- ClickDealer And MobAir Launch Global Digital Marketing Group
Real-Time Daily, Tobi Elkin - Tuesday, July 19, 2016
ClickDealer and MobAir on Tuesday announced the formation of Global Digital Marketi ...
- AT&T Could Be A Sleeping Ad Giant
Around the Net in Real-Time, Tobi Elkin - Monday, July 18, 2016
AT&T, coming off the $49 billion acquisition of DirecTV last year, h ...
- If Email's So 'Legacy' How Comes It's Driving Digital Targeting And Cross-Channel Conversions?
EuroMail, Sean Hargrave - Monday, July 18, 2016
It's so easy to write off email and forget how it's t ...
- Working Through Apple's Channels For A Simple Plug
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, July 18, 2016
It wasn't until I lost the power adapter to my MacBook A ...
- Facebook And Google Dominate Cross-Channel Advertising
Around the Net in Real-Time, Tobi Elkin - Friday, July 15, 2016
In a recent study conducted by the Relevancy Group, 401 marketing a ...
- The Time Is Right For Reading On The Beach
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, July 11, 2016
Here's a list of some books that will get you ready f ...
- Michael Parkes Tapped As First CRO At VideoAmp
Real-Time Daily, Philip Rosenstein - Tuesday, July 5, 2016
On Tuesday, VideoAmp announced the appointment of Michael Parkes as its fir ...
- Weaving Channel-Specific Content For An Expanding Brand
Marketing Insider: Cross-Channel, Laurie Petersen - Tuesday, July 5, 2016
InstaNatural CMO Ethelbert Williams discusses the brand's content strategy as it expan ...
- Email's Death Has Been Exaggerated -- It's A Cross-Channel Powerhouse
EuroMail, Sean Hargrave - Friday, July 1, 2016
It is easy to write off email as a "legacy," but ...
- Accessing Data For The Internet Of Me
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, June 27, 2016
"A New Paradigm for Consumer Data," bashes the concept it's the consum ...
- MCommerce Leaders Double Up And Pull Ahead -- Have You Left It Too Late?
Mobile Insider, Sean Hargrave - Thursday, June 23, 2016
The latest research shows that mcommerce has truly gained traction -- b ...
- Instagram Snags 500M Users, Pairs Well With Email
Email Marketing Daily, Jess Nelson - Wednesday, June 22, 2016
Email marketers should take note of Instagram's rapid success, because email newslette ...
- Nielsen Launches Marketing Cloud In Europe
Email Marketing Daily, Jess Nelson - Friday, June 17, 2016
The Nielsen Marketing Cloud is now available in the United Kingdom a ...
- Is Email Emerging As The Cross-Device Champion Of MCommerce?
EuroMail, Sean Hargrave - Monday, June 20, 2016
Email rarely gets any praise, but consider this -- if 37% ...
- MCommerce Leaders Double Up And Pull Ahead -- Have You Left It Too Late?
London Blog, Sean Hargrave - Monday, June 20, 2016
The latest research shows that mcommerce has truly gained traction, but mo ...
- Red Bulling Her Way Across Europe
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, June 20, 2016
This past April, Red Bull tapped many a college student's dream ...
- How One Retailer Has Tripled Email Revenue Through Targeted Segments And eReceipts
EuroMail, Sean Hargrave - Friday, June 17, 2016
it also doubled mobile sales and open rates just by segmenting audienc ...
- Gmail Is The New Persistent Identifier
Show Daily: Videos, Steve Smith - Wednesday, June 15, 2016
Email is becoming one of the best persistent identifiers because Gmail ...
- Does the Org Chart Match Cross Channel Ideals?
Show Daily: Videos, Steve Smith - Wednesday, June 15, 2016
It is not just the channels that are siloed. It is t ...
- Apps And The Cross-Channel Marketer
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, June 13, 2016
How apps can play into cross-channel marketing - both as a destinati ...
- Signal Closes $30 Million Funding Round
Data and Targeting Insider, Laurie Sullivan - Wednesday, June 8, 2016
Addressable targeting isn't just a U.S. trend, but a global goal. Pa ...
- $13 Billion In Mobile Video Ad Revenue, 3 Trillion Video Minutes Monthly Forecast By 2020
SearchBlog, Laurie Sullivan - Wednesday, June 8, 2016
Advertisers will have plenty of opportunities to bond with consumers online a ...
- Bluecore Extends Marketing Personalization Across Channels
Email Marketing Daily, Jess Nelson - Monday, June 6, 2016
Email marketing company Bluecore announced the launch of Bluecore Ads on Monda ...
- Everyone Wants Multitouch Attribution. Now What?
RTBlog, Tobi Elkin - Tuesday, June 7, 2016
Overall awareness of multitouch attribution is fairly high, but hurdles remain ...
- How REI Makes A Camper Happy
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, June 6, 2016
With all the blather about touchpoints, channels, intent and data, making t ...
- Intercom Unveils Smart Campaigns
Email Marketing Daily, Jess Nelson - Wednesday, June 1, 2016
Intercom, a customer communication platform, released a new marketing automation feature ...
- Let the Games Begin!
Marketing Insider: Cross-Channel, Laurie Petersen - Tuesday, May 31, 2016
The prevalence of second screens will make the upcoming 2016 Summer Olympi ...
- Visual IQ Formalizes Key Strategic Partnerships
Around the Net in Real-Time, Tobi Elkin - Monday, May 23, 2016
Cross-channel attribution software provider Visual IQ announced it added new companies ...
- Getting Schooled In Digital Marketing
Marketing Insider: Cross-Channel, Laurie Petersen - Monday, May 23, 2016
Temple University's Fox School of Business in Philadelphia introduced a Masters ...
- Audience Tech Co. Targeted Victory Launches Victory Engine Audience Network
Real-Time Daily, Tobi Elkin - Tuesday, May 17, 2016
Targeted Victory has announced the launch of the Victory Engine Audience Networ ...