- Are Sports Betting Sponsorships Right For Your Brand?
MAD, Larissa Faw - Monday, November 11, 2019
Horizon Media has issued a new report on emerging opportunities around spor ...
- W2O Acquires Radius Digital Science
MAD, Larissa Faw - Monday, November 11, 2019
Founded in 2014, the New Jersey-based Radius promotes its ability to transla ...
- WPP Wins Beiersdorf's Derma And Healthcare Business
MAD, Steve McClellan - Monday, November 11, 2019
A WPP team comprising Wunderman Thompson, German agency thjnk and the W ...
- Havas' Triptk Opens NYC Branding, Design Practice
Mediapsssst, Richard Whitman - Tuesday, November 12, 2019
Design veteran Daniel Arenas has been tapped to lead the new operatio ...
- WPP's Landor Taps Hallberg To Lead Its NY Creative Studio
People on the Move, Steve McClellan - Monday, November 11, 2019
WPP global brand consultancy Landor has appointed Jonas Hallberg executive creative direct ...
- Edelman Taps Ad Agency Veteran Nelson To Run Its Pacific Northwest Region
MAD, Steve McClellan - Friday, November 8, 2019
Melissa Nelson joins the independent PR powerhouse after serving three years ...
- Publicis Groupe Wins Nivea Assignment
MAD, Larissa Faw - Friday, November 8, 2019
Skin care products marketer Beiersdorf has appointed Publicis Groupe as the glob ...
- DAN's Mcgarrybowen Creates Global Leadership Structure
MAD, Larissa Faw - Friday, November 8, 2019
Under the reorganization, Gordon Bowen, founder and Global Chairman of mcgarrybowen a ...
- More Consolidation At WPP
Mediapsssst, Richard Whitman - Saturday, November 9, 2019
Word is that WPP is finalizing plans to merge several of i ...
- DeVito/Verdi Adds Strategy/Innovation Leader
People on the Move, Larissa Faw - Friday, November 8, 2019
DeVito/Verdi has appointed Preeya Vyas as Chief Strategy And Innovation Officer. S ...
- Viant Separates From Meredith As Ad Industry Buybacks Become More Common
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 8, 2019
Viant completed a buyout earlier this week that the co-founders say allo ...
- OKRP Appoints Laura Fegley Chief Creative Officer
MAD, Larissa Faw - Thursday, November 7, 2019
She assumes the role previously held by agency co-founder Matt Reinhard, w ...
- Austin Digital Agency T3 Sold To LRW Group
Mediapsssst, Richard Whitman - Thursday, November 7, 2019
It's the start of a new era at T3, whose founder G ...
- Adswerve Adds Two Former Google Executives
People on the Move, Steve McClellan - Thursday, November 7, 2019
Adswerve, the Google marketing platform consultancy has tapped two former Google executiv ...
- Voice Devices Will Change How Brands Interact With Future Consumers
Performance Marketing Insider, Laurie Sullivan - Friday, November 8, 2019
Too many brands think of voice as a one-off road map. ...
- Kenshoo Launches Agency Partnership Division Led By Agency Vet DuBois
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 7, 2019
Designed to foster relationships and opportunities to co-develop projects and support brand ...
- Rapp NY Names New Managing Director
MAD, Larissa Faw - Wednesday, November 6, 2019
Shari Reichenberg replaces Justin Thomas-Copeland, who will be moving to a n ...
- More Streamlining In The Works At MDC Partners As Revenue Dips In Q3
MAD, Steve McClellan - Wednesday, November 6, 2019
The company is finalizing plans to form two new "multi-agency networks," whi ...
- VB&P, 3% Launch Mentorship Platform 'Fellow'
MAD, Larissa Faw - Wednesday, November 6, 2019
Venables Bell & Partners is partnering with the 3% Movement to laun ...
- R/GA, IPG Partner On New Startup Studio Focused on Data Management
Mediapsssst, Richard Whitman - Wednesday, November 6, 2019
The initiative, launching in December and called the RG/A Data Venture Studi ...
- Colangelo Adds CCO
People on the Move, Larissa Faw - Wednesday, November 6, 2019
Omnicom ad agency Colangelo has appointed David Fiore Chief Creative Officer. T ...
- Publicis Groupe Agencies Win McCormick's EMEA Business
Accounts on the Move, Steve McClellan - Tuesday, November 5, 2019
Spice and seasonings marketer McCormick has appointed Publicis Groupe agencies to hand ...
- PBS Overhauls Logo For 2020
MAD, Larissa Faw - Tuesday, November 5, 2019
The makeover, developed with Lippincott, features a new, vibrant signature color, nicknam ...
- AXA Awards Media To WPP, Retains Publicis Groupe For Creative
MAD, Larissa Faw - Tuesday, November 5, 2019
Insurer AXA's account covers close to 30 markets across Europe, the Midd ...
- Kerv interactive Promotes Two To C-Suite
People on the Move, Steve McClellan - Tuesday, November 5, 2019
Kerv Interactive has promoted Marika Roque to Chief Operating Officer and Tayl ...
- Shutterfly's First Campaign In 3 Years Challenges Holiday Social Norms
Digital News Daily, Laurie Sullivan - Monday, November 4, 2019
The videos and ads highlight the notion that no matter what peop ...
- The Strategist's Most Essential Tool: Empathy
MAD, Caroline Krediet - Monday, November 4, 2019
Empathy for our audience always leads us to our best work. Becau ...
- Sherpa's Anniversary Stunt Evolves Into Broader Initiative
MAD, Larissa Faw - Monday, November 4, 2019
Ad agency Sherpa's 10th anniversary celebration has evolved from its original a ...
- Bon Appetit, Field Roast, 'Gather What's Good'
MAD, Larissa Faw - Monday, November 4, 2019
They're doing it with Celebrity Chief Roy Choi in a campaign orchestrat ...
- Sorrell's S4 Reports Another Strong Quarter
Mediapsssst, Richard Whitman - Monday, November 4, 2019
Revenue was up more than 50% to GBP56.6 million ($73 million) a ...