- Factual, The Trade Desk Partner For Location-Based Mobile Advertising
Mobile Marketing Daily, Ben Frederick - Tuesday, October 27, 2015
Location firm Factual announced a partnership with demand-side platform The Trade De ...
- Real Time With WPP's $4 Billion Man
Programmatic Insider, Joe Mandese - Friday, October 23, 2015
This interview begins with me spreading a pile of slick brochures ...
- Real-Time With WPP's $4 Billion Man
RTBlog, Joe Mandese - Sunday, October 11, 2015
This interview begins with me spreading a pile of slick brochures ...
- DSP ChoiceStream Raises $14 Million In Series C Round
Real-Time Daily, Tyler Loechner - Thursday, September 17, 2015
ChoiceStream, a demand-side platform (DSP), on Thursday announced the close of ...
- NY-Based RTB Platform GetIntent Raises $1 Million
Real-Time Daily, Tyler Loechner - Thursday, September 10, 2015
GetIntent, a New York-based startup with a real-time bidding (RTB) platform, th ...
- Schmaeling Joins MediaMath As CFO
Around the Net in Real-Time, Tyler Loechner - Thursday, August 27, 2015
Advertising Age on Thursday reported that Rich Schmaeling has joined demand-side platfo ...
- Adform Partners With Adsquare For Mobile Audience Data
Real-Time Daily, Tyler Loechner - Thursday, August 27, 2015
Adform, a Denmark-based demand-side platform (DSP), on Thursday announced it has partner ...
- Programmatic Market Trends Show It's The Data, Stupid
Real-Time Daily, Joe Mandese - Tuesday, August 25, 2015
Some of the biggest trends reshaping the programmatic media-buying marketplace -- especial ...
- Google Brings In The Green Any Way You Spell Alphabet
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 11, 2015
As Google moves to focus on its roots in advertising and marketi ...
- Google Deploys Nielsen Digital Ad Ratings Worldwide Via DoubleClick
Real-Time Daily, Laurie Sullivan - Tuesday, August 11, 2015
Nielsen has expanded its relationship with Google, making Digital Ad Ratings availab ...
- Headway Digital Adds Native Support To DSP
Real-Time Daily, Tyler Loechner - Monday, August 10, 2015
Headway Digital, a programmatic media company with a demand-side platform (DSP) a ...
- AudienceScience Launches Cross-Device Targeting Technology
Real-Time Daily, Tyler Loechner - Thursday, July 30, 2015
AudienceScience, a demand-side platform that services brands and marketers directly, will th ...
- Turn Partners With Moat For Video Analytics
Real-Time Daily, Tyler Loechner - Thursday, July 23, 2015
Turn, a demand-side platform (DSP), on Thursday announced it has inked ...
- DSP Adadyn Opens Office In NYC
Real-Time Daily, Tyler Loechner - Tuesday, July 21, 2015
Adadyn, an India-based ad tech firm with a demand-side platform (DSP), th ...
- Eyereturn Rounds Out Ad Tech Stack With Analytics Hub
Real-Time Daily, Tyler Loechner - Wednesday, July 8, 2015
Eyereturn Marketing, a demand-side platform (DSP), on Wednesday announced it has introduc ...
- Centro's Latest DSP Switches Teams
RTBlog, Tyler Loechner - Thursday, July 9, 2015
Publishers are about to get their hands on demand-side technology. Digital ...
- Centro Plugs Into Exchanges, Data Platforms To Expand Programmatic Video Offering
Real-Time Daily, Tyler Loechner - Thursday, June 25, 2015
Digital ad tech firm Centro has announced that its demand-side platform ...
- AOL, DataXu, Turn, The Trade Desk, AppNexus Named 'Leaders' In Forrester DSP Report
Real-Time Daily, Tyler Loechner - Wednesday, June 3, 2015
AOL, DataXu, Turn, The Trade Desk and AppNexus offer the most comprehensi ...
- Cream Of The Crop: 10 DSPs All There's Room For Anyway
RTBlog, Tyler Loechner - Thursday, June 4, 2015
Forrester Research has combed through a spate of demand-side platforms (DSPs) a ...
- Adform Taps Rhind As Chief Strategy Officer
Around the Net in Real-Time, Tyler Loechner - Friday, May 29, 2015
According to The Drum, Adform, a Danish demand-side platform (DSP), has appoint ...
- Amoeba Acronyms: DSPs Gone Supply-Side
RTBlog, Tyler Loechner - Monday, June 1, 2015
Programmatic marketers keep trying to out-oxymoron themselves. There's a new demand-side platfo ...
- AppLift Acquires Mobile DSP Bidstalk
Real-Time Daily, Tyler Loechner - Thursday, May 28, 2015
AppLift, a mobile app marketing platform, on Thursday announced it has acquir ...
- Sizmek Buys Mobile DSP StrikeAd For $11.7 Million
Real-Time Daily, Tyler Loechner - Thursday, May 14, 2015
Sizmek, an open ad management platform that has built out support f ...
- Centro Unveils Cross-Channel DSP For Regional Marketers
Real-Time Daily, Tyler Loechner - Wednesday, May 13, 2015
Digital ad tech firm Centro is doubling down on its demand-side platfo ...
- Atwood Joins DataXu As SVP, North American Sales
Real-Time Daily, Tyler Loechner - Wednesday, May 6, 2015
Demand-side platform (DSP) DataXu on Wednesday announced the appointment of Brian Atwo ...
- The Trade Desk, TubeMogul Plug Into WideOrbit's Programmatic TV Marketplace
Real-Time Daily, Tyler Loechner - Wednesday, April 15, 2015
On the heels of the launch of WideOrbit's programmatic TV marketplace, so ...
- LatAm DSP MediaDesk Adds 3 DMP Partners
Real-Time Daily, Tyler Loechner - Monday, April 6, 2015
MediaDesk, a demand-side platform (DSP) for Latin American marketers, on Monday announc ...
- European Mobile Audience Data Firm Adsquare Adds 4 DSP Partners
Real-Time Daily, Tyler Loechner - Wednesday, April 1, 2015
Adsquare, a European mobile audience targeting company, this week announced it h ...
- Rubicon Project Acquires Intent-Based Marketing Firm Chango
Real-Time Daily, Tyler Loechner - Tuesday, March 31, 2015
Rubicon Project, a large ad tech firm and ad exchange, on Tuesd ...
- Gravity4 Acquires Retargeting Firm Triggit
Real-Time Daily, Tyler Loechner - Friday, March 20, 2015
Gravity4, a San Francisco-based marketing firm, on Friday announced its acquisition ...