- McCann London Rebrands Standard Life To Reflect Modern Retirement
MAD, Fern Siegel - Tuesday, March 3, 2026
"For The Life We Live" targets those 45-65, primarily on TV a ...
- Zoom Taps PMG As First Media AOR
MAD, Steve McClellan - Tuesday, March 3, 2026
The appointment comes as Zoom repositions beyond an online meeting orchestrator ...
- WPP Media Taps Publicis' Plum For Top Global Client Role
MAD, Steve McClellan - Wednesday, March 4, 2026
She will co-lead the group's global client portfolio with Caroline Foster Ken ...
- Horizon Named Media AOR For Gallo
MAD, Steve McClellan - Wednesday, March 4, 2026
The company's 2025 measured media spending is estimated at $54 million ...
- LOLA Madrid Promotes Magnum Ice Cream In Winter
Out to Launch, Fern Siegel - Tuesday, March 3, 2026
The brand wants U.K., France and China customers to follow the su ...
- WHITE64 Taps Wilson As ECD
People on the Move, Fern Siegel - Tuesday, March 3, 2026
Michael Wilson's agency experience includes Crispin Porter and 72andSunny. ...
- Chung Joins Boathouse As Chief Strategy Officer
MAD, Fern Siegel - Monday, March 2, 2026
Her charge is to manage how the agency applies AI and da ...
- Rethink Eases Traveler Anxiety, Gets Kayak 'Right'
MAD, Fern Siegel - Tuesday, March 3, 2026
The creative is aimed at travelers 25-45. ...
- Mod Op Tool Helps Brands Respond To Dangerous AI-Generated Content
MAD, Fern Siegel - Tuesday, March 3, 2026
Most brands have no idea how their name, logo or IP sho ...
- Cheil's Attention Arc Taps Industry Vet Evans For Media Strategy Role
MAD, Steve McClellan - Monday, March 2, 2026
Previously, Cate Evans served at Havas Media as senior vice president-group strate ...
- Profitero+ Chairman Hofstetter Shifting To Consultancy Role
MAD, Steve McClellan - Tuesday, March 3, 2026
Hofstetter has been with the Publicis-owned company for six years, and befo ...
- Billable Hours Are Dead, AI Killed Them, Here's How To Survive
Media 3.0, Joe Mandese - Tuesday, March 3, 2026
That's the headline Google's NotebookLM wrote when I asked it to he ...
- 3Headed Monster Wins Valvoline Creative AOR
MAD, Fern Siegel - Friday, February 27, 2026
Its remit is to enhance brand awareness. First work arrives in J ...
- The Unholding Company
MAD, Steve McClellan - Friday, February 27, 2026
"We're moving to a single company model with four operating units," W ...
- Antisemitism Campaign In NYC Abruptly Canceled
MAD, Steve McClellan - Sunday, March 1, 2026
The agency handling the campaign cited complaints from the public and wh ...
- Attachment Ups U.S. Presence, Names Weiswasser EVP, North America
People on the Move, Fern Siegel - Friday, February 27, 2026
Weiswasser was previously president of Platinum Rye. ...
- Embrace Pet Insurance Selects Gale As Integrated AOR
Accounts on the Move, Fern Siegel - Thursday, February 26, 2026
The assignment is to enhance the brand's visibility in the category. ...
- Change Management, Client Empathy And The Future Of Agencies With Global CEO Of Allison Worldwide, Wendy Lund
Brand Insider: Behind The Scenes, Kate Terhune - Friday, February 27, 2026
Global CEO of Allison Worldwide Wendy Lund has led at the intersecti ...
- Attention Sports Fans: Gravity Global Invites Fernet-Branca Drinkers To Take A 'Shot'
MAD, Fern Siegel - Thursday, February 26, 2026
City-specific ads will run in key markets, adding local touches to ...
- The Now Agency Announces Clients, Creator Mission
MAD, Fern Siegel - Thursday, February 26, 2026
The new agency helps brands design and operate social systems across chann ...
- COMvergence: 2025 Marcom M&A Volume Grew Slightly
MAD, Steve McClellan - Thursday, February 26, 2026
Last year of course, one deal towered in significance above all othe ...
- Brandtech Adds Regional CEOs For NA, U.K., France
MAD, Steve McClellan - Thursday, February 26, 2026
Former Huge CEO De Bonis will oversee the U.K., Jeff Matisoff wi ...
- DLA Named Lead Agency For Green Front Furniture
Accounts on the Move, Fern Siegel - Wednesday, February 25, 2026
DLA will deliver a new brand strategy in Q2. ...
- HD Wins Remits For Additional PurposeBuilt Brands
Accounts on the Move, Steve McClellan - Wednesday, February 25, 2026
Milwaukee-based independent agency Hanson Dodge (HD) has been awarded two new assignmen ...
- BarkleyOKRP Creates Digital Salvation Army Story Via Roblox
MAD, Fern Siegel - Wednesday, February 25, 2026
Players explore thrift-inspired digital finds for their in-game avatars. ...
- WPP Reports Stunted 2025, Unveils Turnaround Plan
MAD, Steve McClellan - Thursday, February 26, 2026
Today WPP spent more effort communicating what its turnaround plan is ...
- Prime Property: Visit Sweden Promotes Temp Island Ownership
Out to Launch, Fern Siegel - Wednesday, February 25, 2026
Five selected travelers get a unique opportunity. ...
- Marcus Thomas Adds 3 To Leadership Ranks
People on the Move, Fern Siegel - Wednesday, February 25, 2026
The integrated marketing agency upped Burris and Lewis to C-suite posts. ...
- Agency: Medical Insurers Must Move From Brand Promise To Brand Proof
Pharma & Health Insider, Les Luchter - Thursday, February 26, 2026
Getting past consumer mistrust is easiest for industry "disruptors" as opposed ...
- WPP Reveals Client Payments In Court Documents
Around the Net In Media, Ray Schultz - Wednesday, February 25, 2026
WPP disclosed data on payments of more than $9 billion from clients, includi ...