- Why Pay-TV Operators Are Scrambling: Sub And Revenue Growth Curves Both Favor OTT
Video Insider, Karlene Lukovitz - Tuesday, December 1, 2020
The pandemic-driven streaming surge has accelerated over-the-top video subscriptions, driving them ...
- NBCUniversal's 'Trolls World Tour' Influencer Campaign Skyrockets Digital Data To Success
Data & Programmatic Insider, Laurie Sullivan - Sunday, November 29, 2020
When the theatrical release of "Trolls World Tour" failed to materialize aft ...
- Facebook Asks Supreme Court To Decide Whether Tracking Violates Wiretap Law
Digital News Daily, Wendy Davis - Friday, November 27, 2020
Facebook is urging the Supreme Court to take up a long-running dispu ...
- Google Battles Illinois Residents Over 'Faceprint' Database
Digital News Daily, Wendy Davis - Friday, November 27, 2020
Google is pressing a federal judge to dismiss claims that the compa ...
- A Vaccine Won't Reverse The Digital Tsunami For Brands
Digital News Daily, Ian Culley - Monday, November 30, 2020
The vaccine might deliver a newly liberated audience, but that is t ...
- A Merry Mobile Friday: Phone Usage Rose To 70%, But Desktops Drove Conversions
Email Insider, Ray Schultz - Monday, November 30, 2020
Email helps get shoppers to digital storefronts on Black Friday. But dea ...
- Almost Half Of Firms Increase Their Digital Customer Experience Budgets: Study
Email Marketing Daily, Ray Schultz - Monday, November 30, 2020
Authenticity is the biggest driver of engagement, followed by personalization, Gatepoint Resear ...
- Video Ads Rock Online, Adobe Predicts Cyber Monday Will Pull In $10-12 Billion
Performance Marketing Insider, Laurie Sullivan - Monday, November 30, 2020
Adobe Insights data estimates this year's Cyber Monday will become the large ...
- Turns Out Context May Be King, After All
RTBlog, Joe Mandese - Monday, November 30, 2020
Among the solutions being proffered for the ongoing deprecation of the cook ...
- Ecommerce Sites Set Thanksgiving Day Record, Outperform 2019
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 27, 2020
Thanksgiving Day hit record consumer spending of $5.1 billion, up 21.5% year-on-ye ...
- Gen Z, Millennial Beauty Shoppers Are Reluctant To Buy Unfamiliar Products
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 27, 2020
Almost half of Gen Z and Millennial beauty shoppers buy more beau ...
- UK Government To Create Code Of Conduct For Facebook, Google, Others Dominating Markets
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 27, 2020
The U.K. on Friday introduced a dedicated Digital Markets Unit within t ...
- The Grinch Bots That Stole Christmas, Walmart Accused Of Allowing Them
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, November 29, 2020
Walmart is allowing auto-generated bots to dominate purchases for the difficult-to-find So ...
- Sad State Of Basic Cable, Part 2: It's All About Streaming
TVBlog, Adam Buckman - Monday, November 30, 2020
New drama series capable of generating critical heat or viewer buzz f ...
- Facebook, Twitter Urged To Combat Misinformation Before Georgia Runoff
Digital News Daily, Wendy Davis - Wednesday, November 25, 2020
"Facebook should learn from its efforts and improve on them before t ...
- Digital Life And Death: SMBs Have To Adapt Now, CEO Warns
Email Insider, Ray Schultz - Friday, November 27, 2020
Small businesses are almost out of time in moving to digital, sa ...
- Cloud Computing Makes Security Threats Harder To Detect: Study
Email Marketing Daily, Ray Schultz - Friday, November 27, 2020
Insider attacks with email are increasing, according to cyber security professionals. He ...
- Senate Committee To Vote On Trump FCC Nominee Who Wants To Regulate Social Media
PolicyBlog, Wendy Davis - Friday, November 27, 2020
The Senate Commerce Committee is scheduled to vote Wednesday on FCC nomin ...
- Facebook Partners With BBB, Enforcing Its Advertising Policies
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 25, 2020
Facebook wants advertisers to follow its ad rules using "more ethical marketi ...
- Amazon Steps Up Actions To Tackle Sale Of Counterfeit Goods On Its Platform In U.S., Europe
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, November 25, 2020
Amazon this week launched several initiatives to crack down on trademark issu ...
- Online's $3 Billion Shopping Days Driving Retail: Adobe
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 27, 2020
Since Sunday Adobe has seen spending of $14.5 billion, up 40.6% Yo ...
- Netflix, Chooseco Resolve Battle Over 'Bandersnatch'
Digital News Daily, Wendy Davis - Tuesday, November 24, 2020
Netflix and Chooseco have settled a high-profile dispute over use of t ...
- Facebook Seeks Dismissal Of BrandTotal's Counterclaims In Battle Over Data
Digital News Daily, Wendy Davis - Tuesday, November 24, 2020
"Facebook did nothing more than enforce its own terms," the social networki ...
- Fox News Settles With Parents Of Slain Democratic Aide
Digital News Daily, Karlene Lukovitz - Wednesday, November 25, 2020
Joel and Mary Rich filed a federal lawsuit in 2018 accusing t ...
- Susan Daimler Joins PubMatic Board Of Directors
Email Marketing Daily, Ray Schultz - Wednesday, November 25, 2020
Daimler is the co-founder of Bayfolio and SeatGuru, and now serves ...
- 'The Mandalorian' Gives 'A New Hope' To A Younger Generation
Media Insider, Cory Treffiletti - Wednesday, November 25, 2020
This show is creating that same attachment to the "Star Wars" univer ...
- Warner Music Group Edges Up Quarterly Revenues To $1.13 Billion, Digital, Streaming Gains
MediaDailyNews, Wayne Friedman - Tuesday, November 24, 2020
Warner Music Group posted slightly higher revenues in Q4, reversing declines ...
- Demand Climbs Just 0.7% In October, Top Ad Categories Driving Growth
MediaDailyNews, Joe Mandese - Wednesday, November 25, 2020
U.S. ad demand rose for the third consecutive month in October, albe ...
- AppsFlyer Funding From Salesforce Ventures Values It At $2 Billion
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 24, 2020
Salesforce Ventures' latest investment supports AppsFlyer's focus on becoming a customer-focused, privacy-fir ...
- U.S. TV Ad Spending Forecast To Decline 2.8%, Better Than Originally Projected
Television News Daily, Wayne Friedman - Tuesday, November 24, 2020
Ad-supported and CTV platforms will see the biggest growth, with a 3 ...