- Lucid CMO Andrea Soriani Returns To Lead Maserati
Marketing Daily, Tanya Gazdik - Wednesday, November 13, 2024
Recaro's Nicole Longhini assumed the role of director of marketing for t ...
- Cadillac Introduces Electric Three-Row SUV
Marketing Daily, Tanya Gazdik - Tuesday, November 12, 2024
"One of the ways we are going to position this vehicle ...
- Waymo Driverless Ride Service Safe, Entertaining
Drive Time, Tanya Gazdik - Monday, November 11, 2024
I recently had a chance to check out Waymo's ride service firstha ...
- Toyota Targets Young Latinos For Corolla
Marketing Daily, Tanya Gazdik - Sunday, November 10, 2024
The automaker enlisted Conill to develop a creative campaign focused on t ...
- Lamborghini Owners Support Men's Health
Marketing Daily, Tanya Gazdik - Thursday, November 7, 2024
For the fourth consecutive year, the luxury automaker has developed initiatives aim ...
- Porsche, Mini Tops In Satisfaction
Marketing Daily, Tanya Gazdik - Thursday, November 7, 2024
Infiniti ranks second and Jaguar ranks third in premium and Buick a ...
- Bentley Appoints Marketing-Focused Board Member
Marketing Daily, Tanya Gazdik - Tuesday, November 5, 2024
Georges has been at the luxury British marque for 26 years a ...
- More Than 25% Of Gen Z Don't Drive
Marketing Daily, Tanya Gazdik - Sunday, November 3, 2024
Only 60% of 18-year-olds had a license in 2022 compared to 8 ...
- Chevrolet, Walmart Partner For EV Delivery Vans
Marketing Daily, Tanya Gazdik - Thursday, October 31, 2024
Walmart InHome associates participated in a pilot with General Motors to asse ...
- Former Apple Exec Jumps From Ford To Peloton
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, October 31, 2024
Peter Stern, 52, who has been a Peloton member since 2016, describ ...
- Mitsubishi Motors Canada Names NP Digital AOR
MediaDailyNews, Laurie Sullivan - Friday, November 1, 2024
Building on earned media and analytics work, Mitsubishi Motor Sales of Cana ...
- Motorsport Network Redesigns Three Automotive Sites
Publishers Daily, Ray Schultz - Thursday, October 31, 2024
Motor1, InsideEVs, and Ride Apart hope to provide car enthusiasts with ...
- Jeep, Merrell Partner Again For Hiking Boot
Marketing Daily, Tanya Gazdik - Wednesday, October 30, 2024
The brands hired two Instagram influencers to use both the electrified Je ...
- Yes, Virginia, Toyota Does Make An All-Electric Vehicle
Marketing Daily, Tanya Gazdik - Tuesday, October 29, 2024
The effort includes a "robust" influencer program, CTV, digital content, digital vide ...
- Volvo Marketing Head Resigns
Marketing Daily, Tanya Gazdik - Monday, October 28, 2024
Leigh Moynihan was the lead on marketing in the United States a ...
- Longtime Mini CMO Retires, Rolls-Royce Exec Shifts Over
Marketing Daily, Tanya Gazdik - Friday, October 25, 2024
Kate Alini becomes department manager of marketing, product, and strategy for Mi ...
- Toyota Returns As Women's Sports Summit Sponsor
Marketing Daily, Tanya Gazdik - Friday, October 25, 2024
The event includes an AI-focused "Power Talk" with Carrie Parent, Google's gro ...
- Hyundai Partners With Julie Bowen For Teen Safety Content
Marketing Daily, Tanya Gazdik - Thursday, October 24, 2024
During the six-part series, the actress and her driving-age sons promote sa ...
- Lexus Partners With Universal Pictures For 'Wicked' Campaign
Marketing Daily, Tanya Gazdik - Tuesday, October 22, 2024
Ariana Grande as Glinda the Good Witch is featured in the spo ...
- Volkswagen Marketing Exec Deported From China
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, October 22, 2024
Jochen Sengpiehl was the creator of VW's famous slogan "Das Auto." ...
- Tesla, Warner Bros. Discovery Sued Over 'Blade Runner' Images
Marketing Daily - Top of the News, Tanya Gazdik - Monday, October 21, 2024
The suit alleges that the automaker fed images from the movie in ...
- Test Drive: New Volkswagen Creates A 'Buzz'
Drive Time, Tanya Gazdik - Monday, October 21, 2024
People can't help but smile both when they are driving the vehic ...
- Infiniti Partners With Jon Batiste
Marketing Daily, Tanya Gazdik - Monday, October 21, 2024
Batiste will host a concert series inspired by the "intentional details a ...
- Rivian Offers Car Costumes, David Hasselhoff For Halloween
Marketing Daily, Tanya Gazdik - Thursday, October 17, 2024
Rivian is introducing several ways for its owners to get into t ...
- Automakers Estimated TV Spending Rises In Q3
Marketing Daily, Tanya Gazdik - Wednesday, October 16, 2024
The NFL accounted for 42% of the industry's total outlay for t ...
- Test Drive: Kia EV9 Executes Flawlessly -- Public Chargers, Not So Much
Drive Time, Tanya Gazdik - Monday, October 14, 2024
The EV9 repeatedly alerts the driver when the vehicle fall below ...
- Lyft, AXS To Integrate Rides Into Ticket Experience
Marketing Daily, Tanya Gazdik - Sunday, October 13, 2024
The partnership, brokered by AEG Global Partnerships, makes Lyft an official partn ...
- Toyota Targets Hispanic Consumers With Truck Effort
Marketing Daily, Tanya Gazdik - Thursday, October 10, 2024
"This campaign is a heartfelt tribute to the resilience and determination th ...
- Tesla Reveals Robotaxi At Warner Bros.
Marketing Daily - Top of the News, Tanya Gazdik - Friday, October 11, 2024
The live-streamed event, which began at 7 p.m. PT with 50 minut ...
- Stellantis Launches Social Effort Comparing Fiat To Tesla
Marketing Daily, Tanya Gazdik - Thursday, October 10, 2024
It's not meant to be a traditional comparison spot that asserts o ...