- CEO Switch At Kinetic North America
MAD, Steve McClellan - Friday, March 30, 2018
Kinetic North America has promoted two of its senior managers, Michael Lieberm ...
- Publicis-Omnicom Merger Back On Again
Mediapsssst, Richard Whitman - Sunday, April 1, 2018
According to sources, the behind-the-scenes bickering between the two companies never stopp ...
- RPA Taps Atkinson For Digital Media Role
People on the Move, Steve McClellan - Friday, March 30, 2018
Santa Monica-based independent agency RPA has hired Cliff Atkinson for the ro ...
- Spending Per Person/Hour: Advertising, Ad-Supported Media
Research Intelligencer, Joe Mandese - Monday, April 2, 2018
On Friday, "Research Intelligencer" published an analysis calculating the "hourly rate" Madis ...
- Huge Shakeup, Shapiro Leaving For New Venture
MAD, Steve McClellan - Thursday, March 29, 2018
Huge, one of Interpublic's big digital shops, confirmed today that Michael Kozi ...
- Publicis Media Taps Ali Nehme For New Commerce Lead Role
MAD, Larissa Faw - Thursday, March 29, 2018
The global commerce practice is seen by the company as part ...
- Accenture Scoops Up Meredith's Digital Agency
MAD, Larissa Faw - Thursday, March 29, 2018
Accenture is making one of its largest acquisitions to date by purchasi ...
- Havas Bets On Cryptocurrency With New Blockchain Practice
Mediapsssst, Richard Whitman - Thursday, March 29, 2018
Appropriately called Havas Blockchain, the new offering will pursue clients in t ...
- Ebiquity Taps Media Agency Veteran Vinter
People on the Move, Steve McClellan - Thursday, March 29, 2018
Ebiquity has hired Martin Vinter as its new UK media practice le ...
- Pacifico Beer Launches First National TV Campaign
MAD, Larissa Faw - Wednesday, March 28, 2018
Developed with Cramer-Krasselt, the "Live Life Anchors Up" creative is inspired ...
- Spark Foundry's Boothe Adds Global Brand President Role
MAD, Larissa Faw - Wednesday, March 28, 2018
Boothe will serve as global brand president to oversee the network's ...
- Dilly Dilly! Bud Light Awards More Bloody Work to Wieden
Mediapsssst, Richard Whitman - Wednesday, March 28, 2018
As a reward for its idiotic campaign that's more than a b ...
- Former Candyspace NA CEO Joins Mirum
People on the Move, Steve McClellan - Wednesday, March 28, 2018
WPP digital agency Mirum has hired former Candyspace North America CEO, Gr ...
- GroupM's GDPR Plan
Around the Net In MediaPost's Agency News, Steve McClellan - Tuesday, March 27, 2018
GroupM wants publishers to sign a new data protection contract that cou ...
- Elmo, The Count Help Boost Early-Learning Engagement In Kansas City
MAD, Larissa Faw - Tuesday, March 27, 2018
Bernstein-Rein is working with Sesame Street In Communities on a campaign ...
- Orbitz Launches 'Rewarding' Campaign
MAD, Larissa Faw - Tuesday, March 27, 2018
The creative, from the client's new agency, Havas Chicago, is designed ...
- Dentsu Aegis Network's M1 Platform Is Integrated With Adobe Experience Cloud
MAD, Steve McClellan - Tuesday, March 27, 2018
With the integration, a single ID would unify online and offline vie ...
- Cancer Awareness Campaign Supported by Google, But Apple Won't Play Ball
Mediapsssst, Richard Whitman - Tuesday, March 27, 2018
For reasons that remain a bit mysterious, Apple is barring the sa ...
- VIA Adds Client Strategy Lead Brian Demick
People on the Move, Steve McClellan - Wednesday, March 28, 2018
Portland, ME-based The VIA Agency has appointed Brian Demick client strategy le ...
- In, Out Or Something In Between: Trends In Marketing Services
Research Intelligencer, Joe Mandese - Wednesday, March 28, 2018
The bad news for agencies and other external marketing services providers ...
- CMO Klaassen Named President 360i New York
Digital News Daily, Joe Mandese - Tuesday, March 27, 2018
Abbey Klaassen, a former trade journalist who joined 360i as CMO ...
- Standard Time + Blackrose = Standard Black
MAD, Steve McClellan - Monday, March 26, 2018
The combined agencies believe they can up their game in design capabilit ...
- Arts & Letters Creative Appointed AOR For Google Chromebooks
MAD, Larissa Faw - Monday, March 26, 2018
A&L will handle all creative and strategic duties for Google's laptop busine ...
- CP+B Boulder Appoints Business Affairs Head and Executive Creative Director
People on the Move, Steve McClellan - Monday, March 26, 2018
CP+B Boulder, part of MDC Partners, has hired Trisha Ramdoo as direct ...
- Marketers Find Programmatic Measurement 'Very Challenging,' Blame Agencies
Research Intelligencer, Joe Mandese - Tuesday, March 27, 2018
Most digital marketers find it challenging to accurately measure their programmatic med ...
- Kantar: 'Invisible' Relationships Between Brand And Consumer
Data & Programmatic Insider, Laurie Sullivan - Monday, March 26, 2018
Connecting offline data with online data raises the bar when it com ...
- Publicis Media, GlobalWebIndex Partner On Multicultural Data
MAD, Larissa Faw - Friday, March 23, 2018
A new custom data set can be segmented between linguistic preferences ...
- Getty Images, FCB Chicago Team Up For Clean Drinking Water Project
MAD, Larissa Faw - Friday, March 23, 2018
More than 300 images from Getty's talent pool have been archived ...
- Publicis Assembles 'Dark Horse' Team To Overhaul JennAir Brand Image
MAD, Larissa Faw - Friday, March 23, 2018
The "Bound by Nothing" campaign includes a new logo, a new sui ...
- MediaCom London Is Gunn Report's Top-Ranked Media Agency
Mediapsssst, Richard Whitman - Sunday, March 25, 2018
WPP's MediaCom is the top-ranked media agency network, Nike is the t ...