- Despite Anti-LGBTQ Threats, Brands Still Mark Pride Month
Marketing Daily - Top of the News, Sarah Mahoney - Sunday, June 11, 2023
With drag under attack in much of the country, H&M celebrates Pri ...
- Former Yahoo CEO Marissa Mayer's Start-Up Adopts OpenAI's GPT-4
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 15, 2023
Marissa Mayer, former Yahoo CEO, now has her own startup, Sunshine, th ...
- Gartner: Marketing Budgets Increase To 9.5% Of Overall Company Revenue
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 23, 2022
Marketing budgets climbed to 9.5% of total company revenue in 2022 ...
- IPG Sets Annual Meeting Date For May 21
MAD, Steve McClellan - Friday, April 10, 2020
For now the meeting is scheduled to be held live in N ...
- Event Management Platform Bizzabo Sees Use By Publishers Increase
Publishers Daily, Melynda Fuller - Monday, February 11, 2019
Bizzabo's software provides publishers with a way to "to easily design ...
- How To Ensure A Diverse Speaker Lineup At Your Next Event
Marketing Insider, Alyssa Smrekar - Wednesday, October 24, 2018
First, set a specific goal, which allows you to easily track progres ...
- Just In Time For Viva Tech 2018, Maurice Levy Sheds His Corporate Look
Mediapsssst, Richard Whitman - Tuesday, May 22, 2018
It's not quite as bushy as the facial hair that David Letterm ...
- 'Teen Vogue' Launches Summit, Extends Brand To Live Audience
Publishers Daily, Melynda Fuller - Monday, November 27, 2017
The publication views the summit as connecting readers with each other a ...
- Unified Data Simplifies Post-Event Email Marketing Efforts
Email Marketing Daily, Jess Nelson - Monday, August 7, 2017
Unifying event data can lead to far more effective email communication a ...
- The P&G-Nelson Peltz Ad Battle
Mediapsssst, Richard Whitman - Wednesday, July 26, 2017
Procter & Gamble and activist investor Nelson Peltz are now seeking consum ...
- Sigstr Releases New Suite For Event Marketing
Email Marketing Daily, Jess Nelson - Tuesday, July 11, 2017
Cloud platform Sigstr announced the release of Sigstr for Events on Tuesda ...
- Event Organizers Benefit From Personalized Emails
Email Marketing Daily, Jess Nelson - Wednesday, March 1, 2017
Email marketing technology and automation company Vision6 announced a partnership with Eventbri ...
- IBT Media Debuts Newsweek Events Business
Publishers Daily, Sara Guaglione - Thursday, February 9, 2017
IBT Media is launching an events business aimed at addressing issues faci ...
- Programmatic's Unintended Consequence: Ad Blocking
Real-Time Daily, Joe Mandese - Tuesday, May 17, 2016
Is there a connection between the rise of programmatic media-buying and t ...
- Yahoo Will Tone It Down For NewFronts
Around the Net in Video, P.J. Bednarski - Monday, March 28, 2016
Yahoo wlll stifle itself a little more this year at its M ...
- Email Lands High On Event Planner's List Of Marketing Channels
Email Marketing Daily, Jess Nelson - Friday, January 22, 2016
Some 85% of event planners rank email as their primary marketing chann ...
- 'NYT' Postpones Luxury Conference
Publishers Daily, Erik Sass - Monday, November 16, 2015
While the human toll of the Paris terror attacks rightly dominates publ ...
- Heineken Taps Snapchat For 13th Coachella
MAD, Larissa Faw - Friday, April 4, 2014
This year, Heineken's sponsorship is the biggest yet with the debut ...
- BuzzFeed Gets All DIY At The Thompson Hotel
Just An Online Minute, Persia Tatar - Wednesday, June 19, 2013
It all started last summer with 31 Insanely Easy And Clever D ...
- 500 Women Strong At Horizon Media
Just An Online Minute, Persia Tatar - Friday, April 26, 2013
On Tuesday, April 23, Horizon Media opened their doors and their amazi ...
- Mars Wins NASCAR Marketing Award
Marketing Daily, Karl Greenberg - Monday, November 26, 2012
Mars gets the checkered flag for 2012 NASCAR Marketing Achievement Award. T ...
- Vibrant Media Gets Big Names On Board
Marketing Daily, Karl Greenberg - Thursday, October 4, 2012
Chris Ahearn, Cathie Black and Mark Zagorski have been appointed to Vibra ...
- Virtual Meeting Technology Can Save Corporate Meeting Costs
Research Brief, Jack Loechner - Friday, September 14, 2012
According to the findings of the "2012 Meetings Industry Pulse Indicator" fr ...
- NASCAR Back With 'After The Lap'
Marketing Daily, Karl Greenberg - Friday, August 17, 2012
NASCAR is running a consumer program called "2012 NASCAR After The La ...
- Kraft Picks Mondelez HQ Location
Marketing Daily, Karlene Lukovitz - Monday, July 9, 2012
Kraft announced that once it splits into two companies later this yea ...
- Chrysler Takes Employees To The Orchestra
Marketing Daily, Karl Greenberg - Monday, July 9, 2012
Chrysler Group brought hourly and salaried employees to the Detroit Symphony Orchest ...
- Mercedes-Benz To Help Youth Sports
Marketing Daily, Karl Greenberg - Monday, July 9, 2012
Mercedes-Benz is backing the Laureus Sport for Good Foundation USA (Laureus USA ...
- Dick's Sporting Goods Launches Concussion Effort
Marketing Daily, Karl Greenberg - Friday, June 29, 2012
Dick's Sporting Goods is launching the second year of its PACE (Protecti ...
- Mercedes-Benz To Show Tech At CES
Marketing Daily, Karl Greenberg - Thursday, January 5, 2012
Mercedes-Benz USA and parent Daimler AG will show off its new vehic ...
- IBM Joins 100-Year-Old Club
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 17, 2011
IBM is 100 years old, going from a company that made pun ...