- La Crema Launches Instagram Contest For WNBA Finals
Marketing Daily, Teresa Buyikian - Friday, July 26, 2024
One grand-prize winner will receive two tickets to Game One of t ...
- Martin, Short Debut A Creative First: An Ad Campaign For Wells Fargo
MAD, Fern Siegel - Tuesday, April 30, 2024
The "Be a 2%er" campaign features the pair in a series ...
- Capital One Shoots Latest March Madness Spots
MAD, Fern Siegel - Monday, March 25, 2024
The NCAA Men's and Women's tournaments span more than three weeks. ...
- Web3 Engagement: Explained In 2.5 Minutes
Media 3.0, Joe Mandese - Sunday, January 7, 2024
If you're still struggling to understand the benefits of Web3 branding, wat ...
- Paid Search Fueled Highest Holiday Sales For Retailers
Performance Marketing Insider, Laurie Sullivan - Thursday, January 4, 2024
Paid search drove U.S. consumers to spend, but a payment strategy allow ...
- Apple To End Its Credit-Card Partnership With Goldman Sachs
MediaDailyNews, Colin Kirkland - Wednesday, November 29, 2023
Apple has sent its current partner Goldman Sachs a proposal to e ...
- Economic Impact On Performance
Performance Marketing Insider, Laurie Sullivan - Wednesday, November 15, 2023
A disconnect between consumer sentiment and behavior has driven the economy, purchas ...
- TikTok Tests Centralized In-App Wallet Amidst Indonesia Backlash
MediaDailyNews, Colin Kirkland - Thursday, September 28, 2023
Despite pushback from its biggest market for TikTok Shop, the social med ...
- Amazon Presses Judge To Dismiss Suit Over Biometric Data At Brick-And-Mortar Stores
MediaDailyNews, Wendy Davis - Thursday, August 24, 2023
Amazon and Starbucks are urging a judge to throw out a lawsu ...
- Experian Violated Can-Spam Law, FTC Charges
Digital News Daily, Wendy Davis - Monday, August 14, 2023
Experian Consumer Services agreed to pay $650,000 over alleged Can-Spam violations. ...
- Karat Financial Launches Visa Card For Creators, Raises $70M
Digital News Daily, Colin Kirkland - Wednesday, July 19, 2023
To address payment discrepancies in the creator economy, Karat Financial has launch ...
- Piracy Subscription Purchases Often Lead To Additional Fraud: Study
Email Marketing Daily, Ray Schultz - Wednesday, June 21, 2023
Most people who paid for a pirate subscription by credit card h ...
- American Express Looks To Expand Program With Seasonal Offers
Performance Marketing Insider, Laurie Sullivan - Monday, June 19, 2023
American Express continues to build out its Amex Offers program by providi ...
- NBCU's One Platform Strikes Wells Fargo Credit Card Deal For Shoppable TV Products
Television News Daily, Wayne Friedman - Wednesday, June 14, 2023
The NBCU One Platform Commerce deal with Wells Fargo offers cardholders w ...
- Instacart Campaign Bottles Up Lemon And Tunisia For Limited Edition Cashback Fragrance
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 6, 2023
The giveaway campaign for the Cashe fragrance highlights the company's credit car ...
- American Express Looks At Using AI To Determine Loan Eligibility
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, May 30, 2023
American Express plans to use artificial intelligence to decide whether or n ...
- American Express's Resy Focuses On Customer Experience In First Global Campaign
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 1, 2023
The global campaign intends to help diners find and book tables ...
- Dynamic Yield Offers Mastercard Personalization Tools
Email Marketing Daily, Ray Schultz - Thursday, March 16, 2023
The suite of Mastercard capabilities has been integrated into Dynamic Yield's Experien ...
- United, Chase Partner For Anti-Jet-Lag Sweepstakes
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, January 19, 2023
United Airline and Chase are partnering for a sweepstakes that will awa ...
- American Express To Acquire Nipendo, B2B Payments Firm
Email Marketing Daily, Ray Schultz - Friday, January 13, 2023
Amex hopes to build an end-to-end B2B payments platform. ...
- The Single Touch: Consumers Want Good News From People, Not Algorithms
Email Insider, Ray Schultz - Tuesday, December 13, 2022
But consumers aren't as particular about how they get bad news ...
- With Strong Outlook, Tractor Supply Woos With New Visa Card
Marketing Daily, Sarah Mahoney - Friday, October 21, 2022
The rural lifestyle company is hoping to add loyalty members with ...
- Amex-Delta Take Off With 'Yellowstone' Cast
Out to Launch, Fern Siegel - Friday, October 21, 2022
The new extension features "Yellowstone" actors Luke Grimes, Jen Landon and Den ...
- Inflation Drives 90% Of Consumers To Discounts, Cashback Rewards
Performance Marketing Insider, Laurie Sullivan - Wednesday, October 5, 2022
Wildfire Systems, a platform that powers reward programs, collaborated with research fi ...
- Marriott, Chase Partner With Pinterest For Contest
Marketing Daily, Tanya Gazdik - Thursday, September 8, 2022
The "Boundless Bucket List" contest was developed to drive awareness of t ...
- Durability Of SEO In Key Economic Moments
Performance Marketing Insider, Laurie Sullivan - Thursday, July 28, 2022
Visa suggests more people used credit cards to purchase in Q2. H ...
- Amex's 'When' Campaign Targets Big Moments For Millennials, Gen Zs
MAD, Fern Siegel - Monday, May 16, 2022
Younger customers represented about 60% of new American Express consumer accounts acquir ...
- Debit Vs. Credit Card Spending Rose During Holidays For COVID Lockdown Categories
Performance Marketing Insider, Laurie Sullivan - Friday, January 28, 2022
Despite supply-chain slowdowns and record out-of-stock warnings during the 2021 holiday seaso ...
- The BNPL Blues: Buy Now, Pay Later Usage Tied To Credit Problems, Study Says
Email Marketing Daily, Ray Schultz - Thursday, January 13, 2022
Consumers with multiple BNPL accounts and with poor credit are more like ...
- Microsoft Credit Card Ads, Format Triggers Ad Based On Real-Time Intent
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 28, 2021
Credit-card ads that trigger for queries such as brand name, card catego ...