Captivate Unveils 'Places,' Enables Advertisers To Target Office Workers Based On Centralized Data

Captivate, the place-based video network in the elevators and other locations of high-rise office buildings has introduced a new tool, Captivate Places, enabling advertisers and agencies to target explicit users via data from Placed, Dstillery, Nielsen, Vision Critical, Linkett and Infogroup.

Editor's Note: An earlier version of this item included a graphic that incorrectly attributed it to an illustration of Captivate Places. The graphic was a representation of data from Captivate's relationship with Dstillery.

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