- Sunrise Advertising Rebrands As Brandience
MAD, Larissa Faw - Tuesday, April 3, 2018
The rebranding is designed to better convey the agency's expertise in data-driv ...
- WPP Board Probing Misuse Of Assets And Improper Behavior By Sorrell
MAD, Steve McClellan - Tuesday, April 3, 2018
The company confirmed the investigation early Tuesday evening, a short time aft ...
- The Latest Turbulence At WPP
Mediapsssst, Richard Whitman - Tuesday, April 3, 2018
The company acknowledged late Tuesday that its board is investigating CEO Mart ...
- Atmosphere Proximity Adds Senior Strategy, Account Talent
People on the Move, Steve McClellan - Tuesday, April 3, 2018
Atmosphere Proximity, the New York office within Omnicom digital agency network Proximi ...
- MDC Partners Acquires Stake In Digital Agency Instrument
MAD, Larissa Faw - Monday, April 2, 2018
Instrument, a digital agency based in Portland, Oregon, counts among its clien ...
- Madison + Vine Vets Launch Highly Confidential
MAD, Larissa Faw - Monday, April 2, 2018
Launching with inaugural client Panda Express, the agency combines creative, strategy a ...
- Thermo Fisher Scientific Forgoes Jargon For Passion In New Campaign
Out to Launch, Steve McClellan - Monday, April 2, 2018
It tells real stories of how Thermo Fisher's employees make, solve a ...
- VML Promotes Worley To Chief Of Rebranded Connections Practice
People on the Move, Steve McClellan - Monday, April 2, 2018
VML has rebranded its nearly 100-strong channel activation team to connections ...
- CEO Switch At Kinetic North America
MAD, Steve McClellan - Friday, March 30, 2018
Kinetic North America has promoted two of its senior managers, Michael Lieberm ...
- Publicis-Omnicom Merger Back On Again
Mediapsssst, Richard Whitman - Sunday, April 1, 2018
According to sources, the behind-the-scenes bickering between the two companies never stopp ...
- RPA Taps Atkinson For Digital Media Role
People on the Move, Steve McClellan - Friday, March 30, 2018
Santa Monica-based independent agency RPA has hired Cliff Atkinson for the ro ...
- Spending Per Person/Hour: Advertising, Ad-Supported Media
Research Intelligencer, Joe Mandese - Monday, April 2, 2018
On Friday, "Research Intelligencer" published an analysis calculating the "hourly rate" Madis ...
- Huge Shakeup, Shapiro Leaving For New Venture
MAD, Steve McClellan - Thursday, March 29, 2018
Huge, one of Interpublic's big digital shops, confirmed today that Michael Kozi ...
- Publicis Media Taps Ali Nehme For New Commerce Lead Role
MAD, Larissa Faw - Thursday, March 29, 2018
The global commerce practice is seen by the company as part ...
- Accenture Scoops Up Meredith's Digital Agency
MAD, Larissa Faw - Thursday, March 29, 2018
Accenture is making one of its largest acquisitions to date by purchasi ...
- Havas Bets On Cryptocurrency With New Blockchain Practice
Mediapsssst, Richard Whitman - Thursday, March 29, 2018
Appropriately called Havas Blockchain, the new offering will pursue clients in t ...
- Ebiquity Taps Media Agency Veteran Vinter
People on the Move, Steve McClellan - Thursday, March 29, 2018
Ebiquity has hired Martin Vinter as its new UK media practice le ...
- Pacifico Beer Launches First National TV Campaign
MAD, Larissa Faw - Wednesday, March 28, 2018
Developed with Cramer-Krasselt, the "Live Life Anchors Up" creative is inspired ...
- Spark Foundry's Boothe Adds Global Brand President Role
MAD, Larissa Faw - Wednesday, March 28, 2018
Boothe will serve as global brand president to oversee the network's ...
- Dilly Dilly! Bud Light Awards More Bloody Work to Wieden
Mediapsssst, Richard Whitman - Wednesday, March 28, 2018
As a reward for its idiotic campaign that's more than a b ...
- Former Candyspace NA CEO Joins Mirum
People on the Move, Steve McClellan - Wednesday, March 28, 2018
WPP digital agency Mirum has hired former Candyspace North America CEO, Gr ...
- GroupM's GDPR Plan
Around the Net In MediaPost's Agency News, Steve McClellan - Tuesday, March 27, 2018
GroupM wants publishers to sign a new data protection contract that cou ...
- Elmo, The Count Help Boost Early-Learning Engagement In Kansas City
MAD, Larissa Faw - Tuesday, March 27, 2018
Bernstein-Rein is working with Sesame Street In Communities on a campaign ...
- Orbitz Launches 'Rewarding' Campaign
MAD, Larissa Faw - Tuesday, March 27, 2018
The creative, from the client's new agency, Havas Chicago, is designed ...
- Dentsu Aegis Network's M1 Platform Is Integrated With Adobe Experience Cloud
MAD, Steve McClellan - Tuesday, March 27, 2018
With the integration, a single ID would unify online and offline vie ...
- Cancer Awareness Campaign Supported by Google, But Apple Won't Play Ball
Mediapsssst, Richard Whitman - Tuesday, March 27, 2018
For reasons that remain a bit mysterious, Apple is barring the sa ...
- VIA Adds Client Strategy Lead Brian Demick
People on the Move, Steve McClellan - Wednesday, March 28, 2018
Portland, ME-based The VIA Agency has appointed Brian Demick client strategy le ...
- In, Out Or Something In Between: Trends In Marketing Services
Research Intelligencer, Joe Mandese - Wednesday, March 28, 2018
The bad news for agencies and other external marketing services providers ...
- CMO Klaassen Named President 360i New York
Digital News Daily, Joe Mandese - Tuesday, March 27, 2018
Abbey Klaassen, a former trade journalist who joined 360i as CMO ...
- Standard Time + Blackrose = Standard Black
MAD, Steve McClellan - Monday, March 26, 2018
The combined agencies believe they can up their game in design capabilit ...