Tag results for "cpa"
- CPMs On Cookieless Ad Inventory Rise As Competition IncreasesQuantcast CTO Peter Day shared preliminary data around cookieless ad inventory testi ...
- Microsoft Advertising Powers Sponsored Links In Snap My AI ChatbotSnap inked a deal to integrate with Microsoft's Chat Ads API ...
- Taboola Takes AI Into Bidding To Advance PerformanceTaboola has created bidding technology that advances performance advertising by moving markete ...
- CPG Company Uses AI To Optimize Ad CampaignsAlbert.AI proved out an AI-based social and search ad solution aimed ...
- Wildfire, Which Powers Microsoft CashBack, Raises Millions In FundingWildfire Systems, a financial technology platform powering white-label reward and loyalty program ...
- What People Search For Now In QuarantineConsumer search data suggests older generations are embracing at-home tech during stay-at-hom ...
- Performance Planner In Google Ads Predicts Impact Of Campaign Budget ChangesThe Performance Planner identifies the best budget amount to spend for campaig ...
- Amazon Launching 'Moments' Marketing ToolThe company has been testing Moments with a number of partners, includi ...
- Google Debuts Pay For Conversions In Display AdvertisingGoogle has announced pay for conversions, a conversion-based bidding platform for displ ...
- Reducing CPA In Google AdsTaping into location and boosting the quality score of the site a ...
- 15 Things You Need To Know About Programmatic NativeProgrammatic native is becoming an increasingly important way for advertisers to achie ...
- Why Long-Tail Keywords Are Your Biggest Missed Opportunity - Part IVThe fourth and final part of this series examines how bidding direct ...
- Affiliate Marketers Can Do More Harm Than Good, Part 1 If affiliate marketing is part of your paid-search strategy, there is ...
- DataXu Releases Report On Ad Fraud: Auto, CPG And Telecom Sectors Most AffectedProgrammatic marketing software provider DataXu on Monday released the findings of ...
- Stop the Madness: CPA Must DieBecause CPA is so easy to calculate, especially in the case ...
- Advanced URL Shorteners - A Mighty Strategy For Brand AdvertisersAdvanced URL shorteners offer significant data, engagement and media value that a ...
- Why CPC SucksWe need to have a talk, marketer to marketer -- and, Googl ...
- Virgin Atlantic Improves Web Performance, Tracking "We made the investment in TagMan for its benefits in pure t ...
