- Campaign Monitor Overhauls Its Customer Experience
Email Marketing Daily, Ray Schultz - Friday, December 3, 2021
Campaign Monitor clients have access to A/B testing and smart recommendations, t ...
- Toyota Launches 'Toyotathon' Despite Vehicle Shortages
Marketing Daily, Tanya Gazdik - Thursday, December 2, 2021
A spot from Saatchi & Saatchi debuted last night during NBC's prime-ti ...
- How To Create A Product Launch Email
Around the Net in Email, Ray Schultz - Thursday, December 2, 2021
There are many avenues for promoting a new product launch. But ema ...
- Upsetting The Apple Cart: Tips On How To Cope With Mail Privacy Protection
Email Insider, Ray Schultz - Thursday, December 2, 2021
Twilio SendGrid warns that open rates are now inflated and less reliabl ...
- Extra Gum Suggests Pausing, Self-Editing
Around the Net In Brand Marketing, Tanya Gazdik - Tuesday, November 30, 2021
Extra Gum’s “Chew It Before You Do It” campaign highlights how taki ...
- Cannes Reboots Lions, Will Award 'Creative Media Ideas,' B2B Too
MediaDailyNews, Joe Mandese - Tuesday, November 30, 2021
Organizers altered "weighting structure" and instructions to jurors to "make it cle ...
- Ogilvy Is The Most Creative Agency Network In The World, According To WARC
Mediapsssst, Richard Whitman - Tuesday, November 30, 2021
The organization has released the results of its annual WARC Creative 1 ...
- Mind Your P's And Q's: 4 Ways To Improve Your Email Results
Email Insider, Ray Schultz - Friday, November 26, 2021
Savvy subject lines, good puns, the right repetition are among the mov ...
- Cold Email Marketing Mistakes That Can Kill A Deal
Around the Net in Email, Ray Schultz - Tuesday, November 23, 2021
Cold emailing can lead to six-figure deals. But the sender must n ...
- Holiday 2021 Email Marketing Campaigns
Around the Net in Email, Ray Schultz - Monday, November 22, 2021
This is the busiest time of year for email marketers. Here a ...
- How To Drive Higher Email Response Rates
Around the Net in Email, Ray Schultz - Friday, November 19, 2021
Effective email marketing depends on many things, from data to good creativ ...
- Grocery Retailers Are Using Bright Colors And Whitespace In Emails: Study
Email Marketing Daily, Ray Schultz - Friday, November 19, 2021
U.S. and European brands are also focusing on loyalty programs and week ...
- The Building Blocks Of A Successful Email Marketing Campaign
Around the Net in Email, Ray Schultz - Thursday, November 18, 2021
Email marketing is the unsung hero of reach and personalization. Here ...
- Email App Users Can Now Send Bulk Emails From Google Sheets
Email Marketing Daily, Ray Schultz - Thursday, November 18, 2021
Mail Merge for Gmail, from cloudHQ, facilitates bulk personalized emails and te ...
- FaLaLaLaLa -- Rakuten Plays Off 12 Days Of Christmas Holiday Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, November 18, 2021
Rakuten Rewards recently overhauled its visual identity, giving the brand an entire ...
- Constant Contact Enhances Its Email Platform For Small Businesses
Email Marketing Daily, Ray Schultz - Wednesday, November 17, 2021
The firm has updated Campaign Builder with integrations it says can he ...
- Pinterest Creates TwoTwenty Division To Focus On Innovations
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 16, 2021
Pinterest on Tuesday began demonstrating its technology strengths with the announcement ...
- TikTok 'Creative Exchange' Aims to Connect Brands With Top Creators
Digital News Daily, Colin Kirkland - Friday, November 12, 2021
On Thursday, TikTok unveiled a new platform that aims to connect advertise ...
- Five Cases Of Successful Hyper-Personalization
Around the Net in Email, Ray Schultz - Friday, November 12, 2021
There has been much hype about hyper-personalization. Skeptics wonder just what ...
- Brand Romance: Most Marketers Think They Have A Distinct Tone Of Voice
Email Insider, Ray Schultz - Wednesday, November 10, 2021
Many brands say events have caused them to alter their language, Phras ...
- Litmus Seeks To Streamline Email Creation Process With New Tools
Email Marketing Daily, Ray Schultz - Tuesday, November 9, 2021
Among the additions is a subject line editor that lets teams writ ...
- Pinterest Lures Scotch Brand To Holiday Video Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 9, 2021
The holiday season and rise in searches on Pinterest prompted Scotch Bra ...
- How To Create An Engaging Marketing Email
Around the Net in Email, Ray Schultz - Monday, November 8, 2021
Emails must offer quality benefits and/or entertain subscribers. But it’s not ...
- Ally Launches Its Widest-Reaching Campaign
Marketing Daily, Tanya Gazdik - Sunday, November 7, 2021
The effort includes broadcast, more than 700 OOH units across nine U. ...
- With New Content Division, Walgreens Aims To Be 'Most Human Brand Ever'
Marketing Daily - Top of the News, Sarah Mahoney - Monday, November 8, 2021
Head of creative Rego Marquiis discusses the retailer's use of storytelling ...
- Less Is More, Says Holiday Subject-Line Study
Email Marketing Daily, Ray Schultz - Friday, November 5, 2021
The optimal number of words per subject line is three, Omnisend repo ...
- Microsoft Advertising Updates Smart Shopping And Google Tag Manager Integration
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 2, 2021
Microsoft Advertising in its latest product updates focuses on automating repetitive tas ...
- Mini Enlists Immigrants, First-Generation Americans To Create Rooftops
Marketing Daily, Tanya Gazdik - Monday, November 1, 2021
The commissioned custom art will be sold in the United States f ...
- Carhartt Salutes America's Diverse Workforce
Marketing Daily, Tanya Gazdik - Thursday, October 28, 2021
Creative features 55 real workers across different skilled occupations, representing the diversi ...
- Mitsubishi Enlists AC/DC For High-Energy Outlander Effort
Marketing Daily, Tanya Gazdik - Wednesday, October 27, 2021
Each of the automaker's 330 dealers have the ability to directly personali ...