• by Teresa Buyikian , July 26, 2024

One winemaker is giving its customers a chance to attend the finals of the most-watched WNBA season in history.

This week La Crema Winery, the official wine partner of the Women’s National Basketball Association (WNBA), announces the launch of its national sweepstakes, where one grand-prize winner receives two tickets to Game One of the WNBA Finals and a $3,000 credit-card gift card for use toward hotel and airfare. Representing the twelve WNBA teams, twelve second-place winners will win WNBA and La Crema swag boxes.

The contest is live now and runs through September 18. To enter, participants must post a photo on their Instagram account showing “where you're winning with your La Crema” and include the hashtags #ScoreWithLaCrema and #sweepstakes, as well as tagging @lacremawines.

Consumers can also enter by visiting www.lacrema.com/score-la-crema/.

Winners will be notified by email or Instagram direct message on September 23, 2024.

La Crema will figure prominently into the WNBA season, with appearances and partnerships at events and experiences to “celebrate this emerging intersection of sports and fine wine,” a brand representative said in an email to Mediapost.

The brand will have a significant presence at the 2024 WNBA All-Star Weekend in Phoenix July 18-20.

Founded in 1979, La Crema is a family owned and operated winery. Now a part of Jackson Family Wines, La Crema is “committed to amplifying the spirit of progress, celebrating individuality, and creating a world that gathers to celebrate the Best of Us,” the brand said.