ghost," "Titanic ...
- GroupM Nearly Doubles 2021 U.S. Ad Growth Projection, Revises 2020 Decline To Less Than A Point
MediaDailyNews, Joe Mandese - Thursday, June 10, 2021
The outlook for U.S. ad spending has improved considerably for this yea ...
- Monteiro Named CCO Publicis Toronto
People on the Move, Steve McClellan - Wednesday, June 9, 2021
Publicis Canada has appointed Joanna Monteiro Chief Creative Officer, Publicis Toronto. S ...
- SMI Launches Cross-Media CPM Comparison Tool
Television News Daily, Wayne Friedman - Wednesday, June 9, 2021
The company is starting a "Pricing Intelligence Suite" showing comparison of advertisi ...
- Omnicom's TracyLocke Creates President Role, Taps Manikas To Fill It
MAD, Steve McClellan - Tuesday, June 8, 2021
Tina Manikas is tasked with boosting the shop's brand and driving grow ...
- GroupM Announces Charter Participants In Media Inclusion Initiative
MAD, Steve McClellan - Tuesday, June 8, 2021
Full budgets aren't disclosed but 20 clients have committed to earmarking ...
- 3 Post-COVID Strategies to Drive Agency Biz Dev
MAD, Barry Lowenthal - Tuesday, June 8, 2021
Think of business development in terms of how it impacts 3 co ...
- Cracking The Code For A Better RFP Process
MAD, Amy Corr - Wednesday, June 9, 2021
Consultant AgencyAgile has developed a new "Request For Partnership" process where t ...