- Toyota Targets Hispanic Consumers With Truck Effort
Marketing Daily, Tanya Gazdik - Thursday, October 10, 2024
"This campaign is a heartfelt tribute to the resilience and determination th ...
- Tesla Reveals Robotaxi At Warner Bros.
Marketing Daily - Top of the News, Tanya Gazdik - Friday, October 11, 2024
The live-streamed event, which began at 7 p.m. PT with 50 minut ...
- Stellantis Launches Social Effort Comparing Fiat To Tesla
Marketing Daily, Tanya Gazdik - Thursday, October 10, 2024
It's not meant to be a traditional comparison spot that asserts o ...
- Zuckerberg Customizes Porsche Minivan
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, October 8, 2024
"Priscilla wanted a minivan, so I've been designing something I'm pretty su ...
- Test Drive: Polestar 3 Not Just A Rebranded Volvo
Drive Time, Tanya Gazdik - Monday, October 7, 2024
"From a content creation standpoint, we have basically started from the grou ...
- Honda Goes To The Movies With Cinematic Ad
Marketing Daily, Phyllis Fine - Friday, October 4, 2024
"Unstoppable Dreams," to be shown in movie theaters, shows thrilling footage ...
- Ford Makes Buckling Up While Driving Comfier For Mastectomy Patients
Marketing Daily, Phyllis Fine - Wednesday, October 2, 2024
The SupportBelt, co-created by Ford, wraps around a seat belt to "relie ...
- Toyota Crown Drivers Transcend Ordinary Life in New Campaign
Marketing Daily, Phyllis Fine - Wednesday, October 2, 2024
In the spot "Tango," two drivers at a city intersection are sudden ...
- More Americans Are Using Social Media To Find Their New Car: Report
MediaDailyNews, Colin Kirkland - Wednesday, October 2, 2024
A study finds 45% of Americans have expressed a willingness to purcha ...
- Amid Struggling Car Sales, Stellantis Takes Big Hit
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, October 1, 2024
With too much inventory, the company is slowing production and increasing incenti ...
- Volkswagen Offers Ketchup For U.S. Customers
Marketing Daily, Tanya Gazdik - Monday, September 30, 2024
A limited supply of Volkswagen's Gewurz Ketchup Brand has already been snapp ...
- Test Drive: Kia EV6 GT Takes The Edge Off LA Traffic
Drive Time, Tanya Gazdik - Monday, September 30, 2024
I spent more time driving than mourning on Wednesday, unfortunately, but t ...
- Stellantis Reviewing U.S. Creative Assignments For Major Brands
MAD, Steve McClellan - Wednesday, September 25, 2024
The auto giant confirmed it is reviewing assignments for Dodge, Ram, Chrysle ...
- Test Drive: New Equinox Emphasizes Truck Attributes
Drive Time, Tanya Gazdik - Tuesday, September 3, 2024
There's a reason Chevrolet has sold more than 3 million units ...
- Jeep Resurrects 'There's Only One'
Marketing Daily, Tanya Gazdik - Sunday, September 22, 2024
Created in partnership with Chicago-based Highdive, the campaign revives a tagline fir ...
- Stellantis Looks For New Maserati Marketing Leader
Marketing Daily, Tanya Gazdik - Thursday, September 19, 2024
The job listing comes at an interesting time. Stellantis CEO Carlos Tavar ...
- General Motors, Tesla Kick Off Supercharger Partnership
Marketing Daily, Tanya Gazdik - Wednesday, September 18, 2024
GM EV customers will ultimately have access to more than 231,800 publ ...
- Ford Brings Stingray Karaoke App To In-Vehicle Screen
Marketing Daily, Tanya Gazdik - Wednesday, September 18, 2024
Consumers are being encouraged to share videos of the experience using t ...
- Test Drive: Volvo EX90 Sets High Bar For Safety
Drive Time, Tanya Gazdik - Monday, September 16, 2024
An interior radar system, which comes standard, is designed to be sensiti ...
- VW's Cupra Terramar Unveiled In Global Effort
Marketing Daily, Tanya Gazdik - Sunday, September 15, 2024
The cinematic spot from &Rosas will roll out in 50 countries, wi ...
- Americans OK Buying Cars Via Social Media
Marketing Daily, Tanya Gazdik - Thursday, September 12, 2024
The trust in social media is even more pronounced among recent buyer ...
- General Motors, Hyundai Announce Partnership
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, September 12, 2024
The two automakers announced plans to collaborate on new vehicles, supply chai ...
- New York Fashion Week Surprises: Walmart, Saks, Coach, Porsche
Marketing Daily, Sarah Mahoney - Wednesday, September 11, 2024
For the 60 or so designers gracing the runways, the event ...
- Volkswagen Refreshes Taos With Upgraded Tech, More Power
Marketing Daily, Tanya Gazdik - Thursday, September 12, 2024
The refreshed vehicle's target customer is largely the same as the outgoi ...
- Automotive National TV Spending Increases 6.1%
Marketing Daily, Tanya Gazdik - Tuesday, September 10, 2024
Besides the Olympics, August also brought the return of football, which al ...
- Angela Zepeda Named X's First Global Head Of Marketing Since Musk Takeover
MediaDailyNews, Colin Kirkland - Monday, September 9, 2024
After leaving Hyundai this past month, Angela Zepeda has joined X ...
- Lexus Chooses First Surf Ambassador
Marketing Daily, Tanya Gazdik - Sunday, September 8, 2024
Lexus WSL Finals attendees can preview the Lexus LX Surf Concept vehicl ...
- Werner Brell Named CEO Of Motorsport Network
Publishers Daily, Ray Schultz - Sunday, September 8, 2024
Brell will report to the board of directors of GMF Capital, whi ...
- Toyota Celebrates New NFL Season
Marketing Daily, Tanya Gazdik - Friday, September 6, 2024
"We Roll Deep" highlights the unifying moments that energize football fans acro ...
- Volkswagen Adds ChatGPT To Most U.S. Vehicles
Marketing Daily, Tanya Gazdik - Wednesday, September 4, 2024
In addition to controlling navigation, infotainment and climate adjustment, Volkswagen's IDA voi ...