Tag results for "analytics"
- Impact Radius Appoints Former Professional Motocross Driver As First CMOImpact Radius announced Tuesday the appointment of its first CMO. Scott Brazin ...
- Coherent Path Email Tool Offered Through Oracle Cloud MarketplaceThe Oracle Cloud Marketplace now offers Coherent Path's email campaign solution. ...
- Alphonso Uses Smartphone Microphones To Gather TV Viewing DataTech company Alphonso TV is in the spotlight this week, following ...
- Google, Wpromote: Predicting Lifetime Value Of Customers In 2018Independent digital agency Wpromote focuses on helping brands define, understand and predi ...
- Gamut Data Reveals Characteristics Of Fraudulent Ad ImpressionsCox Media Group's Gamut division on Friday released data that analyzes t ...
- Advertisers Gain Behavioral Data About Influencers' AudienceROI Influencer Media has signed a partnership with StatSocial to give advertise ...
- iSpot Renews Deal With VizioTracking TV advertising in real-time, iSpot.tv uses screen-level behavioral data from Insca ...
- Fastbase Product Webleads Now Offered Through SalesforceWebleads, a B2B analytics product from Fastbase, is now available through Salesfo ...
- Data Spending To Hit $10 Billion This Year: IAB/DMA ReportCompanies will spend over $10 billion on third-party data this year. B ...
- SoftVu and Discourse Analytics Team Up On Email MessagingSoftVu and Discourse Analytics are offering an automated targeting platform in ...
- Meet Chatbase, Google's Answer To Analyzing ChatbotsGoogle has opened Chatbase to all developers, offering a free analytics clo ...
- Agency Revolution Launches Cross-Channel Tech SuiteA new tech suite for insurance agents combines email and web tool ...
- Twitter To Help Agencies With Holiday InsightsThe #HolidayIsHappening initiative will analyze all holiday-related Tweets via social listening agen ...
- Discovery Taps TiVo To Manage On-Air, Cross-Channel: Targets Viewer Life CyclesTiVo Corp. on Wednesday announced a deal with Discovery Communications to u ...
- AI, Deep Learning Enhances Analytics For TVThe convergence of broadcast television and internet-delivered content services has become ...
- eDataSource And Cloudmark Partner On Email AccreditationCloudmark and eDataSource are offering new services, including accreditation for email market ...
- If Data Analysts Are From Mars And Researchers From Venus, How Do They Talk?Could the newly emerging role of data scientist be the key? ...
- Google Reportedly Finds Russian-Bought Ads On Search, YouTube, DoubleClickReports suggest that tens of thousands of dollars were spent on a ...
- Facebook Admits More Work Needed On AnalyticsFacebook took the opportunity of speaking at the IAB UK's Digital Upfron ...
- Nielsen Doubles Down On Digital, Acquires Visual IQNielsen is doubling down on its diversification into digital audience analytics, announci ...
- Only A Third Of Ad Execs Trust Their Audience Data, MeasurementsAt a time when the ad industry's dependence on data analytics a ...
- Cox Automotive Offers Automakers Social Media Tool'We strategically chose to start with Facebook and Instagram based on whe ...
- SAP Acquires Gigya To Gain Leadership In Customer Identity, Access ManagementSAP on Sunday said it would acquire customer identity management company Gig ...
- Anodot Working To Predict Future Data Anomalies Predicting anomalies in real-time data with help from artificial intelligence is grea ...
- Google Changes AdWords Guidelines In Response To Apple's Intelligent Tracking Prevention Google created a new Analytics cookie and made changes to AdWords Ter ...
- Search, Website Slowdowns Can Cost Brands $20 Million Annually, Study SaysWebsite performance and IT issues cost brands roughly $20 million annually ...
- Adobe Searches For The Next Analytics Idol This is the first year the company will take the show ...
- Comcast's Vazirani Takes Senior Research Role At NBCU Kavita Vazirani will take the new role of EVP of strategic insigh ...
- Meltwater Acquires Algo Media Intelligence PlatformMedia intelligence provider Meltwater has announced its acquisition of Algo, a real-ti ...
- LinkedIn Ordered To Stop Blocking Data ScraperSiding against LinkedIn, a federal judge this week ordered the company ...
