- Variety Goes To Court, Worried About Relativity Contract
Around the Net in Video, P.J. Bednarski - Thursday, August 13, 2015
Relativity Media, which has declared bankruptcy, has a deal to produce fil ...
- Is StumbleUpon Standing At Death's Door?
Around the Net In Media, Gavin O'Malley - Tuesday, August 11, 2015
Content discovery company StumbleUpon appears to be on life support. “Unable ...
- Google 'Viewable' Patent Verifies Ads, Content In View
Real-Time Daily, Laurie Sullivan - Friday, August 7, 2015
Google is trying to expand its view of ad viewability, a k ...
- Publishers - Repent Now And Stem The Ad-Blocking Tidal Wave
London Blog, Sean Hargrave - Thursday, August 6, 2015
Publishers that fill our tabs with video ads automatically blurting out aud ...
- Content Personalization: A Secret Driver of the Over-The-Top Revolution
MediaDailyNews, Yiannis Broustas - Wednesday, August 5, 2015
Content personalization is an important part of providing users with a positi ...
- Content Marketing Measurement Tips
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, August 4, 2015
Avinash Kaushik shares how he thinks about two strategies he calls t ...
- Yahoo's Polyvore Deal Means Mobile Content For Gemini Ad Network
SearchBlog, Laurie Sullivan - Tuesday, August 4, 2015
What does Yahoo want with the fashion shopping Web site Polyvore, whe ...
- Content Engagement Rates Faltering
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 30, 2015
Despite the explosion in digital content, it appears that marketers in eve ...
- Microsoft To Stop Serving Content Ads
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 30, 2015
Microsoft plans to begin stop serving Content Ads on Microsoft, Yahoo a ...
- How Content Influences The SEO Strategy
Around the Net in Search Marketing, Laurie Sullivan - Thursday, July 30, 2015
Ray Comstock finds it surprising that many digital marketers, especially those worki ...
- A Brave New World... Of 360-Degree Immersive Porn On Smartphones!
Mobile Insider, Erik Sass - Thursday, July 30, 2015
I can almost hear the collective sigh of relief. Our long nation ...
- A Brave New World... Of 360-Degree Immersive Porn On Smartphones!
MoBlog, Erik Sass - Wednesday, July 29, 2015
I can almost hear the collective sigh of relief. Our long nation ...
- How To Think About Keywords, Content Targeting
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 24, 2015
Rand Fishkin illustrates the connection between targeting broader keywords with multiple inte ...
- Susanne Daniels, MTV Programming Chief, Leaving For YouTube
Around the Net in Video, P.J. Bednarski - Thursday, July 23, 2015
Susanne Daniels will take the newly-created post leading YouTube's vice president ...
- Content: Publish Higher Quality, Less Frequent?
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 22, 2015
Moz collaborated with HubSpot to discover whether publishing blog posts and conte ...
- Infusion Of Data Into Experiences Across Screens, Whew!
Show Daily, Laurie Sullivan - Tuesday, July 21, 2015
As the moderator during the opening panel at OMMA LA on Tuesda ...
- New Metrics Required For Measuring Content
Show Daily, Laurie Sullivan - Tuesday, July 21, 2015
Forget the likes, clicks and impressions. The advertising industry needs new metri ...
- Long Live Content On Any Device
Show Daily, Laurie Sullivan - Tuesday, July 21, 2015
"The device in which we experience the delivery is over," said Colet ...
- Amazon's Next Two Decades Will Be All About Data And Content
Around the Net In MAD London, Sean Hargrave - Thursday, July 16, 2015
While the first 20 years of Amazon were about goods and logistic ...
- Google's Phantom 2 Strikes Another Blow For Quality Content
Around the Net In MAD London, Sean Hargrave - Wednesday, July 15, 2015
Google's secretive 'Phantom 2' algorithm update has seen its rankings favour sit ...
- Is Native Gearing Up To Be The Answer To Display Concerns?
London Blog, Sean Hargrave - Wednesday, July 15, 2015
A year ago one in three media planners were interested in nativ ...
- Optimizing For Search Engine URLs, Not Keywords
SearchBlog, Laurie Sullivan - Wednesday, July 15, 2015
Keywords are becoming less relevant when tracking search engine query rankings. O ...
- Western Union Asks - Does The American Dream Still Exist?
SearchBlog, Laurie Sullivan - Tuesday, July 14, 2015
Content that indexes in search engine query results brands a company's imag ...
- Taking Content Marketing From Search To Facebook
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, July 8, 2015
Creating content also means finding ways to get quality content read ...
- Horizon Media Scores New Beach Volleyball Partnership
MAD, Larissa Faw - Tuesday, July 7, 2015
The deal involves several of the agency's operating units. InsideOut, Horizon's li ...
- Marketers Looking To Technology To Enhance Engaging Content
Research Brief, Jack Loechner - Tuesday, July 7, 2015
According to new research by Pulsepoint and Digiday, brand engagement is ...
- Investopedia Invests In Self, IAC Property Assembles Team To Be Major Financial Publisher
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, July 5, 2015
Investopedia, an IAC/InterActiveCorp company, has hired its first chief revenue officer, ...
- Cabelas Finds A Way To Manage Mounds Of Data
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 2, 2015
Companies often talk about the massive teams of data scientists and t ...
- Brand Marketers And Business Executives Face Off
Research Brief, Jack Loechner - Wednesday, July 1, 2015
A study titled "Missing the Mark: Global Content Survey of Brand Markete ...
- Risks And Rewards For Advertisers Aligning With Transgender Content
MAD, Larissa Faw - Monday, June 29, 2015
With ABC Family's "Becoming Us," TLC's July 15 debut of "I ...