Tag results for "data management"
- Data And The Dollar: How To Decide What Information Is WorthA new bill would force tech giants to report data value ...
- Return Path Owner Validity Acquires AppBuddyAppBuddy is a B2B application that allows salespeople to see all t ...
- Legislation Would Force Google, Facebook To Report Value Of Customer Data To SECSenators Mark Warner and Josh Hawley want platform companies to estimate wh ...
- LiveRamp Buys TV Attribution Company Data Plus Math, Expands Into TV SpaceThe deal is for $150 million -- $120 million in cash a ...
- Ad-Tech Companies Violating European Privacy Law, UK Officials Say"In the ICO's view the adtech industry appears immature in its understandi ...
- Firm Says Medical Cannabis Email Addresses Were ExposedNamaste MD users were sent unauthorized emails over a five-day period ...
- Cannes Conversation: DAN's Doug Ray Commands 'Attention'CANNES, FRANCE--The U.S. Chairman of Media at Dentsu Aegis Network (DAN) ...
- Wireless Industry Survey Shows Huge Yearly Increase In Mobile Data UsageThe CTIA reports Americans used 82% more mobile data in 2018 th ...
- The Trick To Automating Data Under GDPRSome companies are over-complying with GDPR and deleting too much data. T ...
- FTC Probing YouTube Over Alleged Failure To Protect Kids, Improper Data CollectionThe agency has been investigating YouTube about these issues since 2015, a ...
- Sabre Forms Alliance With Cheetah Digital To Foster Airline LoyaltyAirlines will be able to reward loyalty via email and other channel ...
- Velosio Launches Tool For Microsoft Dynamics 365 For SalesConnected Intelligence pulls data from emails, events and documents, while using ...
- PMG Consolidates Disparate Tech Offerings Into Single, Integrated Marketing Intel PlatformPMG, an independent digital agency known for developing "gap technologies" that resol ...
- Google Increases Privacy In Data Collaboration Between Agencies, BrandsThe protocol aims to increase trust between the brand and the agen ...
- It Hardly Gets More Personal Than Wedding Planning For The KnotAmong the company's personalization methods are predictive analytics, data-driven, rules and logi ...
- Emails Sent By Parents Of Transgender Children LeakedThe names and addresses of families with transgender children were exposed ...
- FCC Should 'Stamp Out' Sale Of Location Data, Watchdogs Say"The sharing of real-time location data of potentially all wireless customers serv ...
- Lawmakers Propose New Privacy Rules For Health Apps, Wearable DevicesThe Protecting Personal Health Data Act would require the Secretary of Heal ...
- Publicis' Law: Adland Transformation Should Be Driven By CreativesCANNES, FRANCE--"There is a destructive disconnect today where creative agencies have separat ...
- FCC Plans To Improve Broadband MapsThe Federal Communications Commission's notoriously problematic reports about broadband availability could so ...
- German Data Group Warns Against Emailing Without Consent: ReportNon-personalized email based on purchases is deemed justifiable if there is ...
- Hearst Magazines: The Data-Driven PublisherThe company employs trained data scientists. In fact, Mike Smith is ba ...
- Educating Doctors: Haymarket Media Sends Triggered Emails Based On Content ViewedPhysicians who click on an article about diabetes will soon be serv ...
- Brands Face Hurdles In Integrating CX Data, Study ShowsEmail is used as a source of data for analyzing cross-channel interactio ...
- Google Has A List Of Everything Purchased When Merchants Email You The ReceiptGoogle is collecting baskets of personal information on Gmail users and oth ...
- D2C Advertisers See Sharply Higher TV Ad SpendingSome 125 companies have increased spending by 60% ($1.4 billion) in 20 ...
- Omnicom Media Group Launches 'New' Resolution MediaOMG is merging Resolution with its sibling Pathway direct marketing unit ...
- First-Party Data: Big Brother vs Big ValueIf/when users pay for gas with the app, all the data go ...
- DIY AI: Plusses & Pitfalls of Personalization At ScaleLooking across the brand's products, data and interactions, her team asked whe ...
- Ubermedia Launches Vista AI, Helps Understand Client BehaviorStill in beta, the new service ties into UberMedia's broader efforts ...
