- Hyundai, GM, Kia, Toyota, Porsche Prep For Super Bowl
Drive Time, Tanya Gazdik - Monday, January 13, 2020
Hyundai's Boston-centric spot will star actors Chris Evans, John Krasinski and Rach ...
- Stagwell's ForwardPMX Names New Global CEO
MAD, Larissa Faw - Friday, January 10, 2020
James Townsend is replacing Martin McNulty, who will be moving on ...
- I Want That! My Top 5 Picks From CES For Ideas That Matter To #Myconnectedlife
MAD, Jodi Robinson - Friday, January 10, 2020
Whenever I walk the show floor at CES, I'm wearing two hat ...
- DiGennaro Communications Taps Omnicom Veteran For President/COO Role
MAD, Steve McClellan - Friday, January 10, 2020
Maxine Winer will oversee operations, talent, client service and business development f ...
- UK's The Specialist Works Acquires Exact Media's Connections Unit
MAD, Larissa Faw - Friday, January 10, 2020
UK media agency The Specialist Works (TSW) is expanding its North Ameri ...
- Agency Founders Tomlin, Khabie Team To Launch Digital Consultancy
MAD, Larissa Faw - Friday, January 10, 2020
The founders have spent years in the trenches at holding companies b ...
- Predictively Relevant: The Power Of Harnessing Data To Drive Better Consumer Experiences
MAD, Lisa Giacosa - Sunday, January 12, 2020
This year at CES we witnessed the continued unveiling of devices a ...
- Wongdoody Expands In NYC
Mediapsssst, Richard Whitman - Sunday, January 12, 2020
The agency, acquired by Indian IT giant Infosys in 2018, has relocat ...
- Mediabrands Bolsters Global Leadership Team
MAD, Steve McClellan - Thursday, January 9, 2020
The company has added two client-focused roles to its executive leadership te ...
- Turner is Elevated To President of Horizon Next
MAD, Larissa Faw - Thursday, January 9, 2020
The promotion recognizes Turner's role in the growth and success of Horiz ...
- USIM Lands Broadband/Cable Provider Sparklight
MediaDailyNews, Joe Mandese - Friday, January 10, 2020
USIM is continuing its new business streak early in the new yea ...
- Mark Penn's Stagwell Group Creates Central Marketing Team
Mediapsssst, Richard Whitman - Thursday, January 9, 2020
Penn, who last year invested $100 million in MDC Partners and beca ...
- The Community Hires Former 360i Creative As CCO
People on the Move, Larissa Faw - Thursday, January 9, 2020
The Community has appointed Frank Cartagena as Chief Creative Officer to overs ...
- From Baseball To Social Media: Tinuiti's Braithwaite Talks Strategy
Performance Marketing Insider, Laurie Sullivan - Friday, January 10, 2020
Tinuiti's SVP of social media Amar Braithwaite has an affinity for baseba ...
- FIG Wins Zillow Business
MAD, Larissa Faw - Wednesday, January 8, 2020
The selection followed a review led by Mercer Island Group. Deutsch previous ...
- S4 Absorbs Latam Content Agency Circus Marketing
MAD, Steve McClellan - Wednesday, January 8, 2020
The agency has 350 people across eight offices and counts Netflix, Goog ...
- Wavemaker, Connelly Partners Launch Employee Initiatives
MAD, Larissa Faw - Wednesday, January 8, 2020
Wavemaker and Connelly Partners are each capitalizing on New Year's resolution seas ...
- Charting Tomorrow's Commerce Experience
MAD, Amy Lanzi - Thursday, January 9, 2020
While the retail space - and e-commerce in particular - continues ...
- Platform-Driven TV Advertising Is Mainstreaming, Finally
Media Insider, Dave Morgan - Thursday, January 9, 2020
Among signs of mainstreaming: Virtually every TV network, major media agency a ...
- Another Agency Buys Itself Back From IPG
Mediapsssst, Richard Whitman - Wednesday, January 8, 2020
Atlanta-based Fitzgerald & Co. was acquired by Interpublic in 1998 and ...
- B-Reel Names New Executive Creative Director
People on the Move, Larissa Faw - Wednesday, January 8, 2020
Dominic Goldman is returning to London to serve as executive creative direct ...
- Dating App Targets Single Parents For Matchmaking
MAD, Larissa Faw - Tuesday, January 7, 2020
Meetic, part of Match.com in Europe reports that 48% of singles ...
- Quigley-Simpson Helps Reboot South Beach Diet
MAD, Larissa Faw - Tuesday, January 7, 2020
This brand overhaul coincides with the debut of "The New Keto Friend ...
- Canada's BAM Expands To U.S., Taps GroupM's Meyers To Run It
MAD, Steve McClellan - Tuesday, January 7, 2020
The digital marketing agency has tapped Pete Meyers to be president ...
- Three Imperatives For Winning With Personalization At Scale
MAD, Ric Elert - Tuesday, January 7, 2020
While marketers are placing greater priority on better understanding consumer identity ...
- NMPi Names, Adds U.S. Managing Director
People on the Move, Larissa Faw - Tuesday, January 7, 2020
Digital agency NMPi is appointing Ed Camargo as managing director, U.S. ...
- Tombras Wins U.S. RE/MAX Media Assignment
MAD, Steve McClellan - Monday, January 6, 2020
The realty giant spent nearly $40 million on measured media in 201 ...
- Connected Cars Poised to Drive More Traffic to Brick and Mortar Businesses
MAD, Kyle Jackson - Monday, January 6, 2020
Data from connected cars, of course with respect to drivers' privacy, c ...
- Omnicom's One & All Taps Wong For President's Role
Mediapsssst, Richard Whitman - Monday, January 6, 2020
Wong most recently served as president of Los Angeles-based Midnight Oil a ...
- Wray Ward Adds Digital Platform Director
People on the Move, Larissa Faw - Monday, January 6, 2020
Wray Ward is promoting Lucas Weber from content strategist to the new ...